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Show Results For
- All HBS Web
(4,246)
- People (22)
- News (774)
- Research (2,532)
- Events (26)
- Multimedia (28)
- Faculty Publications (1,288)
- Profile
Aaron Mitchell
desire, I may need to manage a P&L. HBS has prepared me to make the leap way outside of a pre-determined career path should it be necessary. I look forward to figuring this out and accumulating knowledge along the way. How has HBS... View Details
- 26 Feb 2012
- News
10 building blocks for employee engagement
- 27 Dec 2015
- Research & Ideas
The Most Popular Stories and Research Papers of 2015
Research that explores how children benefit from having a working mom blew away the field for most popular feature article on Harvard Business School Working Knowledge in 2015. With nearly 84,000 visits, twice the number of the second... View Details
- 23 Nov 1999
- Research & Ideas
What’s Your Strategy for Managing Knowledge?
Knowledge is codified using a "people-to-documents" approach: it is extracted from the person who developed it, made independent of that person, and reused for various purposes. Ralph Poole, director of Ernst & Young's... View Details
- Article
A Theories-in-Use Approach to Building Marketing Theory
By: G. Zaltman, Valarie A. Zeithaml, Bernard Jaworski, Ajay K. Kohli, Kapil R. Tuli and Wolfgang Ulaga
This article’s objective is to inspire and provide guidance on the development of marketing knowledge based on the theories-in-use (TIU) approach. The authors begin with a description of the TIU approach and compare it with other inductive and deductive research... View Details
Keywords: Building Theory; Grounded Theory; Theories-in-use; Theory Construction; Theory Development; Marketing; Knowledge; Theory
Zaltman, G., Valarie A. Zeithaml, Bernard Jaworski, Ajay K. Kohli, Kapil R. Tuli, and Wolfgang Ulaga. "A Theories-in-Use Approach to Building Marketing Theory." Journal of Marketing 84, no. 1 (January 2020): 32–51.
- 15 Jul 2021
- News
On Twitter, Bad News Spreads Faster Than Good
- 06 Mar 2020
- Video
College Programs Series: Peek Weekend
- 19 Dec 2016
- Research & Ideas
The 10 Most Popular Stories of 2016
platforms. “How Uber, Airbnb, and Etsy Attracted Their First 1,000 Customers” was the most-read story on Working Knowledge in 2016. Other popular topics among our readers included workplace communication, negotiation, white-collar crime,... View Details
Keywords: by Carmen Nobel
- 18 Jul 2018
- News
No More General Tso's? A Threat to 'Knowledge Recombination'
- 22 Dec 2014
- Video
Jessey Jin
- 12 PM – 1 PM EST, 09 Jan 2019
- Webinars: Trending@HBS
How Better Immigration Policies Foster Business Innovation and Growth
Talent is a critical factor in driving innovation in science, engineering, and today's knowledge economy. Professor Bill Kerr explores the data and ideas that should drive the next wave of policy and business practice around high-skill immigration. View Details
- 09 Jan 2023
- Blog Post
How I Spent My HBS 2+2 Deferral: Sam Perez Diarte
shared his experience at HBS and in the 2+2 program, and it was a perfect option for me. I wanted time to grow as a STEM leader and still have the opportunity to develop my business knowledge with this deferred enrollment program. How... View Details
- Research Summary
Recruiting specialized inventors into young organizations
Commercializing nascent technologies may require the expertise of those intimately involved in the original invention, especially when tacit knowledge is essential. Yet the organization home to the original invention may not serve as the best commercialization... View Details
- 24 Jul 2012
- First Look
First Look: July 24
gas regulations are more likely to share greenhouse gas emissions levels and reduction targets. Download the paper: http://www.hbs.edu/research/pdf/12-026.pdf The Rich Get Richer: Enabling Conditions for Knowledge Use in Organizational... View Details
Keywords: Sean Silverthorne
Amy C. Edmondson
Amy C. Edmondson is the Novartis Professor of Leadership and Management at the Harvard Business School, a chair established to support the study of human interactions that lead to the creation of successful enterprises that contribute to the betterment of... View Details
- 22 Apr 2015
- News
Big data is key to disrupting the U.S. patent industry
- 29 Jun 2009
- Sharpening Your Skills
Sharpening Your Skills: Leading Change
Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered: How do I build my business in this environment? What should leaders... View Details
Keywords: by Staff
- 01 Sep 2015
- News
What to Know About Locating in a Cluster
- 23 Mar 2015
- News