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  • April 2019 (Revised June 2019)
  • Case

Western Governors University: 10x Vision

By: William R. Kerr and Susie L. Ma
Western Governors University (WGU) was a nonprofit institution of higher education whose online learning model served more than 100,000 students in 2019 and was scaling rapidly. President Scott Pulsipher wanted to expand WGU’s reach to millions more with a plan called... View Details
Keywords: Online Education; Enrollment; Scaling; Higher Education; Internet and the Web; Business Model; Expansion; Growth and Development Strategy; Education Industry; United States
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Kerr, William R., and Susie L. Ma. "Western Governors University: 10x Vision." Harvard Business School Case 819-093, April 2019. (Revised June 2019.)
  • January 2, 2020
  • Article

Medicare for All or Public Option: Can Either Heal Health Care?

By: Regina E. Herzlinger and James Wallace
The United States has serious health care problems: More than 27 million uninsured people, costs that are growing faster than income, and a staggering $37 trillion of unfunded liabilities in the Medicare program. Perhaps most alarming: The US ranks lowest among... View Details
Keywords: Healthcare; Public Option; Medicare; Health Care and Treatment; Insurance; Cost Management; Problems and Challenges; United States
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Herzlinger, Regina E., and James Wallace. "Medicare for All or Public Option: Can Either Heal Health Care?" Harvard Business School Working Knowledge (January 2, 2020).
  • November 2002 (Revised April 2003)
  • Case

New York Stock Exchange versus NASDAQ, The

By: Estelle S. Cantillon and Tarun Khanna
Reviews the competition between stock markets, specifically the New York Stock Exchange and NASDAQ, as it plays out both in the United States and internationally. The competition between the two exchanges is interesting because of technological developments and the... View Details
Keywords: Capital Markets; Globalization; Strategy; Competition; United States
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Cantillon, Estelle S., and Tarun Khanna. "New York Stock Exchange versus NASDAQ, The." Harvard Business School Case 703-439, November 2002. (Revised April 2003.)
  • March 2015 (Revised December 2016)
  • Case

American Well: The DTC Decision

By: Elie Ofek and Natalie Kindred
In late 2013, telehealth company American Well, which developed a digital platform that allowed patients to conduct online medical consultations with physicians, is considering pursuing a direct-to-consumer (DTC) strategy. Founded in 2006, American Well had, to date,... View Details
Keywords: Health Care; Telehealth; Telemedicine; American Well; Schoenberg; Boston; Israel; Technology; Online Care; Direct-to-consumer; DTC; Health Insurance; Affordable Care Act; Health Care Reform; Accountable Care Organizations; Technology Change; Innovation & Entrepreneurship; Digital Marketing; Strategy; Competition; Information Technology; Marketing; Technological Innovation; Technology Adoption; Entrepreneurship; Marketing Strategy; Health Industry; Technology Industry; Boston; Massachusetts; United States; Israel
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Ofek, Elie, and Natalie Kindred. "American Well: The DTC Decision." Harvard Business School Case 515-032, March 2015. (Revised December 2016.)
  • February 1991 (Revised February 1992)
  • Case

Appex Corp.

By: Nitin Nohria
1990 Business Week named Appex Corp. the fastest growing high-technology company in the United States. Appex provided management information systems and intercarrier network services to cellular telephone companies. During its rapid growth, the company went through... View Details
Keywords: Information Technology; Organizational Change and Adaptation; Organizational Design; Management Analysis, Tools, and Techniques; Organizational Culture; Mobile and Wireless Technology; Performance Productivity; Problems and Challenges; Management Practices and Processes; Business Divisions; Information Management; Information Technology Industry; Telecommunications Industry; United States
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Nohria, Nitin. "Appex Corp." Harvard Business School Case 491-082, February 1991. (Revised February 1992.)
  • December 2007
  • Case

Ruling the Modern Corporation: The Debate over Limited Liability in Massachusetts

By: David A. Moss and Eugene Kintgen
In 1830, Governor Levi Lincoln, Jr. urged the Massachusetts state legislature to introduce a limited liability regime for manufacturing corporations similar to that adopted in neighboring states. At least since 1809, shareholders in the state's manufacturing... View Details
Keywords: Capital; Debt Securities; Legal Liability; Production; Business and Shareholder Relations; Manufacturing Industry; Massachusetts
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Moss, David A., and Eugene Kintgen. "Ruling the Modern Corporation: The Debate over Limited Liability in Massachusetts." Harvard Business School Case 708-016, December 2007.
  • August 2000 (Revised November 2000)
  • Case

