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      • August 1990
      • Case

      NASA After Challenger: Restoring an Image

      By: Stephen A. Greyser and Norman Klein
      In the days following the loss of the space shuttle Challenger and its crew in January of 1986, NASA officials were unwilling to communicate with the media or the public. A siege mentality took hold, and the press and public responded with intense criticism and... View Details
      Keywords: Communication Strategy; Policy; Business and Community Relations; Situation or Environment; Conflict Management
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      Greyser, Stephen A., and Norman Klein. "NASA After Challenger: Restoring an Image." Harvard Business School Case 591-009, August 1990.
      • August 1990
      • Article

      A Dual Methodology for Case Studies: Synergistic Use of a Longitudinal Single Site with Replicated Multiple Sites

      By: D. A. Leonard-Barton
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      Leonard-Barton, D. A. "A Dual Methodology for Case Studies: Synergistic Use of a Longitudinal Single Site with Replicated Multiple Sites." Organization Science 1, no. 3 (August 1990): 1–19.
      • July 1990
      • Case

      Ceramics Process Systems Corp. (B)

      By: Kim B. Clark and Brent D. Barnett
      Ceramics Process Systems (CPS) is an advanced ceramics company facing problems with lead time in product/process development, and late delivery of prototype parts to its customers. Engineering is confronted with difficult technical problems and multiple objectives... View Details
      Keywords: Product Development; Business Processes; Management Practices and Processes; Supply Chain Management; Machinery and Machining; Goals and Objectives; Resource Allocation; Customer Satisfaction; Customer Value and Value Chain; Manufacturing Industry
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      Clark, Kim B., and Brent D. Barnett. "Ceramics Process Systems Corp. (B)." Harvard Business School Case 691-006, July 1990.
      • July 1990 (Revised October 1992)
      • Case

      Consolidated Equipment Co.

      By: Samuel L. Hayes III
      A mature company seeks to rejuvenate itself with internal R&D and external acquisitions. It has developed a DCK model for analyzing the value of a proposed acquisition. A rewritten version of an earlier case by J.K. Butters. View Details
      Keywords: Organizational Change and Adaptation; Valuation; Business Growth and Maturation; Research and Development; Acquisition; Capital Budgeting
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      Hayes, Samuel L., III. "Consolidated Equipment Co." Harvard Business School Case 291-007, July 1990. (Revised October 1992.)
      • July 1990 (Revised March 2000)
      • Case

      John M. Case Company

      By: Samuel L. Hayes III
      The owner of a small, privately held company decides to sell out, and a group of the company's top managers structures a leveraged buyout. A rewritten version of an earlier case. View Details
      Keywords: Leveraged Buyouts; Management Teams; Business Exit or Shutdown
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      Hayes, Samuel L., III. "John M. Case Company." Harvard Business School Case 291-008, July 1990. (Revised March 2000.)
      • July 1990 (Revised October 1999)
      • Case

      Nordstrom: Dissension in the Ranks? (A)

      By: Robert L. Simons and Hilary Weston
      In 1989, the performance measurement systems and compensation policies of Nordstrom Department Stores unexpectedly came under attack by employees, unions, and government regulators. The case describes the "sales-per-hour" monitoring and compensation system that many... View Details
      Keywords: Performance Consistency; Performance Evaluation; Compensation and Benefits; Motivation and Incentives; Labor Unions; Salesforce Management; Retention; Growth and Development; Industrial Products Industry; Utilities Industry
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      Simons, Robert L., and Hilary Weston. "Nordstrom: Dissension in the Ranks? (A)." Harvard Business School Case 191-002, July 1990. (Revised October 1999.)
      • June 1990 (Revised October 1991)
      • Supplement

      Lake Pleasant Bodies Case (B)

      By: Joseph L. Badaracco Jr.
      Describes how the attorney resolved the dilemma he faced, the reasons for his decision, and the consequences he suffered. Displays vividly the personal toll that moral conflicts can create for professionals with role obligations. View Details
      Keywords: Decisions; Moral Sensibility; Managerial Roles; Outcome or Result; Problems and Challenges
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      Badaracco, Joseph L., Jr. "Lake Pleasant Bodies Case (B)." Harvard Business School Supplement 390-216, June 1990. (Revised October 1991.)
      • June 1990 (Revised October 1991)
      • Case

      Lake Pleasant Bodies Case (A)

      By: Joseph L. Badaracco Jr.
      Presents a classic dilemma in legal ethics--the conflict between an attorney's obligations as an attorney, in this case to protect a client's confidentiality, and his or her own moral obligations as a person. An attorney must decide how to respond to the father of a... View Details
      Keywords: Decision Choices and Conditions; Moral Sensibility; Questionnaires; Attorney and Client Relationships; Social Psychology; Conflict Management; Legal Services Industry
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      Badaracco, Joseph L., Jr. "Lake Pleasant Bodies Case (A)." Harvard Business School Case 390-212, June 1990. (Revised October 1991.)
      • June 1990 (Revised August 1990)
      • Case

      Sun Microsystems, Inc.--1987 (A)

      By: Carliss Y. Baldwin
      An integrated sequence of three cases on the financing of a technical workstation manufacturer. This case focuses on Sun's competitive strategy which requires an inordinately high rate of growth (over 20% per quarter) and commensurate amounts of working capital.... View Details
      Keywords: Cash Flow; Competitive Strategy; Financing and Loans; Capital; Financial Strategy; Public Equity; Corporate Finance; Information Technology Industry
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      Baldwin, Carliss Y. "Sun Microsystems, Inc.--1987 (A)." Harvard Business School Case 290-051, June 1990. (Revised August 1990.)
      • May 1990 (Revised April 1991)
      • Background Note

