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Show Results For
- All HBS Web
(7,436)
- People (18)
- News (1,112)
- Research (5,346)
- Events (8)
- Multimedia (15)
- Faculty Publications (4,148)
- August 1991 (Revised September 1994)
- Background Note
What Is Industrial Marketing?
Discusses the key distinguishing aspects of industrial as compared to consumer marketing. These differences are highlighted for organizational as well as marketing mix aspects. View Details
Keywords: Customer Relationship Management; Innovation Strategy; Growth and Development Strategy; Marketing Channels; Marketing Strategy; Marketplace Matching; Organizational Change and Adaptation; Core Relationships; Industrial Products Industry; Manufacturing Industry
Rangan, V. Kasturi. "What Is Industrial Marketing?" Harvard Business School Background Note 592-012, August 1991. (Revised September 1994.)
- 14 May 2013
- Blog Post
MBAxAmerica Update: Week 6, New Orleans
with CEO, Tim Williamson, and Director of Product Management, Sara Thomas, (GSB ’09) to develop a strategy for supporting start-ups that have outgrown the early stages of their business and are dealing with... View Details
Keywords: Entrepreneurship
- November 1976 (Revised January 1984)
- Case
Norton Co.: Strategic Planning for Diversified Business Operations
By: Francis Aguilar
Describes an elaborate approach to strategic planning for diversified business operations. Includes the use of the BCG experience curve and growth share matrices and of PIMS profit-factor data. (Both sets of ideas are described in appendices to the case.) Also... View Details
Keywords: Growth and Development Strategy; Strategic Planning; Diversification; Operations; Business Growth and Maturation; Business or Company Management; Resource Allocation
Aguilar, Francis. "Norton Co.: Strategic Planning for Diversified Business Operations." Harvard Business School Case 377-044, November 1976. (Revised January 1984.)
- May 2005 (Revised December 2022)
- Case
Aristotle Onassis and the Greek Shipping Industry
By: Geoffrey Jones and Paul Gomopoulos
Examines the career of Aristotle Onassis and his creation of one of the world's largest shipping companies between 1945 and 1973. Explores the role of ethnic and family networks in Greek shipping and how Onassis was able to penetrate this system despite being an... View Details
Keywords: Networks; Ethnicity; Family Business; Innovation Strategy; Management Succession; Competitive Advantage; Personal Development and Career; Entrepreneurship; Shipping Industry; Greece
Jones, Geoffrey, and Paul Gomopoulos. "Aristotle Onassis and the Greek Shipping Industry." Harvard Business School Case 805-141, May 2005. (Revised December 2022.)
- 05 Jul 2004
- Research & Ideas
Radical Change, Entrepreneurial Opportunity
advantage? It's a conscious strategy to play to their strengths? A: I think that's right. For instance, Polaroid identified digital imaging as an opportunity very early on; in fact, you could argue that its mindset in terms of what the... View Details
- 13 May 2014
- First Look
First Look: May 13
"freemium" business model, which is used by some Internet businesses and smartphone application developers to give users free basic features of a digital product and access to premium functionality for a subscription fee. The... View Details
Keywords: Sean Silverthorne
- July 1996
- Case
Bayside Controls, Inc.
By: H. Kent Bowen, Jennifer Kochman and Sylvie Ryckebusch
Two recent MBA graduates acquire a small and ailing metal-machining company that had manufactured small aerospace components. Through clever application of state-of-the-art manufacturing, engineering, and marketing/sales concepts, they turned the company into a growing... View Details
Keywords: Business Earnings; Leveraged Buyouts; Machinery and Machining; Leading Change; Growth and Development Strategy; Marketing Strategy; Production; Personal Development and Career; Sales; Aerospace Industry
Bowen, H. Kent, Jennifer Kochman, and Sylvie Ryckebusch. "Bayside Controls, Inc." Harvard Business School Case 697-004, July 1996.
