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- All HBS Web (1,216)
- Faculty Publications (344)
- August 2015 (Revised June 2021)
- Case
Amazon.com, 2021
By: John R. Wells, Benjamin Weinstock, Gabriel Ellsworth and Galen Danskin
In February 2021, Amazon announced 2020 operating profits of $22,899 million, up from $2,233 million in 2015, on sales of $386 billion, up from $107 billion five years earlier (see Exhibit 1). The shareholders expressed their satisfaction (see Exhibit 2), but not all... View Details
Keywords: Strategic Analysis; Retail; E-commerce; Amazon; Internet; Amazon.com; AmazonFresh; Jeff Bezos; Cloud Computing; Marketplaces; Streaming; E-reader Market; Digital Media; Mobile App; Online Retail; Shipping; Database; Tablet; Kindle; Kindle Fire; Smartphone; Delivery; Digital Platforms; Competition; Internet and the Web; Corporate Strategy; Digital Marketing; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Profit; Revenue; Global Strategy; Multinational Firms and Management; Taxation; Business History; Human Resources; Resignation and Termination; Books; Human Capital; Working Conditions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Industry Growth; Industry Structures; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Supply Chain; Supply Chain Management; Organizational Culture; Public Ownership; Work-Life Balance; Problems and Challenges; Labor and Management Relations; Strategy; Adaptation; Business Strategy; Competitive Strategy; Diversification; Expansion; Integration; Horizontal Integration; Vertical Integration; Information Infrastructure; Information Technology; Mobile and Wireless Technology; Price; Applications and Software; Marketing; Marketing Strategy; Working Capital; Customer Focus and Relationships; Customer Value and Value Chain; Retail Industry; Advertising Industry; Distribution Industry; Electronics Industry; Entertainment and Recreation Industry; Information Technology Industry; Manufacturing Industry; Motion Pictures and Video Industry; Music Industry; Publishing Industry; Shipping Industry; Technology Industry; Video Game Industry; Web Services Industry; United States; Washington (state, US); Seattle
Wells, John R., Benjamin Weinstock, Gabriel Ellsworth, and Galen Danskin. "Amazon.com, 2021." Harvard Business School Case 716-402, August 2015. (Revised June 2021.)
- 09 Mar 2003
- Research & Ideas
Six Keys to Building New Markets by Unleashing Disruptive Innovation
companies still are integrated—just in a different place. Consider the computer industry in the 1990s. The computer's basic performance was more than good enough. What did customers want instead? They wanted lower View Details
- 07 Aug 2007
- First Look
First Look: August 7, 2007
project, in which the sales and marketing structure play a central role. Will his ideas allow the company to keep its customers and successfully go after new markets? Purchase this case:... View Details
Keywords: Martha Lagace
- Web
Leadership - Faculty & Research
the firm’s strategy, leadership, and financial performance. In fact, he was calling for fundamental change: replacing the CEO, CFO, and board chair; changing the firm’s capital allocation strategy; and focusing more attention on customers... View Details
- 07 Apr 2015
- First Look
First Look: April 7
many users but also multiple types of users. For example, it's not enough that many customers want to book taxis by smartphone. Drivers must also be willing to accept smartphone bookings. Harvard Business School professor Ben Edelman has... View Details
Keywords: Sean Silverthorne
- 02 Nov 2010
- First Look
First Look: November 2, 2010
Greenwich, Connecticut, that is considering offering a wholly new line of product to retail investors, namely the ability to invest in the price phenomenon known as momentum. There is a large body of empirical evidence supporting momentum... View Details
Keywords: Sean Silverthorne
- 01 Oct 2012
- Research & Ideas
Better by the Bundle?
bundle—known as an Extra Value Meal—for cheaper than the products would cost if purchased individually. “Bundling is pervasive in several markets, and it works in many cases” But those same customers might not value being given only the... View Details
Keywords: by Dina Gerdeman
- 16 Jul 2012
- Research & Ideas
Are You a Strategist?
