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    • All HBS Web  (3,286)
      • Faculty Publications  (706)

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      • September 2010 (Revised October 2010)
      • Case

      HBS Class of 2009: All Talk As They Prepare to Walk?

      By: Rakesh Khurana, Nitin Nohria and Dalia Rahman
      Max Anderson, HBS Class of 2009, founded the MBA Oath Initiative. The oath was a voluntary pledge "to create value responsibly and ethically." Anderson and a team of students and faculty worked to launch the first MBA Oath Ceremony conducted on campus during Harvard... View Details
      Keywords: Business Education; Higher Education; Values and Beliefs; Leadership; Corporate Social Responsibility and Impact; Social Issues; Value Creation; Education Industry; Massachusetts
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      Khurana, Rakesh, Nitin Nohria, and Dalia Rahman. "HBS Class of 2009: All Talk As They Prepare to Walk?" Harvard Business School Case 411-024, September 2010. (Revised October 2010.)
      • Article

      Marginality and Problem-Solving Effectiveness in Broadcast Search

      By: Lars Bo Jeppesen and Karim R. Lakhani
      We examine who the winners are in science problem-solving contests characterized by open broadcast of problem information, self-selection of external solvers to discrete problems from the laboratories of large R&D intensive companies, and blind review of solution... View Details
      Keywords: Competition; Open Source Distribution; Knowledge Use and Leverage; Markets; Independent Innovation and Invention; Problems and Challenges; Research and Development; Gender; Science
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      Jeppesen, Lars Bo, and Karim R. Lakhani. "Marginality and Problem-Solving Effectiveness in Broadcast Search." Organization Science 21, no. 5 (September–October 2010): 1016–1033.
      • August 2010 (Revised January 2013)
      • Case

      Avi Kremer

      By: Joshua D. Margolis and Mark Wetzel
      If you were diagnosed with a terminal illness, how would you respond and what would you do with your remaining time? Avi Kremer contemplates four options for how to devote himself 18 months after being diagnosed with ALS. His experience thus far and the choices he... View Details
      Keywords: Entrepreneurship; Values and Beliefs; Health Disorders; Leadership Development; Personal Development and Career; Social Enterprise; Personal Characteristics
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      Margolis, Joshua D., and Mark Wetzel. "Avi Kremer." Harvard Business School Case 411-022, August 2010. (Revised January 2013.)
      • Article

      Creating Value in the Age of Distributed Capitalism

      By: Shoshana Zuboff
      Capitalism is a book of many chapters—and we are beginning a new one. Every century or so, fundamental changes in the nature of consumption create new demand patterns that existing enterprises can't meet. When a majority of people want things that remain priced at a... View Details
      Keywords: Value Creation; Economic Systems; Transformation
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      Zuboff, Shoshana. "Creating Value in the Age of Distributed Capitalism." McKinsey Quarterly, no. 4 (2010): 45–55.
      • Article

      The Impact of Corporate Social Responsibility on Investment Recommendations

      By: Ioannis Ioannou and George Serafeim
      Using a large sample of publicly traded U.S. firms over 16 years, we investigate the impact of corporate socially responsible (CSR) strategies on security analysts' recommendations. Socially responsible firms received more favorable recommendations in recent years... View Details
      Keywords: Public Ownership; Corporate Social Responsibility and Impact; Strategy; Experience and Expertise; Value Creation; Public Equity; Markets; Investment; Perception; United States
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      Ioannou, Ioannis, and George Serafeim. "The Impact of Corporate Social Responsibility on Investment Recommendations." Academy of Management Annual Meeting Proceedings (2010).
      • 2 Jun 2010
      • Keynote Speech

      Creating Shared Value

      By: Michael E. Porter
      Bishop William Lawrence University Professor Michael Porter of Harvard Business School spoke to an audience of senior corporate giving professionals at CECP's Corporate Philanthropy Summit on June 2, 2010 about the role of business in social and economic development.... View Details
      Keywords: Creating Shared Value; Value Creation; Corporate Social Responsibility and Impact; Business and Community Relations; Society; United States
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      Porter, Michael E. "Creating Shared Value." Committee Encouraging Corporate Philanthropy, New York, NY, June 2, 2010.
      • 2010
      • Article

      The Ethical Mirage: A Temporal Explanation as to Why We Are Not as Ethical as We Think We Are

      By: A. E. Tenbrunsel, K. Diekmann, K A. Wade-Benzoni and Max Bazerman
      This paper explores the biased perceptions that people hold of their own ethicality. We argue that the temporal trichotomy of prediction, action and recollection is central to these misperceptions: People predict that they will behave more ethically than they actually... View Details
      Keywords: Forecasting and Prediction; Values and Beliefs; Framework; Research; Behavior; Cognition and Thinking; Perception; Prejudice and Bias
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      Tenbrunsel, A. E., K. Diekmann, K A. Wade-Benzoni, and Max Bazerman. "The Ethical Mirage: A Temporal Explanation as to Why We Are Not as Ethical as We Think We Are." Research in Organizational Behavior 30 (2010): 153–173.
      • 2010
      • Working Paper

