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Show Results For
- All HBS Web
(2,610)
- People (2)
- News (539)
- Research (1,525)
- Events (23)
- Multimedia (4)
- Faculty Publications (638)
- 17 Oct 2019
- Research & Ideas
‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells
your order.” Gender-tailored marketing messages from these brands and others—including Mangria and Pink Power tools—are common, yet new research shows they can turn off consumers, particularly women. In fact, they often backfire to the... View Details
- 18 Jun 2024
- Research & Ideas
Industrial Decarbonization: Confronting the Hard Challenges of Cement
Cities like Cairo; Chongqing, China; Delhi; and Kinshasa, Congo are experiencing population explosions accompanied by unprecedented demand for homes, offices, factories, and infrastructure. In the United States, the Biden Administration’s policy-driven infrastructure... View Details
- 24 Jul 2006
- Research & Ideas
How Kayak Users Built a New Industry
a force, the cost of creating a new design must be within the reach of a single user. User innovations occur when customers of a product improve on that product with their own designs. In rodeo kayaking, the early participants built... View Details
- Research Summary
Overview
My research focuses on cross-boundary teaming within and between organizations and on how leaders enable the complex collaborations through which execution and innovation are accomplished in a dynamic environment. In one stream of my research, I study collaboration... View Details
The Magic That Makes Customer Experiences Stick
The field of customer experience (CX) design — which aims to ensure that customers have positive touch points with companies while buying and consuming their products and services — has grown quickly in recent years. Research has shown that memorable experiences,... View Details
- 2018
- Working Paper
Need for Speed: The Impact of Website Performance on Online Retail
By: Santiago Gallino, Nil Karacaoglu and Antonio Moreno
The share of e-commerce sales is rapidly increasing and so are the associated losses generated by website outages and slow websites. We leverage novel retail and website performance data to investigate the impact of website performance on online sales. This question is... View Details
Keywords: Online Retail; Quasi-experiments; Abandonment; Synthetic Control; Internet and the Web; Performance; Service Operations
Gallino, Santiago, Nil Karacaoglu, and Antonio Moreno. "Need for Speed: The Impact of Website Performance on Online Retail." Working Paper, October 2018.
- 04 Aug 2016
- News
Why Olympic Athletes Shouldn’t Try to Calm Down Before a Big Moment
Stefan H. Thomke
Stefan Thomke (sthomke@hbs.edu), an authority on the management of innovation, is the William Barclay Harding Professor of Business Administration at Harvard Business School. He has worked with firms on product, process, and... View Details
Keywords: aerospace; automobiles; automotive; banking; biotechnology; chemical; computer; defense; electronics; health care; high technology; home video games; information technology industry; manufacturing; marketing industry; pharmaceuticals; plastics; semiconductor; service industry; telecommunications; video games
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
When booking an international flight, the choice often comes down to “expensive but direct” or “cheap with connections.” But what if an airline warned customers that the direct flight was frequently delayed? Would customers appreciate knowing that they might spend more... View Details
Keywords: by Danielle Kost
- July 1999
- Background Note
Note on Statistical Tests for a Randomized Matched Pair Experimental Design, A
By: Alvin J. Silk
Concerns understanding the conditions under which an experimental design that employs matching and randomization may result in gains in precision as compared to a design that utilizes randomization and independent samples--i.e., no matching. An empirical example is... View Details
Stuart C. Gilson
Professor Stuart Gilson is the Steven R. Fenster Professor of Business Administration at Harvard Business School, and former chairman of the Finance Unit. His research, teaching, and consulting focuses on the financial, business, and legal strategies that companies... View Details
- 05 Jul 2006
- Research & Ideas
The Accidental Innovator
Business School, while Devin is professor emeritus from Swarthmore College. Sarah Jane Gilbert: Can you explain what accidental innovation is? What led to your interest in researching this concept? Robert Austin: Historical accounts of... View Details
Keywords: by Sarah Jane Gilbert
- October 2013 (Revised November 2016)
- Case
Carbon Engineering
By: Joseph B. Lassiter III and Sid Misra
Dr. David Keith, President of Carbon Engineering, a company based in Calgary, Alberta, is commercializing a technology to capture carbon dioxide (CO2) from the atmosphere. The company plans to market the captured CO2 to produce low carbon transportation fuels in... View Details
Keywords: Entrepreneurship; Government Legislation; Technological Innovation; Climate Change; Environmental Sustainability; Risk and Uncertainty; Research and Development; Transportation; Information Infrastructure; Energy; Forecasting and Prediction; Energy Industry; Green Technology Industry; Industrial Products Industry; Transportation Industry; Utilities Industry; Technology Industry; Canada; United States; China; India
Lassiter, Joseph B., III, and Sid Misra. "Carbon Engineering." Harvard Business School Case 814-040, October 2013. (Revised November 2016.)
- 09 Dec 2002
- Research & Ideas
Unilever—A Case Study
"the first mover"; among the main followers were Colgate and Palmolive-Peet, which merged in 1928. Neither P&G nor Colgate Palmolive diversified greatly beyond soap, though P&G's research took it into cooking oils before... View Details
- 24 Jul 2017
- Research & Ideas
People Have an Irrational Need to Complete 'Sets' of Things
Credit: Martin Barraud Here’s a tip for persuading people to finish more tasks, buy more products, or donate more money: Simply present assignments, requests, or items as arbitrary sets, rather than as individual units. New research... View Details
Keywords: by Carmen Nobel
- 28 Aug 2008
- Working Paper Summaries
How Can Decision Making Be Improved?
Hubert Joly
Former Chairman and Chief Executive Officer of Best Buy
Author of The Heart of Business– Leadership Principles for the Next Era of Capitalism
Hubert Joly is a senior lecturer in the General Management unit and... View Details
- August 2021
- Article
(Un)sustainability and Organization Studies: Towards a Radical Engagement
By: Seray Ergane, Subhabrata Bobby Banerjee and Andrew J. Hoffman
In this essay, we trace the evolution of the field of sustainability in management and organization studies and narrate its epistemological twists and turns. Concerned by the current trajectory that tends to diminish a focus on political concerns, we propose a new... View Details
Keywords: Environmental Sustainability; Corporate Social Responsibility and Impact; Perspective; Organizational Change and Adaptation
Ergane, Seray, Subhabrata Bobby Banerjee, and Andrew J. Hoffman. "(Un)sustainability and Organization Studies: Towards a Radical Engagement." Organization Studies 42, no. 8 (August 2021): 1319–1335.
- October 1996 (Revised April 1997)
- Case
Team New Zealand (A)
By: Marco Iansiti and Alan D. MacCormack
The case describes the development process used by Team New Zealand to design their two yachts for the 1995 America's Cup. During development, the team makes extensive use of simulation and physical prototyping to improve the initial design concept. As they approach... View Details
Keywords: Product Design; Design; Product Development; Sports; Ship Transportation; Research and Development; Situation or Environment; Decisions; Sports Industry; New Zealand
Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (A)." Harvard Business School Case 697-040, October 1996. (Revised April 1997.)
- 09 Jun 2021
- Research & Ideas
How Tennis, Golf, and White Anxiety Block Racial Integration
distribution of residents by race. The results were clear: When given the opportunity to do so, White people preferred to design their environments in ways that maximized their exposure to other White people and minimized their contact... View Details
Keywords: by Jay Fitzgerald