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Guiding Principles for Conscious and Inclusive Description | Baker Library

terms to describe their materials, and it is important to preserve these language and terms in their original context to maintain the accuracy and authenticity of the collection. Context and situation, of both the creator and users can... View Details
  • 07 Apr 2003
  • Research & Ideas

XTV: Xerox’s Attempted Recovery From “Fumbling the Future”

this period, Xerox's Palo Alto Research Center (PARC) delivered some important technologies for the corporation. One of the most critical inventions was laser printing for Xerox's printers and copiers, an effort that led to new Xerox... View Details
Keywords: by Henry Chesbrough
  • 06 Apr 2009
  • Research & Ideas

Cheers to the American Consumer

concerned or burdened by history. Many live for today or for the next new thing. Early adopters and lead users of new products are listened to and applauded. Their opinions are sought on the Internet. They can accelerate adoption of a new... View Details
Keywords: by John Quelch
  • 28 Jan 2002
  • Research & Ideas

Read All About It! Newspapers Lose Web War

technology on the newspaper business with HBS Working Knowledge editor Sean Silverthorne in this e-mail interview. An article based on Gilbert's doctoral research in this area received the Robert Litschert Best Doctoral Student Paper... View Details
Keywords: by Sean Silverthorne; Entertainment & Recreation; Information; Publishing
  • 12 Aug 2013
  • Research & Ideas

‘Hybrid’ Organizations a Difficult Bet for Entrepreneurs

eyeglasses that can be calibrated by the user to circumvent the need for an optometrist. The second, VisionSpring, follows a different approach, working to build a network of entrepreneurs who sell eyeglasses in their communities. Rather... View Details
Keywords: by Michael Blanding
  • 02 Jun 2014
  • Research & Ideas

Excerpt: ‘A Social Strategy’

book excerpt What My Research Revealed, In Broad Strokes From A Social Strategy: How We Profit From Social Media By Mikolaj Jan Piskorski As I began my research, it quickly became clear that there are two major ways in which companies... View Details
  • 09 Aug 2017
  • Blog Post

"A Balance Between Autonomy and Resources to Help Me Learn."

different function.” Prior to business school, Jon had fulfilled two roles in clean energy: one at a service provider to commercial energy users in the efficiency and demand response space,” and as an associate at an energy analytics... View Details
Keywords: Manufacturing
  • 01 Sep 2010
  • News

Start-Ups Make Their Pitch

Medical Devices, the regional finalists were: Boston: iSpecimen (Mike Pierce, MBA ’01, interim COO) is building a network that connects clinical laboratories and hospital electronic medical record systems at leading institutions. The system will provide View Details
Keywords: awards; Furniture and Related Product Manufacturing; Manufacturing
  • 16 Dec 2008
  • First Look

First Look: December 16, 2008

challenge of upward voice. We first undertook in-depth exploratory research in a knowledge-intensive multinational corporation in which employee input was considered crucial. Qualitative data collected in 190 interviews with employees... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2017
  • News

The Future of VR is Animated Bunnies

forecasts: According to the research firm SuperData, the sector, driven by early adopters, is on track to make $3.7 billion in revenue this year, and the firm estimates it could swell to more than $28 billion by 2020. But Maureen Fan (MBA... View Details
Keywords: Janelle Nanos
  • 19 May 2014
  • Research & Ideas

Why Companies Should Compete for Your Privacy

information to provide." “Focusing on a single revenue source is the most profitable strategy when firms compete for consumer information” It's clear from their research that the marketplace has plenty of room for two types of Internet... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 16 Aug 2010
  • Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

technique. Also included in each toolkit is a spreadsheet supplement that contains sample problems; interactive graphs and tables that illuminate the concept visually; and a prebuilt Excel model that guides users in conducting... View Details
Keywords: by Sarah Jane Gilbert
  • 04 Jan 2012
  • First Look

First Look: January 4

not be taken into account or even noticed-as a strategy for managing diversity and intergroup relations. Despite research demonstrating that race is perceived automatically (and thus, the seeming improbability of actual colorblindness),... View Details
Keywords: Carmen Nobel
  • 24 Oct 2013
  • News

Searching for a Better Society

"Lots of companies were buying the same products for different prices, and we were trying to make it more transparent. The problem was that the product users did not want transparency. We approached it like consultants, but I learned that... View Details
Keywords: Robert S. Benchley; Management, Scientific, and Technical Consulting Services; Professional Services
  • 05 Nov 2009
  • Research & Ideas

A Market for Human Cadavers in All but Name?

agencies and automotive manufacturers that try to improve automotive safety benefit from research using cadavers. It does not help that many users seek the same "good" type of cadavers. A good... View Details
Keywords: by Michel Anteby; Health
  • 20 May 2008
  • First Look

First Look: May 20, 2008

domestic partners. In order to illuminate the interplay between these two levels, we review literature from two separate bodies of literature. Research in psychology and organizational behavior on candidate-employer negotiations sheds... View Details
Keywords: Martha Lagace
  • 21 Mar 2011
  • Research & Ideas

Are We Thinking Too Little, or Too Much?

inducing people into believing they can expertly control the ball will affect the way they perceive themselves as business influencers. In fact, Norton spends most of his time thinking about thinking. So it's somewhat ironic that his latest line of View Details
Keywords: by Carmen Nobel
  • 10 Jan 2011
  • Research & Ideas

Is Groupon Good for Retailers?

practical steps that merchants can take to prevent multiple purchases? A: In practice, it's not easy to prohibit the purchase of multiple vouchers. A voucher service can configure its systems so that a single account only lets a user... View Details
Keywords: by Carmen Nobel; Advertising; Technology
  • 21 Apr 2009
  • First Look

First Look: April 21, 2009

Author:Andrei Hagiu Abstract This paper provides a simple model of two-sided platforms, in which one side (W) values not just the quantity (i.e., number) of users on the other side (M), but also their average quality in some dimension. In... View Details
Keywords: Martha Lagace
  • 05 Aug 2010
  • What Do You Think?

What Is Customer Opinion Good For?

that voice should vary greatly." How can we know when customer inputs to product development count most? What do you think? Original Article Is it my imagination, or is marketing research and interest in customer views on anything of... View Details
Keywords: by Jim Heskett; Technology
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