Building Brand Community on the Harley-Davidson Posse Ride

The second Harley-Davidson Posse Ride, a grueling 2,300 mile, 10-day trek from South Padre Island, Tex., to the Canadian Border is billed "for serious riders only." Harley Owner's Group (H.O.G.) Director Mike Keefe must decide whether this rolling rally deserves a... View Details
Keywords: Relationships; Customer Focus and Relationships; Brands and Branding; Motorcycle Industry; United States
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Fournier, Susan M., James McAlexander, John Schouten, and Sylvia Sensiper. "Building Brand Community on the Harley-Davidson Posse Ride." Harvard Business School Case 501-015, August 2000. (Revised November 2000.)
  • November 2019
  • Supplement

Gillette: Cutting Prices to Regain Share

By: Benjamin C. Esty and Daniel Fisher
After losing market share to low-priced competitors such as Harry’s and Dollar Shave Club for several years, Gillette decided to fight back by cutting prices on its razors and blades in April 2017. Bonnie Herzog, an equity analyst at Wells Fargo, must assess how the... View Details
Keywords: Marketing Strategy; Product Positioning; Business Strategy; Competition; Price; Public Equity; Retail Industry; Consumer Products Industry; United States
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Esty, Benjamin C., and Daniel Fisher. "Gillette: Cutting Prices to Regain Share." Harvard Business School Spreadsheet Supplement 720-853, November 2019.
  • December 2018 (Revised August 2022)
  • Teaching Note

Revenue Recognition at HBP

By: Siko Sikochi and Paul Healy
In early 2014, Corporate Learning, one of three business units at Harvard Business Publishing (HBP), was in the process of revamping its flagship product, Harvard Manage-Mentor (HMM) from version 11.0 (HMM11) to version 12.0 (HMM12). The revamped software would be... View Details
Keywords: Accrual Accounting; Budgets and Budgeting; Revenue Recognition; Financial Reporting; Publishing Industry; Education Industry; United States
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Sikochi, Siko, and Paul Healy. "Revenue Recognition at HBP." Harvard Business School Teaching Note 119-015, December 2018. (Revised August 2022.)
  • July 2012
  • Case

Revenue Solutions, LLC

By: Richard S. Ruback and Royce Yudkoff
Ari Wasserman and Nick Esayian were both dissatisfied with their future prospects in their current careers. Wasserman, who managed an infomercial business for a direct response consumer marketing company, wanted more flexibility and ownership. Esayian was the CEO of... View Details
Keywords: Work-Life Balance; Partners and Partnerships; Small Business; Israel; United States
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Ruback, Richard S., and Royce Yudkoff. "Revenue Solutions, LLC." Harvard Business School Case 213-032, July 2012.
  • 15 Jul 2010
  • Other Presentation

Value-Based Health Care Delivery

By: Michael E. Porter
This presentation draws on Michael E. Porter and Elizabeth Olmsted Teisberg: Redefining Health Care: Creating Value-Based Competition on Results, Harvard Business School Press, May 2006, and Porter, Michael E. "A Strategy for Health Care Reform," New England... View Details
Keywords: Health Care and Treatment; United States
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Porter, Michael E. "Value-Based Health Care Delivery." Current Issues in Health Policy, Harvard Medical School, Boston, MA, July 15, 2010.
  • November 2024
  • Supplement

AlphaGo (B): Birth of a New Intelligence

By: Shikhar Ghosh and Shweta Bagai
This case, the second in a three-part series, explores DeepMind's evolution from developing game-specific AI to more generalized learning systems. Following AlphaGo's 2017 victory over the Go world champion, DeepMind introduced two revolutionary systems that eliminated... View Details
Keywords: AI and Machine Learning; Games, Gaming, and Gambling; Technological Innovation; Disruptive Innovation; Innovation Leadership; Information Technology Industry; United States; Russia; China
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Ghosh, Shikhar, and Shweta Bagai. "AlphaGo (B): Birth of a New Intelligence." Harvard Business School Supplement 825-074, November 2024.
  • September 1991 (Revised August 1994)
  • Background Note

