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  • All HBS Web  (13,457)
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  • October 2010 (Revised November 2010)
  • Case

The NFL's Digital Media Strategy

By: Anita Elberse, C. Kelsey Calhoun and Daven Johnson
In late 2009, Brian Rolapp, senior vice president of media strategy and digital media for the NFL, was faced with the challenge of determining the league's strategic approach to the wireless market—and presenting his views to NFL team owners. What was the league's best... View Details
Keywords: Business Model; Marketing Channels; Marketing Strategy; Media; Distribution Channels; Mobile and Wireless Technology; Sports Industry
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Elberse, Anita, C. Kelsey Calhoun, and Daven Johnson. "The NFL's Digital Media Strategy." Harvard Business School Case 511-055, October 2010. (Revised November 2010.)
  • February 1999 (Revised October 2009)
  • Case

Royal Dutch/Shell in Nigeria (A)

By: Lynn S. Paine and Mihnea C. Moldoveanu
Working with Shell's country manager for Nigeria, the company's Committee of Managing Directors must decide how to respond to the Nigerian government's decision to impose the death sentence on Ken Saro-Wiwa and eight other leaders of a movement for the rights of the... View Details
Keywords: Ethics; Multinational Firms and Management; Courts and Trials; Rights; Corporate Social Responsibility and Impact; Business and Government Relations; Environmental Sustainability; Social Issues; Nigeria
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Paine, Lynn S., and Mihnea C. Moldoveanu. "Royal Dutch/Shell in Nigeria (A)." Harvard Business School Case 399-126, February 1999. (Revised October 2009.)
  • September 2006
  • Exercise

"Shad" Process Flow Design (A)

By: Roy D. Shapiro
Provides detailed instructions to prepare for factory demonstration day. A rewritten version of an earlier exercise. View Details
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Shapiro, Roy D. "Shad" Process Flow Design (A). Harvard Business School Exercise 607-025, September 2006.
  • July 2006 (Revised August 2012)
  • Background Note

Innovating in Health Care-Glossary

By: Regina E. Herzlinger
Provides a glossary of terms used in Harvard Business School's Innovating in Health Care, 2006, Course. View Details
Keywords: Health Care and Treatment; Innovation and Invention
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Herzlinger, Regina E. "Innovating in Health Care-Glossary." Harvard Business School Background Note 307-011, July 2006. (Revised August 2012.)
  • February 1999 (Revised June 2003)
  • Exercise

"Shad" Process Flow Design (C)

By: Roy D. Shapiro
Provides detailed instructions to prepare for factory demonstration day. A rewritten version of an earlier exercise. View Details
Keywords: Production
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Shapiro, Roy D. "Shad" Process Flow Design (C). Harvard Business School Exercise 699-145, February 1999. (Revised June 2003.)
  • November 1994 (Revised October 2011)
  • Background Note

Innovation: A Customer-Driven Approach

By: Marco Iansiti, Thomas J. Kosnik and Ellen Stein
Provides a selection of methodologies for the investigation of user needs, concept development, and product design. View Details
Keywords: Customer Relationship Management; Product Design
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Iansiti, Marco, Thomas J. Kosnik, and Ellen Stein. "Innovation: A Customer-Driven Approach." Harvard Business School Background Note 695-016, November 1994. (Revised October 2011.)
  • November 2005 (Revised November 2011)
  • Background Note

Entrepreneurship and Venture Capital in Healthcare Fall Term 2011: Course Outline and Syllabus

By: Richard G. Hamermesh and Robert F. Higgins
Provides an overview of the second-year MBA elective course Entrepreneurship and Venture Capital in Healthcare. View Details
Keywords: Entrepreneurship; Venture Capital; Health Care and Treatment
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Hamermesh, Richard G., and Robert F. Higgins. "Entrepreneurship and Venture Capital in Healthcare Fall Term 2011: Course Outline and Syllabus." Harvard Business School Background Note 806-048, November 2005. (Revised November 2011.)
  • February 2003 (Revised April 2006)
  • Case

Analyzing Edison Schools Inc. (A)

By: David F. Hawkins and Jacob Cohen
Provides the background information for Edison Schools, Inc. and the 2001 financial statements and footnotes. View Details
Keywords: Accounting; Financial Statements; Education Industry; United States
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Hawkins, David F., and Jacob Cohen. "Analyzing Edison Schools Inc. (A)." Harvard Business School Case 103-062, February 2003. (Revised April 2006.)
  • December 2001
  • Case

Dairy.com

By: Ray A. Goldberg and James M Beagle
Dairy.com's ecommerce exchange attempts to provide value to the dairy industry through price discovery mechanisms. View Details
Keywords: Food; Innovation and Invention; Business Strategy; Technology Adoption; Internet and the Web; Price; Value Creation
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Goldberg, Ray A., and James M Beagle. "Dairy.com." Harvard Business School Case 902-415, December 2001.
  • June 1984 (Revised October 1988)
  • Background Note

Introduction to Cases

By: Benson P. Shapiro
Introduces students and executives to the case method and provides a generalized approach to cases. View Details
Keywords: Cases
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Shapiro, Benson P. "Introduction to Cases." Harvard Business School Background Note 584-097, June 1984. (Revised October 1988.)
  • May 2006
  • Exercise

Improving Performance: Boat Building Exercise

By: Steven C. Wheelwright and Kerry Herman
Provides a framework for team problem solving and process improvement following concepts widely attributed to Toyota Motor Co. View Details
Keywords: Framework; Management Practices and Processes; Problems and Challenges; Groups and Teams
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Wheelwright, Steven C., and Kerry Herman. "Improving Performance: Boat Building Exercise." Harvard Business School Exercise 606-147, May 2006.
  • September 1991 (Revised December 1991)
  • Supplement

USA Today Decision: Making Headlines Across the Nation (B), The

Provides an update and supports additional discussion of the process by which Gannett pursued the USA Today project. View Details
Keywords: Business Processes; Journalism and News Industry; United States
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Ghemawat, Pankaj. "USA Today Decision: Making Headlines Across the Nation (B), The." Harvard Business School Supplement 792-031, September 1991. (Revised December 1991.)
  • September 2016 (Revised July 2018)
  • Case

United Airlines: More Out-and-Back Flying?

