General Managers - Publications - Faculty & Research - Harvard Business School

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August 2022
Supplement

Zalora: Data-Driven Pricing Recommendations

By: Ayelet Israeli

This exercise can be used in conjunction with the main case "Zalora: Data-Driven Pricing" to facilitate class discussion without requiring data analysis from the students. Instead, the exercise presents reports that were created by the data science team to answer the... View Details

Keywords: Pricing; Pricing Algorithms; Dynamic Pricing; Ecommerce; Pricing Strategy; Pricing And Revenue Management; Apparel; Singapore; Startup; Demand Estimation; Data Analysis; Data Analytics; Exercise; Price; Internet and the Web; Apparel and Accessories Industry; Retail Industry; Fashion Industry; Singapore

November 1998 (Revised May 1999)
Teaching Note

Techniques of Creativity, The TN

By: Clayton M. Christensen

Teaching Note for Innovation and the General Manager course. View Details

Keywords: Creativity; Managerial Roles; Innovation and Invention

September 2014 (Revised February 2017)
Case

Belk: Towards Exceptional Scheduling

By: Ethan Bernstein, Saravanan Kesavan, Bradley Staats and Luke Hassall

With 24,000 staff and over 300 stores, Belk Inc. sought to replace its entirely manual labor scheduling system with an automated software solution from Reflexis. Belk hoped the upgrade would simplify scheduling, reduce time employees spent in non-customer-facing roles,... View Details

July 1996
Background Note

The GM's Organizational Challenge: Embedding and Leveraging Capability

By: Christopher A. Bartlett and Ashish Nanda

Describes how general managers can build organizational capability in their firms. View Details

Keywords: Management Skills; Managerial Roles; Management Teams; Organizational Change and Adaptation; Growth and Development Strategy

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March 1983 (Revised January 1984)
Case

Merloni Group

By: Christopher A. Bartlett

The general manager of the recently-established French subsidiary of an Italian appliance company is in conflict with headquarters about unexpectedly poor financial performance. Headquarters management believes it should be able to exert more control over the... View Details

Keywords: Business Subsidiaries; Trade; Organizational Structure; Performance Evaluation; Power and Influence; France; Italy

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September–October 1998
Article

How to Kill Creativity

By: T. M. Amabile

The article addresses the topic of business creativity, its benefits, and how managers can inspire it. The author's research shows that it is possible to develop the best of both worlds: organizations in which business imperatives are attended to and creativity... View Details

Keywords: Creativity; Situation or Environment; Motivation and Incentives; Organizational Culture; Management Practices and Processes

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December 1998 (Revised May 1999)
Case

Specialty Medical Chemicals

By: Richard G. Hamermesh and Lucinda Doran

A new general manager is supposed to rekindle growth. Seven months later, he questions the abilities of his direct reports. An organizational psychologist is brought in to assess his people. The general manager now has to decide who to keep and how to structure his... View Details

Keywords: Decisions; Employees; Leadership Development; Management Teams; Organizational Structure; Cognition and Thinking

February 1998 (Revised July 1998)
Case

Rob Parson at Morgan Stanley (A)

Rob Parson was a star producer in Morgan Stanley's Capital Markets division. He had been recruited from a competitor the prior year and had generated substantial revenues since joining the firm. Unfortunately, Parson's reviews from the 360-degree performance evaluation... View Details

Keywords: Management; Personal Development and Career; Performance Evaluation; Financial Services Industry

April 2004 (Revised September 2007)
Case

Accounting Fraud at WorldCom

By: Robert S. Kaplan and David Kiron

The principal players in WorldCom's accounting fraud included CFO Scott Sullivan, the General Accounting and Internal Audit departments, external auditor Arthur Andersen, and the board of directors. The case provides sufficient detail to allow for a full discussion of... View Details

Keywords: Governance Controls; Governing and Advisory Boards; Crime and Corruption; Ethics; Financial Reporting; Organizational Culture; Corporate Governance; Accounting Audits

22 Nov 2023
Research & Ideas

Humans vs. Machines: Untangling the Tasks AI Can (and Can't) Handle

Knowing when to use artificial intelligence and when to rely on the human mind is a shifting fine line, one delineated by new research that shows considerable benefit and speed from generative AI—if it’s applied to the right tasks. What... View Details

