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  • All HBS Web  (3,882)
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    • Research  (2,174)
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  • All HBS Web  (3,882)
    • People  (12)
    • News  (1,102)
    • Research  (2,174)
    • Events  (14)
    • Multimedia  (43)
  • Faculty Publications  (1,022)
← Page 26 of 3,882 Results →
  • September 2015
  • Case

Eco7: Launching a New Motor Oil

By: John Quelch and Sunru Yong
Aaron Jonnerson, vice president of marketing at the automotive division of Avellin, must make marketing mix decisions for the launch of Eco7, a new environmentally-friendly motor oil. The company's performance has been mediocre, shareholder pressure is increasing, and... View Details
Keywords: Distribution Channels; Environmental Sustainability; Product Launch; Transportation; Energy Sources; Auto Industry
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Quelch, John, and Sunru Yong. "Eco7: Launching a New Motor Oil." Harvard Business School Brief Case 916-507, September 2015.
  • November 1999
  • Case

Long-Term Capital Management, L.P. (C)

By: Andre F. Perold
Long-Term Capital Management, L.P. (LTCM) was in the business of engaging in trading strategies to exploit market pricing discrepancies. Because the firm employed strategies designed to make money over long horizons--from six months to two years or more--it adopted a... View Details
Keywords: Fluctuation; Capital; Financial Liquidity; Financing and Loans; Investment Funds; Investment Portfolio; Corporate Governance; Governing Rules, Regulations, and Reforms; Management; Risk Management; Markets; Motivation and Incentives; Financial Services Industry
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Perold, Andre F. "Long-Term Capital Management, L.P. (C)." Harvard Business School Case 200-009, November 1999.
  • 27 Jun 2012
  • News

Larry Page's Lost Voice Provokes Widespread Worry

  • 26 Nov 2021
  • News

Black Friday Deals? If You Didn’t Shop Early There Is Good Reason to Wait

  • 27 May 2021
  • News

Returning to the Office

  • 21 Oct 2020
  • News

Trump ban on visas cost the US economy $100 billion: Study

  • 06 Dec 2017
  • News

Expat couples do best when they've moved for the woman's job

  • 29 Jan 2012
  • News

India's wasting infrastructure

  • 11 Jul 2013
  • News

Women Pay More to Fix Cars

  • 05 Jul 2013
  • News

Women more likely to be ripped off on auto repairs, study says

  • January 2004
  • Background Note

Why Developers Don't Understand Why Consumers Don't Buy

By: John T. Gourville
Looks at the psychological biases developers bring to the new product development process. Identifies three reasons why developers may do a poor job of identifying the demand for an innovative, new concept or product: (1) the self-selection bias, (2) differing initial... View Details
Keywords: Customer Focus and Relationships; Innovation and Invention; Knowledge Management; Product Marketing; Consumer Behavior; Product Development; Perspective; Prejudice and Bias
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Gourville, John T. "Why Developers Don't Understand Why Consumers Don't Buy." Harvard Business School Background Note 504-068, January 2004.
  • 20 Mar 2013
  • News

Want to Lean In? Try a Power Pose

  • October 2014 (Revised June 2016)
  • Case

MasterCard: Driving Financial Inclusion

By: Sunil Gupta, Rajiv Lal and Natalie Kindred
MasterCard CEO Ajay Banga was investing significant time and attention to increase financial inclusion among individuals with historically no access to banking or financial services in countries around the world with large underserved populations. The effort included... View Details
Keywords: Marketing; Financial Services; Financial And Social Return; Financial Inclusion; Strategic Management; South Africa; Nigeria; Ajay Banga; Marketing Strategy; Social Marketing; Financial Services Industry; Banking Industry; South Africa; Nigeria
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Gupta, Sunil, Rajiv Lal, and Natalie Kindred. "MasterCard: Driving Financial Inclusion." Harvard Business School Case 515-035, October 2014. (Revised June 2016.)
  • 2007
  • Book

