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Publications

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  • All HBS Web  (663)
    • News  (74)
    • Research  (534)
    • Events  (3)
    • Multimedia  (3)
  • Faculty Publications  (331)

Show Results For

  • All HBS Web  (663)
    • News  (74)
    • Research  (534)
    • Events  (3)
    • Multimedia  (3)
  • Faculty Publications  (331)
← Page 26 of 663 Results →
  • 01 Jun 1999
  • News

Q & A: Pat Russo - Focused on the Future at Lucent Technologies

Fortune magazine's "Fifty Most Powerful Women in American Business." Why has Lucent performed so well since its divestiture from AT&T? We have been growing globally faster than our markets. Our ability to focus on the hottest growth View Details
  • 01 Jun 2000
  • News

Going Public: Shari P. Hubert

Dartmouth, Hubert moved up the ranks at Merck and was working as a customer segment manager in employer marketing when she decided to apply to HBS. The most crucial lesson she has learned at HBS is the... View Details
Keywords: Deborah Blagg
  • 15 Dec 2008
  • Research & Ideas

The Surprisingly Successful Marriages of Multinationals and Social Brands

companies will continue to seek out ways to enter into the emerging market segments that place a premium on the social dimensions that accompany the inherent attractiveness of the innovative products. The... View Details
Keywords: by Sarah Jane Gilbert; Consumer Products; Food & Beverage
  • 01 Jun 2001
  • News

HBS Press Books in Brief

of customer-equity management in a variety of industries, the authors outline how to build and implement powerful new business and marketing systems. A comprehensive guide to managing customer portfolios across View Details
Keywords: Publishing Industries (except Internet); Information
  • 16 Aug 2016
  • First Look

August 16, 2016

concentrated, with five sellers responsible for nearly half of net selling. This concentration leads to market fragility—losses at the largest sellers have an outsized impact on CDS pricing. These findings suggest a high degree of... View Details
Keywords: Sean Silverthorne
  • 01 Apr 1999
  • News

Q & A: Confronting New Technologies: When Doing Right Is Wrong

established markets - is sounding a wake-up call for corporate strategists. How did you first become interested in these disruptive technologies? It was the sudden demise of Digital Equipment Corporation that first drew my attention. How... View Details
  • 07 Aug 2006
  • Research & Ideas

Whatever Happened to Caveat Emptor?

tend to enjoy export success in product segments for which their domestic consumers favor high levels of quality. French wines succeed internationally because they enjoy domestic market regulations that... View Details
Keywords: by Sean Silverthorne; Retail
  • February 2025 (Revised February 2025)
  • Case

Managing Complexity at mymuesli

By: Thomas Graeber and Stacy Straaberg
In April 2009, direct-to-consumer e-commerce muesli brand mymuesli faced a flood of customer questions. The breakfast cereal startup enabled users to order personalized muesli on its website by choosing from 75 organic ingredients for a total of 566 quadrillion... View Details
Keywords: Customer Satisfaction; Decisions; Food; Product Marketing; Product Positioning; Product Launch; Problems and Challenges; Behavior; Competitive Advantage; Customization and Personalization; Segmentation; Internet and the Web; Food and Beverage Industry; Europe; Germany
Citation
Educators
Related
Graeber, Thomas, and Stacy Straaberg. "Managing Complexity at mymuesli." Harvard Business School Case 925-008, February 2025. (Revised February 2025.)
  • 01 Feb 1999
  • News

HBS Alumni Association Board of Directors: President's Report

through an evaluation of the School's current marketing strategy, including the vehicles used to communicate with alumni. The committee agreed that while the School has a comprehensive and valuable array of services for its graduates, a... View Details
  • 10 May 2011
  • First Look

First Look: May 10

simulated whether DPD or NEAD chains would produce more transplants when chain segment length was limited to three transplants and reported that DPD performed at least as well as NEAD chains. As this contrasts with the experience of... View Details
Keywords: Sean Silverthorne
  • January 2019 (Revised December 2019)
  • Case