Note on Pharmaceutical Industry Regulation

By: Willis M. Emmons III
Traces the evolution of U.S. regulatory policy towards the pharmaceutical industry over the course of the twentieth century. A major theme is the steady shift away from a policy of 'let the buyer beware' to the creation of a complex and time-consuming review process,... View Details
Keywords: Safety; Industry Growth; Marketing; Research and Development; Health Testing and Trials; Economics; Pharmaceutical Industry; United States
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Emmons, Willis M., III. "Note on Pharmaceutical Industry Regulation." Harvard Business School Background Note 792-002, September 1991. (Revised August 1994.)
  • December 2001
  • Case

Alibaba.com (B)

By: F. Warren McFarlan and Fred Young
The challenges the largest Chinese electronic commerce company faces many challenges at the end of 2001. This case describes how it has completely reoriented its strategy in the past 12 months to become a B-to-B company. The key question is: Will it work and what... View Details
Keywords: Business or Company Management; Business Strategy; Internet and the Web; Problems and Challenges; Information Technology Industry; China; United States
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McFarlan, F. Warren, and Fred Young. "Alibaba.com (B)." Harvard Business School Case 302-073, December 2001.
  • December 2001
  • Case

SinoSecurities.com

By: F. Warren McFarlan and Fred Young
Describes a complex software project that has run into difficulties. Students must decide whether to press forward, stop the project, or reconfigure it. Illustrates many of the similarities to challenges facing U.S. and Chinese companies in this difficult arena. View Details
Keywords: Information Technology; Applications and Software; Decisions; Problems and Challenges; Financial Services Industry; China; United States
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McFarlan, F. Warren, and Fred Young. "SinoSecurities.com." Harvard Business School Case 302-072, December 2001.
  • 05 Jan 2016
  • Working Paper Summaries

The Integrity of Private Third-party Compliance Monitoring

Keywords: by Michael W. Toffel & Jodi L. Short; Manufacturing; Public Administration; Accounting; Service
  • January 2011 (Revised April 2012)
  • Case

BBVA Compass: Marketing Resource Allocation

By: Sunil Gupta and Joseph Davies-Gavin
BBVA Compass, the 15th largest commercial bank in the U.S., is a part of the BBVA Group of Spain, the second largest bank in Spain with $755 billion in assets. In December 2010, Frank Sottosanti, Chief Marketing Officer of BBVA Compass, was reviewing the marketing... View Details
Keywords: Advertising; Resource Allocation; Marketing Channels; Marketing Strategy; Performance Evaluation; Banking Industry; United States
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Gupta, Sunil, and Joseph Davies-Gavin. "BBVA Compass: Marketing Resource Allocation." Harvard Business School Case 511-096, January 2011. (Revised April 2012.)
  • 2 Jun 2010
  • Keynote Speech

Creating Shared Value

By: Michael E. Porter
Bishop William Lawrence University Professor Michael Porter of Harvard Business School spoke to an audience of senior corporate giving professionals at CECP's Corporate Philanthropy Summit on June 2, 2010 about the role of business in social and economic development.... View Details
Keywords: Creating Shared Value; Value Creation; Corporate Social Responsibility and Impact; Business and Community Relations; Society; United States
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Porter, Michael E. "Creating Shared Value." Committee Encouraging Corporate Philanthropy, New York, NY, June 2, 2010.
  • April 1984
  • Background Note

Export Controls

By: David B. Yoffie
Explores the problems and opportunities associated with export controls--one of the most widely used tools of international trade policy in the 1970s and early 1980s; and the role of the United States and Soviet Union as major players in the international economy.... View Details
Keywords: Macroeconomics; Trade; Governing Rules, Regulations, and Reforms; Policy; Problems and Challenges; Opportunities; Soviet Union; United States
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Yoffie, David B. "Export Controls." Harvard Business School Background Note 384-008, April 1984.
  • December 2017 (Revised November 2018)
  • Case

Tesla Motors (A): Financing Growth

By: Stuart C. Gilson and Sarah L. Abbott
The case analyzes the equity market value of Tesla Motors, the electric car company founded and led by Elon Musk. Wall Street analysts are wildly divided on the future growth prospects for this company, and analysts’ one year share price targets range from $160 to... View Details
Keywords: Valuation Methodologies; Investing; Equities; Public Equity; Finance; Valuation; Equity; Auto Industry; Energy Industry; United States
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Gilson, Stuart C., and Sarah L. Abbott. "Tesla: Financing Growth." Harvard Business School Case 218-033, December 2017. (Revised November 2018.)
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