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Show Results For
- All HBS Web
(621)
- People (7)
- News (182)
- Research (313)
- Multimedia (12)
- Faculty Publications (199)
- 01 Dec 2010
- News
This Is What I Do
hotels. Set among pristine waters and beaches, backed by stunning volcanic mountain islands, the resorts boast romantic over-the-water bungalows, luxurious amenities, and the highest ratings from guests and travel industry experts.... View Details
- 18 Apr 2017
- First Look
First Look at New Ideas, April 18
targeted a variety of demographic segments in different sales points, acquired new customers, and created a moment of luxurious consumption for all ages. Accordingly, within Godiva’s global enterprise, Godiva Japan had become number two... View Details
Keywords: by Sean Silverthorne
- 18 Sep 2015
- Blog Post
A Peek Inside Peek Weekend
also realized that finance does not equate to business; you do not have to spend years on The Street to be admitted to HBS. Lastly, I learned that passion is the ultimate luxury good, because many cannot afford to think about it. The... View Details
- 08 Apr 2008
- First Look
First Look: April 8, 2008
economy began to improve and the livelihood of many Chinese rose with it, their tastes began to change. Exposed to more luxurious foreign brands, many Chinese strived to purchase a Swiss or Japanese watch. How could Fiyta build up its... View Details
Keywords: Martha Lagace
- 11 Dec 2018
- First Look
New Research and Ideas, December 11, 2018
partners to build her fashion business and legendary luxury brand based on understated elegance. Chanel’s famous “little black dress” was accompanied by many other innovations including the use of jersey as material for daytime clothing... View Details
Keywords: Dina Gerdeman
- April 2008
- Teaching Note
Marketing Chateau Margaux (TN)
By: John A. Deighton and Leyland Pitt
Teaching Note for [507033]. View Details
- 01 Mar 2018
- News
Money (Actually) Can Buy Happiness
together to promote happiness? How can this research be used in the workplace? AW: Some employers offer employees a lot of choice when it comes to incentives: for instance, cash, luxury goods, experiences, or time off. They think, “Choice... View Details
Keywords: April White
- 06 Apr 2016
- Research & Ideas
Should Entrepreneurs Pitch Products or Ideas for Products?
relatively high observable quality have the luxury of capturing a buyer’s attention whether an idea is a nascent-stage pitch or a fully formed screenplay. The model suggests that if a writer already has a buyer’s respect, it makes sense... View Details
- 10 Sep 2013
- First Look
First Look: September 10
Marketing the Beauty Secrets of Japanese Geisha This case considers the creation and early growth of California-based TATCHA, a Japanese-themed luxury beauty brand. It explores how Vicky Tsai developed the concept, assembled financial and... View Details
Keywords: Sean Silverthorne
- 02 Sep 2015
- Research & Ideas
Explaining China's Crash
supply it with oil, gas, metals, and other primary materials. A slowdown in China could impact some of these emerging markets pretty hard. Capital has quickly flown out of them, hitting their currencies and equity markets. Europe is less exposed, though some specific... View Details
- 17 Mar 2015
- Research & Ideas
Where Did My Shopping Mall Go?
other place where you are seeing malls thrive is at the high end. The luxury malls, what the industry calls A-class malls, are doing very, very well. It's the B- and C-class malls that are in trouble. These malls are targeting the... View Details
- 18 May 2010
- First Look
First Look: May 18
Donovan, Nancy Dai, and Justin GinsburghHarvard Business School Case 210-045 The Rong-D companies must decide whether to build a luxury senior housing development in Chengdu, China. Demographics are very encouraging for this new product... View Details
Keywords: Martha Lagace
- 26 Feb 2019
- Blog Post
Forget Cash. Here Are Better Ways to Motivate Employees
than luxurious prizes like electronics or trips. It’s even better if a gift feels personalized. A manager could give an employee who enjoys fitness activities a gift card to a store that sells workout clothes, while giving another worker... View Details
Keywords: All Industries
- 03 Jan 2007
- First Look
First Look: January 3, 2007
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707445 Marketing Chateau Margaux Harvard Business School Case 507-033 Chateau Margaux, luxury brand or connoisseur brand? Although France is awash with unsold wine, demand has... View Details
Keywords: Sean Silverthorne
- 01 Sep 2007
- News
To The Rescue
Life in modern India, despite all of the advances of the last decade, is still barely controlled chaos. On the crowded streets, camels and donkeys mix with handcarts, three-wheeled scooter taxis, massive Tata trucks, luxury cars, and... View Details
- 01 Dec 2002
- News
Straddling Two Worlds
Tierney, who moved into this comparatively luxurious setting with his wife, Susan, after he served as a Peace Corps volunteer in rural Chile for two years. But the difference between being a student at HBS and working with farmers in... View Details
Keywords: Susan Young
- 17 Jun 2002
- Research & Ideas
A Litmus Test for Entrepreneurs
familiar environment of the trading floor. He even had trouble choosing which office supply vendor to go with. As he put it: "I felt I needed more and more information every time I tried to make a decision.'' Real entrepreneurs know that using their time to gather... View Details
Keywords: by Walter Kuemmerle
- 21 Dec 2022
- Blog Post
Climate Stories Episode #12: Vehicle to Everything - Claire Broido Johnson (MBA 2002), Chief Operating Officer of Fermata Energy
Nissan aims to introduce 23 electrified models, including 15 all-electric vehicles. General Motors announced multiple entries in pickup, SUV and luxury segments that represent about 70% of EV industry volume, including the Chevrolet... View Details
- 19 Jan 2011
- First Look
First Look: Jan. 18
otherwise fail emissions tests. We find that for a significant number of inspectors, leniency is much higher for those customers with standard vehicles than for those with luxury cars, although a smaller group appears to favor wealthy... View Details
Keywords: Sean Silverthorne
- 24 Jun 2014
- News
The First Five Years: Beau D'Arcy (MBA 2010)
luxurious offshore destination for boaters and non-boaters alike." How did your family and friends respond when they heard the idea? "When I first told my parents, I think they were a little skeptical. It's a big idea that's way outside... View Details
Keywords: Arts, Entertainment