When Professionals Have to Lead: A New Model for High Performance

By: Thomas J. DeLong, John J. Gabarro and Robert Lees
For too long, professional services firms (PSFs) have relied on the "producer-manager" model, which works well in uncomplicated business environments. However, today's managing directors must balance conflicting roles, more demanding clients, tougher competitors, and... View Details
Keywords: Leadership; Management Practices and Processes; Service Operations; Performance Effectiveness; Strategy
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DeLong, Thomas J., John J. Gabarro, and Robert Lees. When Professionals Have to Lead: A New Model for High Performance. Harvard Business School Press, 2007.
  • September 1999 (Revised November 1999)
  • Case

Explore, Inc.

By: Allen S. Grossman, James E. Austin, Myra M. Hart and Sharon Peyus
Documents the creation of a national before and after-school day care program aimed at bridging the gap between school and parents' work schedules. This high-growth, for-profit social enterprise organization operated in what was historically the domain of nonprofit or... View Details
Keywords: Microeconomics; Growth and Development; Order Taking and Fulfillment; Mission and Purpose; Performance Expectations; Quality; Social Enterprise; Travel Industry
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Grossman, Allen S., James E. Austin, Myra M. Hart, and Sharon Peyus. "Explore, Inc." Harvard Business School Case 300-011, September 1999. (Revised November 1999.)
  • Research Summary

Branding in Digital and Social Media

By: Jill J. Avery
This very contemporary line of research explores the rapidly changing digital world, and investigates how emerging technologies are creating a new consumer culture in which consumers expect to be partners in the co-creation of brands.  The work explores the branding... View Details
  • Article

The Electrification Accelerator: Understanding the Implications of Autonomous Vehicles for Electric Utilities

By: Jurgen Weiss, Ryan Hledik, Roger Lueken, Tony Lee and Will Gorman
The intersection of autonomous vehicles, ride sharing and transportation electrification could have significant implications for electric utilities. This paper analyses how the development of shared autonomous electric vehicles may make electrified transportation more... View Details
Keywords: Electrification; Autonomous Vehicle; Electric Vehicle; Electric Utility; Rate Design; Regulation; Energy; Transportation; Energy Industry; Transportation Industry; Auto Industry
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Weiss, Jurgen, Ryan Hledik, Roger Lueken, Tony Lee, and Will Gorman. "The Electrification Accelerator: Understanding the Implications of Autonomous Vehicles for Electric Utilities." Electricity Journal 30, no. 10 (December 2017): 50–57.
  • March 27, 2018
  • Other Article

Why CEOs Are Taking a Stand

By: Aaron K. Chatterji and Michael W. Toffel
In this podcast, we discuss the emerging phenomenon of CEO activism. We explain how political polarization in the U.S. and employee expectations around company values are pushing corporate leaders to enter into controversial political and social debates. We also hear... View Details
Keywords: Leadership; Social Issues; Values and Beliefs; Communication Strategy
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Chatterji, Aaron K., and Michael W. Toffel. "Why CEOs Are Taking a Stand." HBR IdeaCast (March 27, 2018). (Podcast.)
  • 04 Mar 2022
  • News

Professor Arthur Segel: Unexpected

  • October 2000 (Revised April 2001)
  • Case

Cost of Capital at Ameritrade

By: Mark L. Mitchell and Erik Stafford
Ameritrade Holding Corp. is planning large marketing and technology investments to improve the company's competitive position in deep-discount brokerage by taking advantage of emerging economies of scale. In order to evaluate whether the strategy would generate... View Details
Keywords: Developing Countries and Economies; Asset Pricing; Cash Flow; Cost of Capital; Investment; Marketing; Mathematical Methods; Competition; Information Technology; Internet and the Web; Financial Services Industry
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Mitchell, Mark L., and Erik Stafford. "Cost of Capital at Ameritrade." Harvard Business School Case 201-046, October 2000. (Revised April 2001.)
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