      Men as Cultural Ideals: How Culture Shapes Gender Stereotypes

      By: Amy J.C. Cuddy, Susan Crotty, Jihye Chong and Michael I. Norton
      Three studies demonstrate how culture shapes the contents of gender stereotypes, such that men are perceived as possessing more of whatever traits are culturally valued. In Study 1, Americans rated men as less interdependent than women; Koreans, however, showed the... View Details
      Keywords: Prejudice and Bias; Perception; Values and Beliefs; Gender; Culture; Power and Influence
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      Cuddy, Amy J.C., Susan Crotty, Jihye Chong, and Michael I. Norton. "Men as Cultural Ideals: How Culture Shapes Gender Stereotypes." Harvard Business School Working Paper, No. 10-097, May 2010.
      • 1 May 2010
      • Conference Presentation

      Values Investing: How Companies Create Innovation, Profits, & Social Good

      By: Rosabeth M. Kanter
      Keywords: Value; Innovation and Invention; Society
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      Kanter, Rosabeth M. "Values Investing: How Companies Create Innovation, Profits, & Social Good." Bentley University Center for Business Ethics, Waltham, MA, May 1, 2010.
      • April 2010 (Revised September 2011)
      • Case

      Supply Chain Partners: Virginia Mason and Owens & Minor (A) (Abridged)

      By: V.G. Narayanan and Lisa Brem
      Owens & Minor (O&M) performed lean inventory services for Virginia Mason (VM) as its Alpha Vendor, but the outdated industry pricing model created perverse incentives and could not capture O&M's costs. Together, O&M and VM created an activity-based pricing model: Total... View Details
      Keywords: Supply Chain Management; Partners and Partnerships; Activity Based Costing and Management; Business Model; Non-Governmental Organizations; Nonprofit Organizations; Motivation and Incentives; Asset Pricing; Cost Accounting; Fair Value Accounting; Medical Devices and Supplies Industry
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      Narayanan, V.G., and Lisa Brem. "Supply Chain Partners: Virginia Mason and Owens & Minor (A) (Abridged)." Harvard Business School Case 110-063, April 2010. (Revised September 2011.)
      • February 2010
      • Article

      Managing Know-How

      By: Deishin Lee and Eric J. Van den Steen
      We study how firms can use a knowledge management system to optimally leverage employee-generated know-how. In particular, we consider the following practical strategic questions for the manager of a knowledge-intensive firm: should her firm develop a formal knowledge... View Details
      Keywords: Change; Employees; Information; Knowledge Management; Outcome or Result; Practice; Problems and Challenges; Motivation and Incentives; System; Value
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      Lee, Deishin, and Eric J. Van den Steen. "Managing Know-How." Management Science 56, no. 2 (February 2010): 270–285. (Articles in Advance published online on November 25, 2009.)
      • January 2010 (Revised March 2013)
      • Case

      HubSpot: Lower Churn through Greater CHI

      By: F. Asis Martinez Jerez, Thomas Steenburgh, Jill Avery and Lisa Brem
      HubSpot, a web marketing startup is under pressure from VCs to rapidly acquire new customers and to maintain a low level of customer churn. In the case, students explore the drivers of customer churn and uncover opportunities to increase customer retention across the... View Details
      Keywords: Business Startups; Customer Relationship Management; Customer Satisfaction; Customer Value and Value Chain; Forecasting and Prediction; Consumer Behavior; Happiness; Consulting Industry
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      Martinez Jerez, F. Asis, Thomas Steenburgh, Jill Avery, and Lisa Brem. "HubSpot: Lower Churn through Greater CHI." Harvard Business School Case 110-052, January 2010. (Revised March 2013.)
      • Article

      A Choice Prediction Competition for Market Entry Games: An Introduction

      By: Ido Erev, Eyal Ert and Alvin E. Roth
      A choice prediction competition is organized that focuses on decisions from experience in market entry games (http://sites.google.com/site/gpredcomp/ and http://www.mdpi.com/si/games/predict-behavior/). The competition is based on two experiments: An estimation... View Details
      Keywords: Experience and Expertise; Decision Choices and Conditions; Forecasting and Prediction; Learning; Market Entry and Exit; Game Theory; Behavior; Competition
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      Erev, Ido, Eyal Ert, and Alvin E. Roth. "A Choice Prediction Competition for Market Entry Games: An Introduction." Special Issue on Predicting Behavior in Games. Games 1, no. 2 (June 2010): 117–136.
      • Article

      How Implicit Beliefs Influence Trust Recovery

      By: M. Haselhuhn, M.E. Schweitzer and A. Wood
      After a trust violation, some people are quick to forgive, whereas others never trust again. In this report, we identify a key characteristic that moderates trust recovery: implicit beliefs of moral character. Individuals who believe that moral character can change... View Details
      Keywords: Values and Beliefs; Trust
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      Haselhuhn, M., M.E. Schweitzer, and A. Wood. "How Implicit Beliefs Influence Trust Recovery." Psychological Science 21, no. 5 (May 2010): 645–648.
      • December 2009
      • Article

      Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?

