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  • 11 Feb 2019
  • Research & Ideas

The Business of Saving the Planet

in domains such as customer service, finance, operations, and business history are coming together to explore the many facets of how sustainability and business management might mix. Here is a sample of that work with implications for... View Details
Keywords: by Sean Silverthorne; Energy; Green Technology
  • 21 Apr 2020
  • Research & Ideas

7 Successful Battle Strategies to Beat COVID-19

business applications, aimed at empowering teams to better respond to changing customer and competitive threats, are already au fait with this idea of using military strategy to guide project decision-making. Many Agile-immersion... View Details
Keywords: by Euvin Naidoo
  • 08 Mar 2016
  • First Look

March 8, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=50700 How Do Customers Respond to Increased Service Quality Competition? By: Buell, Ryan W., Dennis Campbell, and Frances X. Frei Abstract—When does increased service quality competition lead... View Details
Keywords: Sean Silverthorne
  • 21 May 2007
  • Research & Ideas

Fixing the Marketing-CEO Disconnect

drivers are leading indicators of revenue growth. Pipeline of Growth Ideas: a set of future customer initiatives and innovations that translate into sustainable future growth. Marketing Talent Pool: the... View Details
Keywords: by Sean Silverthorne
  • 25 Feb 2008
  • Sharpening Your Skills

Sharpening Your Skills: Starting a Business

high-potential ventures into high-performance ventures, says professor Joseph Lassiter, depends on combining what, how, and who you know. Key concepts include: Successful entrepreneurs look ahead and say, "Two or three years from now, this is exactly the View Details
  • 10 Jun 2013
  • Research & Ideas

How Numbers Talk to People

deep statistical analysis, just good data and reporting approaches. It is often encountered in online businesses, where customer clickstreams provide plenty of data-often too much-for analysis. One expert practitioner of the CSI story... View Details
  • 29 Jul 2002
  • Research & Ideas

Get Off the Dime!

their toes, and start moving. Instead, they hold back or complain if others initiate new action, with the result that a needed change effort doesn't start or doesn't start well. Without enough urgency, large-scale change can become an... View Details
Keywords: by John P. Kotter & Dan S. Cohen
  • 03 Apr 2019
  • Book

Fintech's Game-Changing Opportunities for Small Business

of new fintech entrepreneurs began to change that by improving the speed and ease of the small business customer experience, and making their financial activity more visible to potential lenders. Lagace: How much do small-business owners... View Details
Keywords: by Martha Lagace; Banking; Financial Services
  • 05 Oct 2010
  • First Look

First Look: October 5, 2010

and market-implied yields fell, and the ability of ratings to predict default deteriorated. We offer several possible explanations for these findings that are linked to existing theories. Download the paper: http://www.hbs.edu/research/pdf/09-051.pdf The Impact of... View Details
Keywords: Sean Silverthorne
  • 15 Jul 2015
  • Research & Ideas

Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday

Amazon.com is taking an interesting approach to its birthday this year. The company is throwing itself a party where all its Prime customers get the gifts. Amazon Prime Day is slated for July 15th, "a one-day shopping event with more... View Details
Keywords: Re: Sunil Gupta; Retail
  • 14 Nov 2006
  • First Look

First Look: November 14, 2006

Heart Harvard Business School Case 507-025 The firm has to choose between an established brand, Tanishq, and a new skunkworks brand, GoldPlus, to go after the Indian plain gold jewelry market: Tanishq, initially targeted at a western... View Details
Keywords: Sean Silverthorne
  • 07 Apr 2003
  • Research & Ideas

XTV: Xerox’s Attempted Recovery From “Fumbling the Future”

with researchers at PARC. Much of that time was occupied with interviewing prospective customers who had significant problems with document management. For example, a pharmaceutical company that was applying for FDA approval had to manage... View Details
Keywords: by Henry Chesbrough
  • 26 Jul 2016
  • First Look

July 26, 2016

neglecting information about the original intentions leading to those outcomes. In four experiments, we examine interventions aimed at reducing the outcome bias. Contrary to our initial predictions, individuals weighed others' outcomes... View Details
Keywords: Sean Silverthorne
  • 18 Apr 2005
  • Research & Ideas

Prosper with Multi-Channel Retailing

For decades, major retailers offered customers only two methods of purchasing: directly at the store or from catalogs sent through the mail. With the advent of the Internet, retail companies that offered only one or two channels suddenly... View Details
Keywords: by Julie Jette; Consumer Products; Retail
  • 28 Jul 2009
  • First Look

First Look: July 28

are deciding whether to refinance their home less than two years after taking out an initial mortgage and a subsequent home equity line of credit. Purchase this case: http://cb.hbsp.harvard.edu/cb/product/209043-PDF-ENG How Institutional... View Details
Keywords: Martha Lagace
  • 08 May 2006
  • Lessons from the Classroom

Writing the Case for Public School Reform

The state of public education in the United States is a perennial hot-button topic, with rhetoric often outpacing any real sense of progress. The Public Education Leadership Project (PELP), a 2003 joint initiative of HBS and Harvard's... View Details
Keywords: by Julia Hanna; Education
  • 07 Dec 1999
  • Research & Ideas

Henry Heinz and Brand Creation in the Late Nineteenth Century

strategic rationale of branding and its importance to competing effectively on the demand side of the economy. In a young market, he realized, consumers had to be able to identify a particular product's source, functional attributes, and perceived quality relative to... View Details
Keywords: by Nancy F. Koehn
  • 23 May 2016
  • Research & Ideas

A Little Understanding Motivates Copyright Abusers to Pay Up

enforce, they are going to frustrate their photographers,” says Mortimer, speaking with Luo at a recent faculty seminar at HBS. “On the other hand, if they go after infringers in the wrong way, they may upset their customer base.” For... View Details
Keywords: by Michael Blanding; Media & Broadcasting; Publishing
  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

and lower their ambitions when rejected. We derive the comparative statics with respect to the sellers' initial reputation, the probability of fortuitous disclosure, the sellers' self-knowledge and impatience, and the concentration of the... View Details
Keywords: Martha Lagace
  • 26 Apr 2016
  • First Look

April 26

Greening Walmart: Progress and Controversy In 2005, Walmart, the world’s largest retailer, launched a sustainability initiative aimed at reducing waste and making the company more environmentally and socially conscious. By 2015, the... View Details
Keywords: Sean Silverthorne
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