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  • 16 Jul 2024
  • Research & Ideas

Weighing Digital Tradeoffs in Private Equity

and 2021 that were compiled by Capital IQ. The research team matched those transactions to financial data supplied by Dun & Bradstreet, as well as information on IT spending provided by Aberdeen Strategy... View Details
Keywords: by Michael Blanding; Financial Services
  • 24 Apr 2007
  • First Look

First Look: April 24, 2007

traditional handicraft artisans in rural India. Established in 1960 as an exporter of home furnishings, Fabindia has grown as a consumer-facing retailer of apparel, home furnishings, organic food, and body care products, View Details
Keywords: Sean Silverthorne
  • 05 Oct 2022
  • News

Inside the Chip Shortage

says, adding that demand will continue to grow for applications in cars, robots, manufacturing, and health care. Semiconductors are the tools that make it possible to process data, which makes them... View Details
Keywords: Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing
  • August 2004 (Revised February 2006)
  • Case

Marketing James Patterson

By: John A. Deighton
Can a successful novelist use direct-to-consumer marketing to grow his brand? The author, who in a previous career ran a major advertising agency, uses advertising with great success to build his stature as a crime fiction writer. Further, he applies his experience at... View Details
Keywords: Advertising; Debates; Surveys; SWOT Analysis; Brands and Branding; Marketing Channels; Product Marketing; Consumer Behavior; Outcome or Result; Sales
Related
  • 1993
  • Chapter

Decomposing a Brand's Customer Franchise into Buyer Types

By: J. McQueen, J. Foley and J. A. Deighton
Keywords: Brands and Branding; Customers; Demand and Consumers
Related
  • November 2003 (Revised December 2007)
  • Supplement

Circle Gastroenterology Products (B)

By: Regina E. Herzlinger and James Weber
Supplements the (A) case. View Details
Keywords: Product Development; Marketing Strategy; Medical Devices and Supplies Industry
Related
  • January 2008 (Revised November 2009)
  • Case

Linear Air: Creating the Air Taxi Industry

Linear Air is an air taxi start-up established to take advantage of the emergence of Very Light Jets, which incorporate new technology that cuts jet operating costs by about 40%. Air taxis could make use of the 5400 smaller regional airports throughout the US,... View Details
Keywords: Business Model; Business Startups; Entrepreneurship; Disruptive Innovation; Product Launch; Industry Structures; Competition; Air Transportation Industry
Related
  • 23 Mar 2010
  • First Look

First Look: March 23

where the A + B bundle is valuable only when purchased together. Good A is supplied by a monopolist (e.g., Microsoft), and there is competition in the B goods from vertically differentiated suppliers (e.g.,... View Details
Keywords: Martha Lagace
  • 01 Sep 2018
  • News

After the Fall

anniversary of the financial crisis. “One of the goals of the conference is to better understand the decisions made by secretaries Paulson and Geithner in the midst of the crisis, and to draw out lessons... View Details
Keywords: Jennifer Myers; illustration by Dan Bejar; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments; Securities, Commodities, and Other Financial Investments
  • 11 May 2010
  • First Look

First Look: May 11

Willy ShihHarvard Business School Case 610-085 Tessera Technologies has been very successful developing technologies for the semiconductor and mobile device industry, and then licensing them broadly to... View Details
Keywords: Martha Lagace
  • 01 Mar 2019
  • News

Case Study: Off to a Fine Art

all in, purchasing inventory at volume up front to enter the market with an abundance of options? Or should the company continue to take pieces on consignment, offering a limited assortment of plates and bowls to test the View Details
Keywords: Jen McFarland Flint
  • 29 Apr 2002
  • Research & Ideas

Star Power! How to Win in Professional Services

Limits To Leadership Being the chief executive of any company is a demanding job. Carrying out the responsibilities of a CEO in a professional service firm is exceptionally challenging because the position lacks the inherent power View Details
Keywords: by Jay W. Lorsch & Thomas J. Tierney
  • 16 Apr 2013
  • First Look

First Look: April 16

considerations seem central in the demand for redistribution, and because in several settings (as in some ultimatum games) such preferences for fairness can lead to large (material) inefficiencies. In this... View Details
Keywords: Sean Silverthorne
  • July 2010 (Revised March 2015)
  • Teaching Note

1366 Technologies

By: Ramana Nanda and Joseph B. Lassiter III
Teaching Note for 810005. View Details
Keywords: Risk and Uncertainty; Production; Supply and Industry; Corporate Strategy; Capital; Manufacturing Industry
Related
  • 03 Jul 2018
  • What Do You Think?

Should CEO Satya Nadella Cancel Microsoft’s Contract with ICE?

Madrolly When Should a Board Encourage a Triple Bottom Line Philosophy? Respondents to this month’s column provided a resounding “no” to the question of whether CEO Satya Nadella should accede to the wishes of a vocal minority of employees View Details
Keywords: by James Heskett; Computer; Technology
  • 01 Sep 2005
  • News

WATER Ltd.

inefficiently — amounts that far exceed residential and personal use. And with the global population skyrocketing, the demand for water to sustain, feed, View Details
Keywords: Garry Emmons; Waste Management and Remediation Services; Waste Management and Remediation Services; Waste Management and Remediation Services; Waste Management and Remediation Services
  • 09 Jul 2024
  • Research & Ideas

Chance Encounters: What's at Stake in Return-to-Office Decisions

Late one day in the fall of 2021, as she was packing up to head home, Assistant Professor Maria Roche bumped into Andy Wu, a colleague in the Strategy Unit whose office is next to hers. Roche asked how his research was going, and in the... View Details
Keywords: by Jen McFarland Flint, HBS Alumni Bulletin
  • 15 Sep 2003
  • Lessons from the Classroom

HBS Cases: Developing the Courage to Act

cases themselves, exist or may be supplied for teaching business." Business-school faculty therefore needed to develop cases of their own. But Donham recognized that these cases would have to be different from legal cases. For... View Details
Keywords: by David A. Garvin
  • 14 Aug 2007
  • First Look

First Look: August 14, 2007

Beers at the Millennium Harvard Business School Case 706-518 At the time of the millennium, diamond demand was threatened by an increasing awareness among jewelry customers that diamond production and... View Details
Keywords: Martha Lagace
  • 17 Jun 2008
  • First Look

First Look: June 17, 2008

organizational structure has become the norm in several industries, it has received little attention from academics and consultants. Garvin and Levesque set out to fill that gap in management thinking with... View Details
Keywords: Martha Lagace