      By: Felix Oberholzer-Gee and Joel Waldfogel
      Since the dawn of broadcasting, and especially in the past decade, Americans have turned their attention from local to more distant sources of news and entertainment. While the integration of media markets will raise the private welfare of many consumers, critics of a... View Details
      Keywords: Voting; Ethnicity; Behavior; Local Range; Journalism and News Industry; Media and Broadcasting Industry; United States
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      Oberholzer-Gee, Felix, and Joel Waldfogel. "Media Markets and Localism: Does Local News en Español Boost Hispanic Voter Turnout?" American Economic Review 99, no. 5 (December 2009).
      • November 2009
      • Article

      Neural Mechanisms of Social Influence

      By: Malia Mason, Rebecca Dyer and Michael I. Norton
      The present investigation explores the neural mechanisms underlying the impact of social influence on preferences. We socially tagged symbols as valued or not-by exposing participants to the preferences of their peers-and assessed subsequent brain activity during an... View Details
      Keywords: Power and Influence; Value; Information; Outcome or Result
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      Mason, Malia, Rebecca Dyer, and Michael I. Norton. "Neural Mechanisms of Social Influence." Organizational Behavior and Human Decision Processes 110, no. 2 (November 2009): 152–159.
      • November 2009
      • Article

      Responding to Public and Private Politics: Corporate Disclosure of Climate Change Strategies

      By: Erin Marie Reid and Michael W. Toffel
      The challenges associated with climate change will require governments, citizens, and firms to work collaboratively to reduce greenhouse gas emissions, a task that requires information on companies' emissions levels, risks, and reduction opportunities. This paper... View Details
      Keywords: Climate Change; Problems and Challenges; Pollutants; Risk and Uncertainty; Business and Shareholder Relations; Management Practices and Processes; Social Issues; Corporate Disclosure; Values and Beliefs; Governing Rules, Regulations, and Reforms; Government and Politics
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      Reid, Erin Marie, and Michael W. Toffel. "Responding to Public and Private Politics: Corporate Disclosure of Climate Change Strategies." Strategic Management Journal 30, no. 11 (November 2009): 1157–1178. (Featured by the Network for Business Sustainability.)
      • September 2009 (Revised December 2011)
      • Teaching Note

      IBM Values and Corporate Citizenship (TN)

      By: Rosabeth M. Kanter and Matthew Bird
      Teaching Note for [308106]. View Details
      Keywords: Corporate Social Responsibility and Impact; Transformation; Fairness; Innovation and Invention; Value; Global Range; Organizational Culture; Information Technology Industry; Computer Industry
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      Kanter, Rosabeth M., and Matthew Bird. "IBM Values and Corporate Citizenship (TN)." Harvard Business School Teaching Note 310-007, September 2009. (Revised December 2011.)
      • August 2009
      • Teaching Note

      Cyworld: Creating and Capturing Value in a Social Network (TN)

      By: Sunil Gupta and Sangman Han
      Teaching Note for [509012]. View Details
      Keywords: Value Creation; Social and Collaborative Networks; Mergers and Acquisitions; Revenue; Leadership Style; Decision Choices and Conditions; Digital Marketing; Customers; Service Operations; Competency and Skills; Web Services Industry; South Korea
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      Gupta, Sunil, and Sangman Han. "Cyworld: Creating and Capturing Value in a Social Network (TN)." Harvard Business School Teaching Note 510-028, August 2009.
      • 2009
      • Working Paper

      Anger and Regulation

      By: Rafael Di Tella and Juan Dubra
      We propose a model where voters experience an emotional cost when they observe a firm that has displayed insufficient concern for other people's welfare (altruism) in the process of making high profits. Even with few truly altruistic firms, an equilibrium may emerge... View Details
      Keywords: Governing Rules, Regulations, and Reforms; Consumer Behavior; Monopoly; Corporate Social Responsibility and Impact; Emotions; Welfare
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      Di Tella, Rafael, and Juan Dubra. "Anger and Regulation." NBER Working Paper Series, No. 15201, August 2009.
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