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Publications

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  • All HBS Web  (7,742)
    • People  (20)
    • News  (1,253)
    • Research  (5,410)
    • Events  (35)
    • Multimedia  (27)
  • Faculty Publications  (3,779)

Show Results For

  • All HBS Web  (7,742)
    • People  (20)
    • News  (1,253)
    • Research  (5,410)
    • Events  (35)
    • Multimedia  (27)
  • Faculty Publications  (3,779)
← Page 257 of 7,742 Results →
  • 01 Jun 2001
  • News

HBS Press Books in Brief

of customer-equity management in a variety of industries, the authors outline how to build and implement powerful new business and marketing systems. A comprehensive guide to managing customer View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Jan 2005
  • News

Nancy M. Barry, MBA 1975

competent team of practitioners, analysts, and managers from around the world. And she fostered the development of an organization that engaged the talents and commitment of network leaders. "To create real networks, you have to believe... View Details
  • 01 Mar 2007
  • News

The Joy of Work

AMABILE: A decade of research shows that to be creative, people need to feel good about their work. After thirty years of research, I am still passionate about creativity,” says Teresa M. Amabile, the Edsel Bryant Ford Professor of Business Administration, head of the... View Details
Keywords: Deborah Blagg; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises
  • 05 Aug 2021
  • Blog Post

Closing the Education Gap with Kei Takatsuka (MBA 2022)

connected with alumni in Venture Capital to learn more about their portfolio companies and how she could contribute. When she reached out to Satoshi Shinada (MBA 2019), General Partner at Kepple Africa Ventures, there was a perfect fit.... View Details
Keywords: Venture Capital; Technology; Entrepreneurship
  • November 1995 (Revised March 2004)
  • Case

Massachusetts General Hospital: CABG Surgery (A)

By: Steven C. Wheelwright and James Weber
A cross-functional team at Massachusetts General Hospital tries to reengineer the service delivery process (the "care path") for heart bypass surgery (CABG) in order to shorten hospital stays (and lower costs) while maintaining/enhancing the quality of care provided. View Details
Keywords: Health Care and Treatment; Medical Specialties; Business Processes; Mission and Purpose; Product Positioning; Product Marketing; Management Practices and Processes; Customer Satisfaction; Service Delivery; Service Operations; Fair Value Accounting; Ethics; Pharmaceutical Industry; Health Industry; Massachusetts
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Wheelwright, Steven C., and James Weber. "Massachusetts General Hospital: CABG Surgery (A)." Harvard Business School Case 696-015, November 1995. (Revised March 2004.)
  • Web

Online Creating Brand Value Course | HBS Online

step of negotiating consumer-brand relationships 7 hrs Module 4 Managing Brands Over Time to Maximize Value Discover how to reposition a brand to maintain its competitive edge, leverage existing equity to bring it into a new market, and... View Details
  • 27 May 2020
  • Research & Ideas

What South Korea Teaches the World About Fighting COVID

whereas South Korea has 216 cases per million. "South Korea created a vast number of testing sites, which included not only big hospitals but local clinics and public health care facilities." What South Korea teaches us is that proactive testing and tracing, along with... View Details
Keywords: by Doug J. Chung; Health
  • 18 Nov 2010
  • Research & Ideas

GM’s IPO: Back to the Future

decision by the Bush White House to provide more than $20 billion to GM, Chrysler, and their financial subsidiaries, the auto task force put together by President Obama managed a restructuring of both companies at a breathtaking pace.... View Details
Keywords: by Staff; Auto
  • September 2000
  • Teaching Note

MarketSoft TN

By: Joseph B. Lassiter III and John T. Gourville
Teaching Note for (9-800-069). View Details
Keywords: Groups and Teams; Internet and the Web; Product Launch; Distribution Channels; Partners and Partnerships; Growth and Development; Management Practices and Processes
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Lassiter, Joseph B., III, and John T. Gourville. "MarketSoft TN." Harvard Business School Teaching Note 801-143, September 2000.
  • September 2003 (Revised February 2004)
  • Case

Alessi: Evolution of an Italian Design Factory (B)

