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Show Results For
- All HBS Web
(599)
- People (2)
- News (146)
- Research (165)
- Multimedia (7)
- Faculty Publications (85)
- 16 Jun 2015
- Blog Post
Military Alumna Reflects on Time at HBS
about the HBS students I had met, but still not sure what to expect the following day when I attended class in Aldrich. The next morning after coffee and discussion group in Spangler, I headed to LEAD class with Section I 2007. At the... View Details
- 01 Sep 2020
- News
In My Humble Opinion: Screen Tested
called Women in Business, which really demystified for me what it meant to be a CEO. She told us to think about our lives as a series of five-year careers; that concept has really stuck with me.” Guilty pleasure: Coffee with real whipped... View Details
- 01 Jun 2014
- News
Screen Saver
Gamble, and other consumer-goods businesses. "Create or identify the need, and then fulfill that need in a big way." Lopez arrived at Starbucks in 2004 to lead its global consumer-products division and, over time, expanded his responsibilities to include subsidiary... View Details
- 16 Sep 2014
- First Look
First Look: September 16
risk-return trade-off. Purchase this case: http://hbr.org/product/molycorp-morgan-brother-s-reverse-convertible-notes-c/an/215002-PDF-ENG Harvard Business School Case 314-068 Starbucks Coffee Company: Transformation and Renewal This case... View Details
Keywords: Sean Silverthorne
- 11 Jan 2011
- First Look
First Look: Jan. 11
areas. Nestlé, for example, redesigned its coffee procurement processes, working intensively with small farmers in impoverished areas who were trapped in a cycle of low productivity, poor quality, and environmental degradation. Nestlé... View Details
Keywords: Sean Silverthorne
- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
coffee shop in Los Angeles in 2014 called Dumb Starbucks. Write Deighton and Kornfeld: "The stunt's function as promotion for the show was eventually deduced by journalists and the public. The delayed reveal was an element of play." A... View Details
- 30 Apr 2021
- News
Revealing the Rules
they must know each other, and I didn’t think much of the situation. But over time I’d notice that people were pairing up. This colleague was having lunch with that higher-up and coffee with this one. It was as if I was at a middle-school... View Details
- 13 Feb 2017
- Research & Ideas
Paid Search Ads Pay Off for Lesser-Known Restaurants
it would be different.” An experimental field study was born. Yelp agrees to run free ads The genesis of the advertising project came while Luca was having coffee with Geoff Donaker, then COO of Yelp. Yelp, which hosts consumer reviews of... View Details
- 19 Apr 2016
- Blog Post
First Minutes are Critical in New-Employee Orientation
focuses solely on corporate culture and identity of the new workplace. There's a lecture about the firm's history and another about standard operating procedures. There's a packet of information from human resources, emblazoned with the firm's logo, and maybe a View Details
Keywords: All Industries
- 16 Feb 2023
- Blog Post
The Rituals of Case Method Teaching
traffic, getting a coffee and a bite to eat at Spangler, and “hermiting” herself in her office for a few hours allows her to arrive in class ready to teach and engage in discussion. “I speed read the entire case, consult my teaching plan,... View Details
- Web
Creating Inclusive Recruiting Events in a Time of Innovation - Recruiting
place, organizations planning to hire full-time employees or interns in the coming year are reviewing their recruiting processes and seeking to innovate. For some, recruiting events once held in large hotel ballrooms or quaint coffee... View Details
- 31 Oct 2019
- Blog Post
5 Things on My Mind in the Second Year of the MS/MBA: Engineering Sciences Program
your interests, recruitment can look very different. I am personally interested in pursuing a career in big tech after HBS, and that means recruitment starts now. My joint degree classmates have been tremendously helpful with guiding me through deciding my post-HBS... View Details
- 01 Dec 1996
- News
Laurel without Hardy? A Lesson for Business
in-store reading glasses; bookstores and coffee bars. Identifying and assembling complements is often the best way to compete. Adam Brandenburger is a professor in the Competition and Strategy unit at HBS. Barry Nalebuff is a professor at... View Details
- 01 Feb 1998
- News
Not Your Typical Business Conference
Maxwell House Coffee and Post Cereals president Ann M. Fudge (MBA '77), to a dinner organized by Beatrice ("Bunny") Ellerin (MBA '95), the day's events generated an energy that allowed speakers and participants alike to dispense with... View Details
- 22 Aug 2017
- First Look
First Look at New Research and Ideas, August 23
magazine publisher. Its flagship Ebony magazine was an iconic coffee table fixture for decades in black households of all classes, making founder John H. Johnson the first African American to make the Forbes 400 list of richest Americans.... View Details
Keywords: Sean Silverthorne
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
among many consumers than any political party, trade union, church, or mosque. Indeed, Starbucks founder Howard Schultz sought to make his coffee shops the "third place" in our lives, after home and work. Marketing is an... View Details
- 04 Oct 2021
- Blog Post
Tapping into “Nontraditional” Private Equity and Venture Capital Talent at HBS
challenges. Some conversations even pointedly directed her outside of the field. “On some coffee chats there were people I would talk to who would flat out tell me, ‘You are not going to find opportunities like this. This is a waste of... View Details
- 01 Sep 2012
- News
What’s the Big Idea?
value (with principles that also apply to governments and nonprofits). For example, rather than merely paying a higher, “fair-trade” price to coffee farmers for their beans, a shared-value approach would dig deeper and focus on improving... View Details
- 12 Oct 1999
- Research & Ideas
What It Takes: Minorities in the Executive Suite
Express; Solomon Trujillo, president and CEO of U S West Communications; and Ann Fudge, president of Maxwell House Coffee Company and Post Cereals? How did these people of color overcome the odds and break through the glass ceiling that... View Details
Keywords: by Judith A. Ross
- Web
Seen and Unseen | Baker Library | Bloomberg Center | Harvard Business School
Unseen looks at how companies, advertisers, and artists in the late 19th and early 20th centuries used images of “the Indian” to promote the railroad, market specific messages, or sell a range of products that included coffee and... View Details