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  • All HBS Web  (786)
    • News  (148)
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Show Results For

  • All HBS Web  (786)
    • News  (148)
    • Research  (541)
    • Events  (1)
    • Multimedia  (1)
  • Faculty Publications  (202)
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  • 24 Mar 2008
  • Research & Ideas

Reducing Risk with Online Advertising

to force the user through one of the affiliate links back to Dell. And if the software did that, the Dell Web site would conclude, "This user got to the Dell Web site through an affiliate link. Therefore we should pay that affiliate... View Details
Keywords: by Martha Lagace; Video Game; Web Services
  • 08 Sep 2009
  • Research & Ideas

The Height Tax, and Other New Ways to Think about Taxation

income. Third, value-added taxes, or general sales taxes, are increasingly important policies, having filled in for lower personal income tax revenue in many developed countries over the past few decades. These taxes are generally seen as... View Details
Keywords: by Martha Lagace
  • 17 Jul 2012
  • First Look

First Look: July 17

entrepreneurs constitute a key economic driving force for many countries, they often face unstable environments due to violence and civil unrest. Yet, we know very little about how environments characterized by high levels of political... View Details
Keywords: Sean Silverthorne
  • 05 May 2003
  • Research & Ideas

Sharing the Responsibility of Corporate Governance

California consumers who rely on gas to heat their homes and cook their food. On the other hand, directors negotiating the sale of a Delaware corporation to a company controlled by a single individual would be obligated to accept the... View Details
Keywords: by Carla Tishler
  • 23 Dec 2002
  • Research & Ideas

Partnering and the Balanced Scorecard

different people. The power of measurement was to take the ambiguity out of words so that everyone had a clear, coherent picture of exactly what the strategy is.   Partnering With Employees Several forces highlight the importance of... View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

Prevention-focused and older individuals—who engage in processing that shifts reference points to less extreme instances—show a decreased sensitivity to variance. We discuss the marketing implications of preferences for variance. Adding Bricks to Clicks: The Effects of... View Details
Keywords: Martha Lagace
  • 21 Apr 2009
  • First Look

First Look: April 21, 2009

firms headquartered in the United States have performed well since 1980 when compared to firms in Europe or Asia (measured both by sales and by numbers of new product introductions), this essay explores the interplay of regulation,... View Details
Keywords: Martha Lagace
  • 29 Jun 2007
  • First Look

First Look: June 29, 2007

will be correlated with their types to achieve separation. The model's results have implications for various marketing communication tools such as advertising and sales forces. Motivating Supply Chain Behavior: The Right Incentives Can... View Details
Keywords: Martha Lagace
  • 30 Oct 2012
  • First Look

First Look: October 30

guarantees to the bank, loan payments to the old owner are about to come due, and Weston is faced with some unanticipated expenses. The company's cash situation is very tight, and he is forced to evaluate the liquidation value of the... View Details
Keywords: Sean Silverthorne
  • 12 Apr 2004
  • Research & Ideas

Operations and the Competitive Edge

Could you give us a snapshot of the general challenges and opportunities in each of these three areas? A: The basic theme of the book is that there isn't "one best way" to do anything—whether it's creating an organizational structure; hiring, training, and... View Details
Keywords: by Martha Lagace
  • 02 Aug 2016
  • First Look

August 2, 2016

stores, TCS went public in late 2013. Since its IPO, same store sales have suffered, and the company's stock in early 2016 was trading well below its IPO price. As such, the company's culture and Foundation Principles were being put to... View Details
Keywords: Sean Silverthorne
  • 01 Feb 2011
  • First Look

First Look: Feb. 1

and where the host does not punish symbiont misbehavior. Coordinating Marketing and Sales in B2B Organizations Authors:Frank V. Cespedes Publication:In Business to Business Marketing Handbook. Edward Elgar Publishing Company, forthcoming... View Details
  • 23 Sep 2014
  • First Look

First Look: September 23

individuals, and a purely peer-based performance review and stack ranking. As customer demand and market forces draw Valve into hardware in 2013, Valve questions whether their organizational model will need to change as it expands from... View Details
Keywords: Sean Silverthorne
  • 26 Jan 2010
  • First Look

First Look: Jan. 26

Abstract Focusing empirically on how political and economic forces are always mediated and interpreted by agents, both in individual countries and in the international sphere, Constructing the International Economy sets out what such... View Details
Keywords: Martha Lagace
  • 15 Sep 2011
  • Research & Ideas

High Ambition Leadership

aligned. It was what we call in the book "forging strategic identity." Sometimes, usually with startups, this is done at the beginning of the CEO's tenure. In other instances this way of thinking develops over time. This process is often accompanied by divestment and... View Details
Keywords: by Martha Lagace
  • 21 Dec 2010
  • First Look

First Look: December 21

of broadening consumer participation in financial activities; (3) do-it-yourself consumer finance, which allowed and forced consumers to take greater responsibility for their own financial lives; and (4) the resultant increase in... View Details
  • 07 Mar 2017
  • First Look

First Look at New Research, March 7

Network Utilization and the Impact of Academic Research in Marketing By: Rosenzweig, Stav, Amir Grinstein, and Elie Ofek Abstract—The forces that drive the impact of academic research articles in the marketing discipline are of great... View Details
Keywords: Sean Silverthorne
  • 04 Apr 2019
  • Cold Call Podcast

Can Mark Zuckerberg Rebuild Trust in Facebook?

going to hurt you a lot more, and you're going to lose the trust of the public. It's hurt Volkswagen sales tremendously. If you're not upfront about these issues, it's going to hurt you greatly. General Motors is a good example of one... View Details
Keywords: Re: Andi Wang
  • 10 Apr 2012
  • First Look

First Look: April 10

market's growth that is the primary driver of profit margins and sales growth. A few retailers have succeeded in going global by developing strategies that apply four retail-specific rules for globalization. Rule 1: The home market is the... View Details
Keywords: Carmen Nobel
  • 18 Sep 2018
  • First Look

New Research and Ideas, September 18, 2018

may respond to this additional uncertainty by purchasing more products, thereby generating additional sales for the retailer. We refer to this phenomenon as the value of concealment (VoC). We develop a model of consumer choice that is... View Details
Keywords: Dina Gerdeman
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