CrossBoundary Energy

By: John Macomber
Almost 500 million people are without electricity in sub-Saharan Africa. Governments and public utilities are challenged to bring generation and distribution to most of them. Considerable promise exists in “off-grid” or “mini-grid” technologies, notably using renewable... View Details
Keywords: Energy Investing; Economic Development; Renewable Energy; Business Growth and Maturation; Developing Countries and Economies; Project Finance; Emerging Markets; Industry Structures; Infrastructure; Segmentation; Private Equity; Decision Choices and Conditions; Energy Industry; Utilities Industry; Africa; Tanzania; Ghana
Citation
Educators
Purchase
Related
Macomber, John. "CrossBoundary Energy." Harvard Business School Case 219-089, January 2019. (Revised December 2019.)
  • 01 Mar 2008
  • News

One-on-One with Jim Breyer

Most of the best businesses in Silicon Valley started with a very simple concept and extended into adjacent market segments as well as into global markets. Accel recently closed its second Chinese fund, this... View Details
Keywords: Roger Thompson; Finance; Management, Scientific, and Technical Consulting Services; Professional Services
  • 25 Apr 2016
  • News

Trail Blazer

high-speed Internet service, in 1996. “We beat the telephone companies to market in six of seven regions,” says McMinn. He left to start another company, then returned to Covad in 2000 when the tech bubble burst. That was also when he... View Details
Keywords: Jill Radsken; Food and Beverage Stores; Retail Trade; Scenic and Sightseeing Transportation; Transportation
  • February 2022
  • Teaching Note

Borusan CAT: Monetizing Prediction in the Age of AI

By: Navid Mojir
Teaching Note for HBS Case No. 521-053. View Details
Keywords: Monetization Strategy; Artificial Intelligence; Forecasting and Prediction; Applications and Software; Technological Innovation; Marketing; Segmentation; AI and Machine Learning; Construction Industry; Turkey
Citation
Purchase
Related
Mojir, Navid. "Borusan CAT: Monetizing Prediction in the Age of AI." Harvard Business School Teaching Note 522-069, February 2022.
  • 21 Nov 2017
  • First Look

First Look at New Research and Ideas, November 21, 2017

https://www.hbs.edu/faculty/Pages/item.aspx?num=53530 forthcoming Review of Financial Studies Asset Price Dynamics in Partially Segmented Markets By: Greenwood, Robin, Samuel Gregory Hanson, and Gordon Y.... View Details
Keywords: Sean Silverthorne
  • 03 Mar 2015
  • First Look

First Look: March 3

we identify core insights about how firms compete against one another in established markets. Based on our evaluation, we argue that a promising research opportunity for strategy lies in exploring how firms strategically interact in new View Details
Keywords: Sean Silverthorne
  • 17 Mar 2021
  • Research & Ideas

Beyond Pajamas: Sizing Up the Pandemic Shopper

existing consumers, and their market conditions, were as similar as possible, we compared repurchase rates between consumers who started buying online right before the pandemic (between January 1 and March 14) and those who started buying... View Details
Keywords: by Ayelet Israeli, Eva Ascarza, and Laura Castrillo; Retail
  • Profile

Jeff Nelson

says. “For years, our mission had been to give all segments of society access to housing. Now we wondered, is home ownership a realistic goal for everyone? Are we helping people or setting them up to fail?” In his two-year rotation... View Details
  • 23 Nov 1999
  • Research & Ideas

What’s Your Strategy for Managing Knowledge?

removing client-sensitive information, we develop 'knowledge objects' by pulling key pieces of knowledge such as interview guides, work schedules, benchmark data, and market segmentation analyses out of... View Details
Keywords: by Morten T. Hansen, Nitin Nohria & Thomas Tierney; Consulting
  • 09 Mar 2003
  • Research & Ideas

Education, Technology, and Business: What’s the Catch?

expensive process of selling and marketing to schools, said Kim, whereby every sale is done in person. Kalliarekos commented on the massive confusion about the industry in general. "Is there an education industry?" he asked,... View Details
Keywords: by Carla Tishler; Education
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