By: Youngme E. Moon, Vincent Dessain and Anders Sjoman
Since the 1970s, world-renowned architect and designer, Alessandro Mendini, has acted as adviser and counselor to Alessi, the Italian household goods design factory. By discussing Mendini's role as art director, the case introduces the artistic side of Alessi, where... View Details
Keywords: Design; Corporate Entrepreneurship; Leadership Style; Business or Company Management; Goals and Objectives; Consumer Products Industry; Italy
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Moon, Youngme E., Vincent Dessain, and Anders Sjoman. "Alessi: Evolution of an Italian Design Factory (B)." Harvard Business School Case 504-019, September 2003. (Revised February 2004.)
  • 01 Sep 2005
  • News

Get Ready for Saudi Oil Shock

producing its oil, each of the five or six key field that are still around 90 percent of their production are in real danger of a pending production collapse. You might see the View Details
Keywords: Lewis I. Rice; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training
  • July 2024
  • Case

Living up to Purpose and Performance at Parker Hannifin

By: Hubert Joly, Alicia Dadlani and Martha Hostetter
In 2019, Parker Hannifin, one of the world’s largest manufacturers of motion and control technologies, did something unusual for an industrial company: it created a purpose statement. Even though it already had a clear business strategy and longstanding culture of... View Details
Keywords: Mission and Purpose; Health Pandemics; Leadership; Business or Company Management; Organizational Culture; Business Strategy; Communication Strategy; Industrial Products Industry; Industrial Products Industry; Cleveland; Ohio; United States
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Joly, Hubert, Alicia Dadlani, and Martha Hostetter. "Living up to Purpose and Performance at Parker Hannifin." Harvard Business School Case 525-015, July 2024.
  • 09 Mar 2021
  • Blog Post

New BEI Director: Lynn Schenk

chair, Professor Mike Toffel, to refine and implement a strategy designed to leverage BEI’s intellectual capital, its network, and its executional capabilities. She will also be responsible for overseeing BEI’s overall strategy and operations, View Details
  • 10 Aug 2022
  • News

Skydeck Live: Stage Not Age

And then, develop portfolio tools and management towards that. And that was a real groundbreaker in the way they offered their services. And then, they went even further. They hired a financial... View Details
  • December 1999
  • Case

Agrochemicals at Ciba-Geigy AG (A)

By: Michael L. Tushman, Wendy Smith and Daniel Radov
After spending five years to develop a revolutionary product, the director of Ciba-Geigy's fungicide research department is handed an unfavorable market study. The case details the R&D process for the new product, including information on corporate partnerships,... View Details
Keywords: Agribusiness; Plant-Based Agribusiness; Research and Development; Innovation and Invention; Innovation Strategy; Product Launch; Marketing Channels; Change Management; Product Development; Business Processes; Organizational Structure; Corporate Accountability; Agriculture and Agribusiness Industry; Pharmaceutical Industry
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Tushman, Michael L., Wendy Smith, and Daniel Radov. "Agrochemicals at Ciba-Geigy AG (A)." Harvard Business School Case 400-022, December 1999.
  • 01 Mar 2007
  • News

Letters to the Editor

very substantial product differentiation from their competition or, in the case of the “Truth” anti-tobacco campaign, no competition — just a villain that was an easy target. I don’t know if the agency pursued such clients as a conscious... View Details
  • Profile

Max Wibaux

firefighting while managing two or three challenges simultaneously. This was attractive to me!" Yet the concentration on marketing left Max with gaps in some of the fundamentals of business such as finance and entrepreneurship. In... View Details
Keywords: CPG
  • Career Coach

Sasha Grinshpun

Company), Product Development and Innovation Consulting (IDEO), Economic Development (Michael Porter's C-MECS), VP of Sales and Business Development (Enspire Learning, start-up), Real estate investor and advisor, Entrepreneur (Founder of... View Details
Keywords: Entrepreneurship; Startup - Founder; Entrepreneurship; Startup - Joiner; Entrepreneurship; Technology
  • 18 Apr 2017
  • First Look

First Look at New Ideas, April 18

from activist investors. Danaher, by contrast, had performed strongly in the years leading up to the spinoff. It had spent the previous decade strengthening its portfolio in sectors such as life sciences and dental View Details
Keywords: by Sean Silverthorne
  • Web

The Business of Entertainment, Media, and Sports - Course Catalog

those properties together introduce a unique set of challenges and opportunities for managers. Subsequent modules explore: How can entertainment businesses best allocate resources across a portfolio of projects and for one project over... View Details
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