- Career Coach
Carole Carlson
Carole (HBS '98) has a wide ranging business background, with particular expertise coaching MBAs and executives. She has a passion for helping individuals develop their career vision and implement it via practical job search skills,... View Details
Keywords: Consulting; Education; Entrepreneurship; Government; Health Care; Hospitality; Real Estate; Social Enterprise
- 26 Feb 2008
- First Look
First Look: February 26, 2008
unique role as arbiter and steward of strategy has been eclipsed. And an overemphasis on sustainable competitive advantage has obscured the importance of making strategy a dynamic tool for guiding the... View Details
Keywords: Martha Lagace
- 01 Dec 2018
- News
Ask the Expert: Gimme Shelter
of the nonprofit developer Hello Housing, points out that these people are critical to healthy communities: “Some portion of the housing market has to be free from speculation to ensure there’s a place for the people who are supporting... View Details
Keywords: Jen McFarland Flint
- Web
HBS Magazine - Alumni
Ventures-Business Startups Leadership-Leading Change Work of Art Trading private equity for the arts, Jason Price is incubating a world-class art center in New Haven, Connecticut—and developing an impact model for transforming communities... View Details
- Article
Hacen falta propuestas: Mucho escuchamos de la necesidad de que exista más financiamiento, pero ¿cuándo hemos escuchado una propuesta real para detonarlo entre las empresas de México?
By: Roberto Charvel
Charvel, Roberto. "Hacen falta propuestas: Mucho escuchamos de la necesidad de que exista más financiamiento, pero ¿cuándo hemos escuchado una propuesta real para detonarlo entre las empresas de México?" Expansión, no. 1081 (December 19, 2011).
- May 1996
- Case
China Internet Corporation: http://www.China.Com
Tells the story of the China Internet Corp. (CIC), which was founded to serve both businesses wishing to conduct electronic commerce within China and those intending to trade with companies within China. The company provides access and advertising to companies; it does... View Details
Sviokla, John J., and Theodore H. Clark. "China Internet Corporation: http://www.China.Com." Harvard Business School Case 396-299, May 1996.
- 01 Apr 2001
- News
The Small Business Difference: How Smaller Companies Manage with Less
A few years ago, H. Kent Bowen, the Bruce V. Rauner Professor of Business Administration, undertook a study of smaller companies (firms in the $5 million to $50 million range) in order to develop cases and teaching materials for the... View Details
- 20 Aug 2014
- News
With No Time to Lose
Avi Kremer (MBA 2007) A Network for Life “We were just a group of friends, bringing our skill sets from our jobs, to help Avi,” says Amy Yamner Jenkins (MBA 2006), who became very close to classmate Avi Kremer in the weeks after his diagnosis with ALS and helped him... View Details
Keywords: Margie Kelley
- 21 May 2019
- Cold Call Podcast
If the Key to Business Success Is Focus, Why Does Amazon Work?
- 24 Jan 2017
- First Look
First Look at New Research: January 24, 2017
https://www.hbs.edu/faculty/Pages/item.aspx?num=52104 forthcoming Strategic Management Journal Elevating Repositioning Costs: Strategy Dynamics and Competitive Interactions By: Menon, Anoop R., and Dennis Yao Abstract—This paper proposes... View Details
Keywords: Sean Silverthorne
- 20 Nov 2014
- News
Expanding Audiences Through HBX CORe
of three offerings developed for HBX, a unique digital education initiative that enables HBS to extend its signature, case-based learning method to new audiences. The full suite of HBX programs includes specialized courses and HBX Live, a... View Details
- 26 Jul 2017
- Blog Post
“Uncertainty Makes It More Interesting.”
with his friend to define his role and establish an objective for his summer, ten-week term. In addition to participating in the overall marketing plan for the Mexican Tim Hortons, Felipe is responsible for creating a practical, repeatable View Details
Keywords: Consumer Products / Retail
- January 2008 (Revised February 2010)
- Case
Chocolates El Rey
By: Rohit Deshpandé, Gustavo Herrero and Regina Garcia-Cuellar
In late November 2006, Jorge Redmond, CEO of Chocolates El Rey, called a meeting with senior management to discuss the company's growth strategy. A relatively small firm with sales of around $14 million, El Rey produced top quality chocolate made with single origin... View Details
Keywords: Family Business; Globalized Markets and Industries; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Segmentation; Agriculture and Agribusiness Industry; Food and Beverage Industry; Venezuela
Deshpandé, Rohit, Gustavo Herrero, and Regina Garcia-Cuellar. "Chocolates El Rey." Harvard Business School Case 508-052, January 2008. (Revised February 2010.)