Keywords: by Rachel Layne; Information Technology; Technology

February 2007
Case

Behavioral Finance at JP Morgan

By: Malcolm P. Baker and Aldo Sesia

Following a successful model in Europe, JP Morgan has introduced a set of five U.S. retail mutual funds with an investment philosophy and marketing strategy grounded in behavioral finance. The asset management group believes that understanding investor biases like... View Details

Keywords: Banks and Banking; Investment Funds; Behavioral Finance; Competitive Advantage; Asset Management; Marketing Strategy; Product Marketing; Customer Focus and Relationships; Banking Industry; Financial Services Industry; United States; Europe

23 Jan 2024
Research & Ideas

How to Keep Employees Productive: Support Caregivers

Ostensibly, Shah was trying to refocus employees. New research from Harvard Business School Professor Joseph B. Fuller offers a different take. When workers feel tension between their work and private lives, they’re likely to quit or be less productive. Fuller’s latest... View Details

Keywords: by Kara Baskin

December 2017 (Revised December 2018)
Course Overview Note

The Entrepreneurial Manager: Course Overview, 2019 Spring Term

By: Paul Gompers

This note serves as an overview of the Entrepreneurial Management Unit’s required curriculum course, "The Entrepreneurial Manager (TEM)." General management has been a core educational organizing framework at the Harvard Business School (HBS) since its inception. Today... View Details

Keywords: Entrepreneurship; Management; Business Education

December 2016
Course Overview Note

The Entrepreneurial Manager: Course Overview, 2017 Winter Term

By: Paul Gompers

This note serves as an overview of the Entrepreneurial Management Unit’s required curriculum course, "The Entrepreneurial Manager (TEM)." General management has been a core educational organizing framework at the Harvard Business School (HBS) since its inception. Today... View Details

Keywords: Entrepreneurship; Management; Business Education

October 2004 (Revised January 2006)
Tutorial

Introduction to Responsibility Accounting Systems

By: David F. Hawkins, V.G. Narayanan, Jacob Cohen and Michele Jurgens

Responsibility accounting systems generate financial and related nonfinancial information about the actual and planned activities of a company's responsibility centers--organizational units headed by managers responsible for a unit's performance. The principal... View Details

Keywords: Business or Company Management; Cost Accounting; Governance Controls; Financial Reporting; Performance Evaluation; Budgets and Budgeting; Planning

February 2001
Case

PlanetFeedback: The Voice of One ... The Power of Many (A)

By: James L. Heskett

The management of PlanetFeedback in proposes a merger with Intelliseek. Their goal is to create a comprehensive C2B and B2B business focused on the generation and analysis for business clients of consumer feedback data via the Internet, Planet Feedback's board of... View Details

Keywords: Mergers and Acquisitions; Decisions; Information Management; Analytics and Data Science; Business Strategy; Internet and the Web; Information Technology Industry

19 Sep 2023
HBS Case

How Will the Tech Titans Behind ChatGPT, Bard, and LLaMA Make Money?

The dizzying explosion of generative artificial intelligence platforms has been the big business story of the past year, but how they’ll make money and how smart companies can use them wisely are the questions that will dominate the next... View Details

Keywords: by Ben Rand; Technology; Information Technology

07 Jun 2019
Book

Are You a Digital Manager?

purpose; managers need to answer not just what the team should or could be doing, but also why doing so matters. All of us, particularly the younger generations in the workforce, want to be in organizations... View Details

Keywords: by Martha Lagace

February 1993 (Revised November 2001)
Background Note

Challenge of Growth, The

Presents a conceptual framework for understanding the general management task, and given this framework, explores the challenges growth presents. View Details

Keywords: Framework; Business or Company Management; Growth and Development Strategy; Problems and Challenges

June 2007
Case

Buddy March

Entrepreneurial general manager (GM) ignores specific directives from his boss (GVP) to discontinue a new venture that the GM is championing. View Details

Keywords: Leadership; Corporate Entrepreneurship; Rank and Position; Management Teams

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