By: Ryan W. Buell, Willy Shih and Mike Toffel
This case looks at United Airlines when it is facing a decision on whether to shift its aircraft routing to more "out-and-back" routing in order to try to improve its on-time performance. As one of the world's largest airlines, United had a very large fleet and... View Details
Keywords: Service Excellence; Service Management; Service Quality; Service Quality Competition; Services; Airline Industry; Airlines; Operational Complexity; Operational Disruptions; Operational Effectiveness; Operations Improvement; Operations Management; Operations Strategy; Air Transportation; Operations; Service Operations; Service Delivery; Performance Effectiveness; Performance Improvement; Complexity; Air Transportation Industry; United States
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Buell, Ryan W., Willy Shih, and Mike Toffel. "United Airlines: More Out-and-Back Flying?" Harvard Business School Case 617-010, September 2016. (Revised July 2018.)
  • March 2019
  • Article

Evidence of Upcoding in Pay-for-Performance Programs

By: Hamsa Bastani, Joel Goh and Mohsen Bayati
Recent Medicare legislation seeks to improve patient care quality by financially penalizing providers for hospital-acquired infections (HAIs). However, Medicare cannot directly monitor HAI rates and instead relies on providers accurately self-reporting HAIs in claims... View Details
Keywords: Medical Coding; Health Policy; Healthcare-acquired Conditions; Medicare; Health Care and Treatment; Policy; Performance Improvement; Quality; Measurement and Metrics; Government Legislation
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Bastani, Hamsa, Joel Goh, and Mohsen Bayati. "Evidence of Upcoding in Pay-for-Performance Programs." Management Science 65, no. 3 (March 2019): 1042–1060. (2015 INFORMS Health Applications Society best student (H. Bastani) paper award.)
  • 2022
  • Working Paper

Where the Cloud Rests: The Location Strategies of Data Centers

By: Shane Greenstein and Tommy Pan Fang
This study provides an analysis of the entry strategies of third-party data centers in the United States. We examine the market before the pandemic in 2018 and 2019, when supply and demand for data services were geographically stable. We compare with the entry... View Details
Keywords: Cloud Computing; Location Strategies; Data Centers; Information Infrastructure
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Greenstein, Shane, and Tommy Pan Fang. "Where the Cloud Rests: The Location Strategies of Data Centers." Harvard Business School Working Paper, No. 21-042, September 2020. (Revised June 2022.)
  • 23 Jun 2008
  • Research & Ideas

Innovative Ways to Encourage Personal Savings

levers are simple changes in what I call the plumbing, making the process of savings easier. Others involve providing various incentives, be they financial or sociological. The most interesting ideas—indeed the oldest—try to make savings... View Details
Keywords: by Martha Lagace; Financial Services
  • February 2007
  • Background Note

Inventing Breakthroughs and Commercializing Science: Project Note for Students

Provides students with a list of assignments and potential deliverables for a university-based science commercialization project. View Details
Keywords: Projects; Commercialization
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Fleming, Lee. "Inventing Breakthroughs and Commercializing Science: Project Note for Students." Harvard Business School Background Note 607-087, February 2007.
  • September 2002
  • Background Note

Business Marketing Course Overview

By: Das Narayandas
Provides an overview of the Business Marketing course taught at HBS. View Details
Keywords: Business Education; Curriculum and Courses; Marketing; Education Industry
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Narayandas, Das. "Business Marketing Course Overview." Harvard Business School Background Note 503-033, September 2002.
  • September 2006 (Revised October 2007)
  • Module Note

Platform-Mediated Networks: Definitions and Core Concepts

By: Thomas R. Eisenmann
Defines platform-mediated networks and introduces concepts central to their study. First, it defines networks and network effects; explains how network effects influence users' willingness-to-pay for network access; describes factors that determine the strength of... View Details
Keywords: Consumer Behavior; Network Effects; Digital Platforms; Information Technology; Information Infrastructure; Digital Platforms
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Eisenmann, Thomas R. "Platform-Mediated Networks: Definitions and Core Concepts." Harvard Business School Module Note 807-049, September 2006. (Revised October 2007.)
  • 2017
  • Book

Extreme Teaming: Lessons in Complex, Cross-Sector Leadership

By: Amy C. Edmondson and Jean-François Harvey
Today's global enterprises increasingly involve collaborative work by teams of experts operating across different professions, organizations, and industries. Extreme Teaming provides new insights into the world of complex, cross-industry projects and the ways... View Details
Keywords: Groups and Teams; Collaborative Innovation and Invention; Leadership; Complexity
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Edmondson, Amy C., and Jean-François Harvey. Extreme Teaming: Lessons in Complex, Cross-Sector Leadership. Emerald Group Publishing, 2017.
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