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  • All HBS Web  (1,404)
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    • News  (204)
    • Research  (847)
    • Events  (12)
  • Faculty Publications  (384)
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  • 21 Mar 2016
  • HBS Case

Can Customer Reviews Be 'Managed?'

They selectively try to choose the better reviews. And at that point in class the students start debating what is appropriate, what is not appropriate, what is actual manipulation, what is actually self-serving by View Details
Keywords: by Brian Kenny; Advertising; Travel
  • 26 Apr 2010
  • Research & Ideas

When Other Companies Compete Like Crazy, Dare to Be Different

is an exploration of what it means for a business to be different, to be meaningfully different, to be different in a way that makes a difference to consumers," she says. “Differentiation is a way of thinking.” An authority on innovative consumer View Details
Keywords: by Sarah Jane Gilbert
  • 22 Feb 2000
  • Research & Ideas

Social Capital Markets: Creating Value in the Nonprofit World

himself during his six years as president andCEO of Outward Bound, plunging him into the Social Capital Markets arena.When Outward Bound received an $8-million grant for a new educationalinitiative, Grossman was determined to grow and... View Details
Keywords: by Anne Kavanagh
  • July 2010
  • Teaching Note

Managing Creativity at Shanghai Tang (TN)

By: Roy Y.J. Chua and Lisa Kwan
Teaching Note for 410018. View Details
Keywords: Creativity; Brands and Branding; Financial Crisis; Selection and Staffing; Leadership; Luxury; Arts; Fashion Industry; Apparel and Accessories Industry
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Chua, Roy Y.J., and Lisa Kwan. "Managing Creativity at Shanghai Tang (TN)." Harvard Business School Teaching Note 411-026, July 2010.
  • 10 Nov 2008
  • What Do You Think?

How Much Can You Ask of Your Customers?

over-involvement (of) customers have led to bitter intellectual property right disputes customers simultaneously trying to drive the product in two (or more) very separate market directions (or) feature creep that literally prevents... View Details
Keywords: by Jim Heskett
  • 16 Jan 2007
  • First Look

First Look: January 16, 2007

Baker and Jeffrey Wurgler Periodical:Journal of Economic Perspectives (forthcoming) Abstract Real investors and markets are too complicated to be neatly summarized by a few selected biases and trading... View Details
Keywords: Martha Lagace
  • 17 Sep 2013
  • First Look

First Look: September 17

recommendations underperform those for sell-side peers by 5.9% using market-adjusted returns and by 3.8% using four-factor model abnormal returns. However, these findings are driven by differences in the stocks recommended and their View Details
Keywords: Sean Silverthorne
  • 03 Aug 2016
  • What Do You Think?

How Can We Hold the “Leadership Industry” Accountable?

in the first place,” Lloyd wrote. Bealeader commented: “ leadership training is too often: (1) an infrequent, if not one time, event, and (2) offered to a select few.” In citing the pressures of market... View Details
Keywords: by James Heskett; Education
  • 22 Oct 2012
  • Research & Ideas

Not Your Father’s State-Run Capitalism

enterprises” Never mind whether this was ever truly so black and white—Western countries certainly had their share of state-owned businesses back in the 1970s—but what is clear is that times have changed. Liberalization of markets in many... View Details
Keywords: by Michael Blanding
  • 21 May 2008
  • Research & Ideas

Going Negative in Political Advertising

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.This post is... View Details
Keywords: by John Quelch
  • March 2022
  • Supplement

Winning Business at Russell Reynolds (B)

By: Ethan Bernstein and Cara Mazzucco
In an effort to make compensation drive collaboration, Russell Reynolds Associates’ (RRA) CEO Clarke Murphy sought to re-engineer the bonus system for his executive search consultants in 2016. As his HR analytics guru, Kelly Smith, points out, that risks upsetting–and... View Details
Keywords: Compensation; Collaboration; Executive Search Firms; Consulting Firms; Compensation and Benefits; Restructuring; Human Resources; Human Capital; Management Practices and Processes; Organizational Culture; Organizational Change and Adaptation; Social and Collaborative Networks; Recruitment; Selection and Staffing; Talent and Talent Management; Consulting Industry; Employment Industry; Asia; Europe; Latin America; Middle East; North and Central America; South America; Oceania
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Bernstein, Ethan, and Cara Mazzucco. "Winning Business at Russell Reynolds (B)." Harvard Business School Supplement 422-046, March 2022.
  • 03 Oct 2017
  • First Look

First Look at Research and Ideas, October 3, 2017

study seeks to understand the effect of access to sex selection technologies such as ultrasound, and consequently skewed sex ratios, on the marriage market and intrahousehold outcomes of females in India.... View Details
Keywords: by Sean Silverthorne
  • January 2002 (Revised June 2002)
  • Background Note

A Note on Building and Leading Your Senior Team

By: Linda A. Hill and Maria Farkas
As performance demands intensify in fast-moving global markets, more executives are coming to rely on senior teams for strategic and operational assistance. Team building with powerful senior executives presents special challenges, including competition for their boss'... View Details
Keywords: Talent and Talent Management; Globalized Markets and Industries; Selection and Staffing; Leadership; Management Teams; Operations; Organizational Culture; Rank and Position; Strategy
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Hill, Linda A., and Maria Farkas. "A Note on Building and Leading Your Senior Team." Harvard Business School Background Note 402-037, January 2002. (Revised June 2002.)
  • 20 Dec 2004
  • Research & Ideas

How an Order Views Your Company

the order management cycle? Benson Shapiro: In the late 1970s, when I was teaching the Industrial Marketing course in the MBA program at Harvard, it began to become clear to me that to really manage many businesses, one needed to deal... View Details
Keywords: by Sarah Jane Johnston
  • 16 Dec 2015
  • Research & Ideas

Why ‘Sleep on It’ No Longer Sounds Like Great Advice

that waking fresh and clearheaded makes us better able to see decisions in a clearer light. “It’s somewhat like moving information from short-term to long-term storage” That’s certainly what Uma R. Karmarkar, an assistant professor in the View Details
Keywords: by Michael Blanding; Retail
  • 27 Apr 2010
  • First Look

First Look: April 27

select reimportation of exported ideas. Put otherwise, top North American journals tend to reimport ideas authored (and exported) by select North American scholars in Organizations Studies. Third, we discuss... View Details
Keywords: Martha Lagace
  • 06 Mar 2006
  • Research & Ideas

Winners and Losers at the Olympics

There's much more at stake in the Olympics than medals. Giant corporations are eager to tie huge marketing and advertising campaigns to the Olympic rings and ideals. NBC spent more than $600 million to win the broadcast rights for the... View Details
Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports
  • 14 Jul 2003
  • Research & Ideas

Keeping Your Balance With Customers

A successful CM strategy must address each of the following processes. (Typical objectives and measures for customer management are shown in Figure 1.) 1. Customer selection. The customer selection process begins with an understanding of... View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • 09 Apr 2001
  • Research & Ideas

The Manager’s Guide to Communicating with Customers Collection

what shoppers do. This observational work is the bread and butter of Paco Underhill, a consultant whose market research firm, Envirosell (New York City), has been studying retail shopper behavior for 20 years. Teach a kid to hammer, and... View Details
Keywords: by Richard Bierck; Retail
  • 02 Jan 2018
  • Research & Ideas

The Most Popular Stories and Research Papers of 2017

George Serafeim from more than 400 senior investment professionals provides insights into why and how investors use environmental, social, and governance (ESG) information as well as the challenges in using this information. Reinventing the American Wine Industry:... View Details
Keywords: by Sean Silverthorne
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