just on low prices but also with a singular customer experience that no other retailer has yet managed to duplicate. "IKEA has made very clear choices about who they will be and to whom they will matter, and... View Details
Keywords: by Carmen Nobel
- 08 Sep 2014
- Research & Ideas
The Strategic Way To Hire a Sales Team
integral to strategy execution, and Costco, where low price and product availability make selling activities less complex and variable. Or, more generally, think again about transaction versus solution View Details
Keywords: by Carmen Nobel
- September 2003 (Revised March 2004)
- Case
Bharti Tele-Ventures
By: Tarun Khanna, Krishna G. Palepu and Ingrid Vargas
Following the liberalization of India's telecommunications service industry in the early 1990s, Bharti Tele-Ventures grew from a small entrepreneurial telephone equipment importer and manufacturer to become India's largest private-sector telecommunications service... View Details
Keywords: Private Sector; Growth and Development; Customers; Foreign Direct Investment; Mergers and Acquisitions; Competition; Public Ownership; Profit; Partners and Partnerships; Rank and Position; Telecommunications Industry; India
Khanna, Tarun, Krishna G. Palepu, and Ingrid Vargas. "Bharti Tele-Ventures." Harvard Business School Case 704-426, September 2003. (Revised March 2004.)
- 03 Oct 2005
- Research & Ideas
The Truck Driver Who Reinvented Shipping
additional trucks and hired a team of drivers, a move that enabled him to get off the road and look for new customers. For the next two years, his business thrived, but when poor economic conditions forced many of his newly won customers... View Details
- 12 Feb 2019
- First Look
New Research and Ideas, February 12, 2019
have important benefits in workplace settings. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55598 Diagnostic Bubbles By: Bordalo, Pedro, Nicola Gennaioli, Spencer Yongwook Kwon, and Andrei Shleifer Abstract— We introduce diagnostic expectations into... View Details
Keywords: Dina Gerdeman
- Web
Online Business Strategy Course | HBS Online
Certificate of Specialization Prove your mastery of strategy Earn by: completing any three courses within this subject area to earn a Certificate of Specialization Learn More about what you earn Syllabus 6 Modules, 30-35 Hours Download full syllabus 7-8 hrs Module 1... View Details
- Web
Accounting & Management Awards & Honors - Faculty & Research
Price Reactions to ESG News: The Role of ESG Ratings and Disagreement." Suraj Srinivasan : “The Changing Landscape of Auditors’ Liability” with Colleen Honigsberg and Shivaram Rajgopal ( Journal of Law & Economics , May 2020) was... View Details
- 21 Mar 2019
- HBS Case
The Ferrari Way
drivers in pure, unadulterated pleasure. “The overarching goal is to create an experience—a sensual experience,” says Harvard Business School Professor Stefan Thomke, who wrote a case study about the company in 2018. While many companies talk about creating a View Details
- 01 Jun 2023
- News
Buy Big, Sell Small
bus to restock. Their orders are relatively small, so they can’t negotiate on prices or credit terms,” adds Shruti, who watched her uncle’s kirana go out of business years ago due to issues with pricing and... View Details
- 22 Apr 2013
- Working Paper Summaries
Competing with Privacy
- Web
Curriculum - Business & Environment
Government and the International Economy Pakistan at 75: When Will the "Nazuk Mor" End? Singapore: "From Third World to First" Thailand: Red Shirts, Yellow Shirts, and a Green Revolution Data Science for Managers Arla Foods: Decarbonizing Dairy with Data Arla... View Details
- 19 Oct 2022
- Op-Ed
Cofounder Courtship: How to Find the Right Mate—for Your Startup
course neither of you have visited or playing a video game together can test how you collaborate or handle competition. You might also consider working on a start-up related project together to see how that feels, such as co-creating a pitch deck or conducting View Details
Keywords: by Julia Austin
- 21 Aug 2013
- Research & Ideas
What Went Wrong at J.C. Penney?
high-low pricing cause are tremendous. Customers come into the store, they look at the new merchandise, and they look at the prices. They like the merchandise, but don't like the price, and so they don't... View Details