Publications
Publications
Show Results For
- All HBS Web
(2,344)
- Faculty Publications (654)
- 2008
- Report
Survey Questionnaire on Environmental Management Practices: Summary of Results by Industry and Practices
By: Magali Delmas and Michael W. Toffel
This document provides a summary of the results of a survey on Environmental Management Practices (EMP) conducted by the University of California at Santa Barbara during October and November 2003. The survey was sent to 3255 facilities in 8 industrial sectors: pulp,... View Details
- January 2008 (Revised May 2008)
- Case
Cape Wind: Offshore Wind Energy in the USA
By: Richard Vietor
Cape Wind is an extreme example of NIMBY--not in my backyard syndrome. This is the first offshore wind project planned for the United States, in Nantucket Sound, just south of Cape Cod, Massachusetts. Initially proposed six years ago, in 2001, the wind farm would be... View Details
- December 2007 (Revised February 2017)
- Case
Vegpro Group: Growing in Harmony
By: David E. Bell, Brian Milder and Mary Shelman
Vegpro, a horticulture company, is Kenya's largest exporter of fresh vegetables and flowers to top supermarkets in the U.K. and Europe. In 2007, Vegpro's business is threatened by growing consumer concern about the environmental impact of food production and transport,... View Details
- December 2007
- Article
The Malleability of Environmentalism
By: Kimberly A. Wade-Benzoni, Min Li, Leigh L. Thompson and Max Bazerman
In this paper, we predict and find that self-perceptions of environmentalism are changed by subtle manipulations of context and, in turn, affect environmental behavior. In Study 1, we found that people exhibit greater positive assessments of their environmental... View Details
- October 2007 (Revised April 2009)
- Case
TH!NK: The Norwegian Electric Car Company
By: Joseph B. Lassiter III and David Kiron
On August 1, 2007, 61-year-old Jan-Olaf Willums' plane was flying along the Greenland coastline on his way back to Norway after intense discussions with several prominent U.S. venture capital investors, among them Kleiner Perkins and Rockport Capital Partners, about... View Details
- October 2007 (Revised October 2009)
- Case
Global Climate Change and BP
By: Forest L. Reinhardt and Mikell Hyman
Following the sudden resignation of Sir John Browne, Tony Hayward, BP CEO, must decide how global climate change management will figure into BP's corporate strategy. Climate change management was a major part of BP's strategy under Browne: In 1997 Browne broke from his... View Details
- October 2007
- Article
Opinion: Place Your Bets on the Future You Want
By: Forest Reinhardt
This piece posits that success in a carbon-constrained world will be determined by innovation and acumen, requiring companies to make bold moves. View Details
- September 2007 (Revised September 2008)
- Case
Buildings and Energy
By: Forest L. Reinhardt and Nazli Uludere
Presents data on opportunities to conserve energy in buildings, which account for about a third of all energy use. Encourages readers to think about the impediments to energy efficiency in the buildings sector and the ways in which entrepreneurs can profitably surmount... View Details
- September 2007 (Revised August 2008)
- Case
Suncor in the Oil Sands Industry
By: Forest L. Reinhardt and Nazli Uludere
Describes the economics, technology, and politics of the oil sands industry, focusing on one of the industry's leading firms. Oil sands deposits in Alberta represent a potentially vast reserve of hydrocarbons, but the extraction, refining, and transportation challenges... View Details
- July 2007 (Revised November 2009)
- Case
Greenpeace
By: Ramon Casadesus-Masanell and Jordan Mitchell
Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies which environmental organizations choose to employ are sometimes starkly different. Compares the models of two dissimilar... View Details
- July 2007 (Revised November 2009)
- Case
World Wildlife Fund for Nature (WWF)
By: Ramon Casadesus-Masanell and Jordan Mitchell
Nearly all environmental organizations have a similar aim: to stop the degradation of the natural environment. However, the strategies which environmental organizations choose to employ are sometimes starkly different. Compares the models of two dissimilar... View Details
- June 2007 (Revised June 2008)
- Case
GE's Imagination Breakthroughs: The Evo Project
By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett
In September 2003, Jeff Immelt challenged the business leaders at GE to come up with "Imagination Breakthroughs," innovative new projects that would serve as the centerpiece of GE's organic growth initiative. Follows the company as these changes are driven through the... View Details
- March 2007 (Revised April 2007)
- Case
McDonald's Corporation: Managing a Sustainable Supply Chain
By: Ray A. Goldberg and Jessica Droste Yagan
McDonald's seeks to learn from a successful response to Greenpeace's Amazon deforestation campaign in order to make its supply chain more socially and environmentally responsible. View Details
- February 2007 (Revised March 2007)
- Case
UBS and Climate Change--Warming Up to Global Action?
By: Felix Oberholzer-Gee, Forest L. Reinhardt and Elizabeth Raabe
Marco Suter, Executive Vice-Chairman, UBS Board of Directors, carefully studied the chart on his desk. It showed the public commitment of major financial institutions to help mitigate global warming. Evidently, UBS lagged behind its competitors. The graph was part of a... View Details
- January 2007 (Revised January 2008)
- Case
Amanco: Developing the Sustainability Scorecard
By: Robert S. Kaplan and Ricardo Reisen de Pinho
Describes the challenges of using the Balanced Scorecard to implement a triple-bottom-line strategy for delivering excellent economic, environmental, and social performance. The owners and senior executive team of Amanco, a producer of plastic pipe and complete water... View Details
- January 2007 (Revised November 2007)
- Case
Organic Growth at Wal-Mart
By: Jan W. Rivkin and Troy Smith
In 2005, an executive vice president at Wal-Mart must decide whether to expand the retailer's selection of organic food. The decision is made in the context of wider attempts to move the giant retailer slightly upscale and to focus on environmental sustainability. View Details
- December 2006 (Revised October 2007)
- Case
Embrapa
By: David E. Bell and Mary L. Shelman
Brazil's national agricultural research corporation, Embrapa, has developed an integrated crop and livestock production system that will allow farmers and ranchers to intensify production and improve profitability. Broad adoption of the technology would provide the... View Details
- December 2006 (Revised December 2007)
- Case
The Convention on Biological Diversity: Engaging the Private Sector
By: David E. Bell and Mary L. Shelman
The Convention on Biological Diversity (CBD) was a U.N. treaty that by 2006 had been signed by virtually every country in the world except for the United States. The treaty established three main goals: the conservation of biological diversity, the sustainable use of... View Details
- September 2006 (Revised November 2008)
- Case
Supergrid
Supergrid is a mammoth wind-power development scheme for Europe, recently proposed by Airtricity. This firm, founded in 1997, is a fast-growing power-development company focused on wind. Already having built about 600 megawatts of wind turbines in Scotland and Ireland,... View Details
- 2006
- Chapter
Designing Sustainability at BMW Group: The Designworks/USA Experience
By: Kellie McElhaney, Michael W. Toffel and Natalie Hill