Publications

12 Dec 2023
Book

HBS Faculty Books of 2023: Find Happiness, Fix Things, and Fail Well

Regimes? The efficiency of one-party governments might seem appealing, but leaders need a deep understanding of a country's power structure and "moral economy," says Meg Rithmire. Her book Precarious Ties: View Details

Keywords: by Danielle Kost

01 Jan 2007
News

Strategy + Business Magazine's Best Management Book

June 2016
Case

Big Spaceship: The Evolving Agency

By: Boris Groysberg and Matthew G. Preble

This case discusses the evolution of Big Spaceship, an advertising and marketing agency, from a product-focused business to a relationship-oriented one as clients seek deeper and more meaningful long-term partnerships. The 15-year-old company had already evolved... View Details

Keywords: Digital Marketing; Advertising; Advertising Campaigns; Marketing; Organizational Structure; Organizational Design; Organizational Culture; Organizational Change and Adaptation; Social Media; Advertising Industry; United States; New York (city, NY)

August 1992
Case

Johnson & Johnson in the 1990s

Describes the major challenges facing Ralph Larsen, CEO of Johnson & Johnson since 1989, as he strives to maintain the company's decentralized management structure and at the same time keep the company competitive in the 1990s. View Details

Keywords: Business or Company Management; Organizational Structure; Consumer Products Industry

16 Feb 2004
Research & Ideas

Marketing Wine to the World

"The Changing Structure of the Global Wine Industry," won the Best Paper award at the 2003 European Applied Business Research Conference. Roberto recently shared his thoughts on wine for HBS... View Details

Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage

August 1982 (Revised September 1991)
Case

Rockwell International (A)

By: Michael E. Porter

Describes the competitive situation facing Rockwell International, the market leader in the U.S. water meter industry. The industry is undergoing structural change, and competitor activity is intensifying. Rockwell must decide what, if any, actions are necessary to... View Details

Keywords: Transformation; Decisions; Management Analysis, Tools, and Techniques; Markets; Industry Structures; Business Strategy; Competition; Manufacturing Industry; United States

Maxim Alekseev is a doctoral student in Business Economics at Harvard Business School. His research interests include international trade and financial intermediation.

Before coming to HBS, Maxim received his B.A. summa cum laude in Economics from... View Details

January 1987 (Revised March 1989)
Background Note

Note on the U.S. Soft Drink Industry in 1986

Demonstrates how knowing the "money mechanics" of the business is essential in developing a successful strategy among industry participants. Deals with the structural attractiveness of the industry from the concentrate producer and bottler perspectives and examines the... View Details

Keywords: Competitive Strategy; Consumer Products Industry; Food and Beverage Industry; United States

Find at Harvard

William C. Kirby is T. M. Chang Professor of China Studies at Harvard University and Spangler Family Professor of Business Administration at the Harvard Business School. He is a Harvard University Distinguished Service Professor. He serves as Chairman of the Harvard... View Details

Keywords: education industry; wine

01 May 2019
Blog Post

Viewpoints: Synthetic Thinking with a Humble Mindset

Last week, all the first-year (RC) students completed “Viewpoints,” a day designed to expose us to current issues at the intersection of business and society taught by more than 20 HBS faculty members. We explored a variety of topics,... View Details

05 Jun 2020
News

How to recognize the signs of burnout from stress

Research Summary

Environmental Management

By: Forest L. Reinhardt

Forest L. Reinhardt is exploring the strategic and operational problems of firms in environmentally significant industries. His book, Down to Earth: Applying Business Principles to Environmental Management (published in 2000 by Harvard Business School Press),... View Details

August 2019 (Revised July 2023)
Module Note

Demystifying the Family Enterprise: Module 1 - The Family

By: Christina R. Wing, Madeline Keulen and Vicki Morton

Module 1 of Demystifying Families in Business focuses on the Family. The Family unit forms the bedrock of the organizations that comprise the collective Family organization, specifically, the virtues that define the Family members’ rules of engagement, and the... View Details

Keywords: Family Business; Family and Family Relationships; Governance; Values and Beliefs; Business Organization

06 Sep 2018
Blog Post

How to Thrive in an Unstructured Environment

“Perfect is the enemy of done.” No experience has helped me internalize this more than my summer at blueground, an international, vc-backed real estate startup. Before business school, I worked at a large oil & gas company, where... View Details

Keywords: Entrepreneurship

02 Jan 2013
What Do You Think?

Should We Rethink the Promise of Teams?

Summing Up Under what conditions do teams, introverts, and innovation go together? Properly structured and led, teams can support innovative thinking that depends on contributions from both extroverts and introverts. That's the consensus... View Details

Keywords: by James Heskett

July 2008 (Revised February 2009)
Case

(PRODUCT) RED (A)

By: Youngme E. Moon, Michael I. Norton and David Chen

Describes the launch and initial results of the (PRODUCT) RED campaign, a social marketing initiative conceived by U2's Bono and Bobby Shriver to combat AIDS in sub-Saharan Africa. The company licensed the (RED) brand to partner companies, which initially included Gap,... View Details

Keywords: Investment Funds; Philanthropy and Charitable Giving; Brands and Branding; Marketing Strategy; Social Marketing; Social Enterprise; Africa