      Dirty Hands

      By: Joseph L. Badaracco Jr.
      A one-paragraph excerpt from a play by Jean-Paul Sartre. Describes in the words of one character, the ethical problem of "dirty hands": the problem that doing the morally superior thing in some circumstances inevitably involves doing some things that are morally wrong.... View Details
      Keywords: Moral Sensibility; Management; Problems and Challenges; Personal Characteristics; Value
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      Badaracco, Joseph L., Jr. "Dirty Hands." Harvard Business School Background Note 390-213, May 1990. (Revised April 1991.)
      • May – June 1990
      • Article

      Case of the Complaining Customer (HBR Case Study and Commentary)

      By: Dan Finkelman, Tony Goland, Leonard A. Schlesinger, Dinah Nemeroff, Ron Zemke and Claus Moller
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      Finkelman, Dan, Tony Goland, Leonard A. Schlesinger, Dinah Nemeroff, Ron Zemke, and Claus Moller. "Case of the Complaining Customer (HBR Case Study and Commentary)." Art. 90304. Harvard Business Review 68, no. 3 (May–June 1990).
      • April 1990 (Revised December 1995)
      • Case

      SouthPark IV

      By: William J. Poorvu
      A young entrepreneur examines an 80,000 square foot office/warehouse building as a potential acquisition. The building is currently fully leased but all four leases will expire shortly. Due to changing market conditions, the protagonist has to look at current market... View Details
      Keywords: Mergers and Acquisitions; Valuation; Property; Management Analysis, Tools, and Techniques; Leasing; Cash Flow; Real Estate Industry
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      Poorvu, William J. "SouthPark IV." Harvard Business School Case 390-181, April 1990. (Revised December 1995.)
      • April 1990 (Revised January 1993)
      • Case

      Ad Council's AIDS Campaign (A): Advertising Strategy

      By: V. Kasturi Rangan and Janet Montgomery
      Ad Council wished to run an educational campaign aimed at preventing the spread of AIDS. They were challenged to find acceptable ways to address this very sensitive subject matter--ways that the media and the public would approve. One of the big challenges was to make... View Details
      Keywords: Advertising; Goals and Objectives; Social Marketing; Corporate Social Responsibility and Impact; Success; Problems and Challenges; Social Issues; Health Industry
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      Rangan, V. Kasturi, and Janet Montgomery. "Ad Council's AIDS Campaign (A): Advertising Strategy." Harvard Business School Case 590-105, April 1990. (Revised January 1993.)
      • April 1990
      • Case

      Perrier Recall: A Source of Trouble

      By: Stephen A. Greyser and Norman Klein
      When a laboratory discovered traces of the carcinogen benzene in bottles of Perrier, Group Perrier of America immediately announced a voluntary U.S. recall of all Perrier brand imported water. This case describes press coverage of the U.S. recall and the worldwide... View Details
      Keywords: Crisis Management; Food and Beverage Industry
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      Greyser, Stephen A., and Norman Klein. "Perrier Recall: A Source of Trouble." Harvard Business School Case 590-104, April 1990.
      • March 1990 (Revised October 1999)
      • Case

      Turner Construction Company: Project Management Control Systems

      By: Robert L. Simons and Hilary Weston
      After providing a brief overview of Turner Construction Co.'s structure and project work, the case gives a detailed description of its project management control system, the IOR system. In addition to explaining the mechanics of the IOR system, the case identifies the... View Details
      Keywords: Mission and Purpose; Cost Management; Performance Evaluation; Risk Management; Strategic Planning; Planning; Management Systems; Management Teams; Construction Industry
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      Simons, Robert L., and Hilary Weston. "Turner Construction Company: Project Management Control Systems." Harvard Business School Case 190-128, March 1990. (Revised October 1999.)
      • March 1990 (Revised June 1991)
      • Case

      IBM Corp.: ""Make It Your Business"" (A)

      By: Robert L. Simons
      In 1987, IBM changed its strategy in an attempt to become a market-driven company rather than a product-driven company. The case begins with a description of the new strategy and the reasons for the change and then describes the top-down sales planning and quota system... View Details
      Keywords: Commercialization; Competitive Advantage; Business Strategy; Goals and Objectives; Strategic Planning; Motivation and Incentives; Sales; Volatility; System; Information Technology Industry
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      Simons, Robert L. IBM Corp.: ""Make It Your Business"" (A). Harvard Business School Case 190-137, March 1990. (Revised June 1991.)
      • March 1990 (Revised June 1993)
      • Case

      Analog Devices, Inc.: The Half-Life System

      By: Robert S. Kaplan
      The company has committed to major improvements in quality, cost, and on-time delivery performance. Despite strong senior management support, however, the actual rate of improvement was disappointing until a new measurement philosophy was introduced. The new approach... View Details
      Keywords: Quality; Performance Improvement; Earnings Management; Financial Reporting; Organizational Change and Adaptation; Performance Productivity; Business or Company Management; Cost Management; Measurement and Metrics; Management Teams; Semiconductor Industry
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      Kaplan, Robert S. "Analog Devices, Inc.: The Half-Life System." Harvard Business School Case 190-061, March 1990. (Revised June 1993.)
      • March 1990 (Revised January 1997)
      • Case

      ROLM: The SIGMA Introduction

      By: V. Kasturi Rangan
      ROLM's product development manager, Bob Lundy, has to prepare a detailed plan for launching a new product, code named SIGMA. The new product, though outstanding in features, has the potential to drastically affect ROLM's fortunes because it is incompatible with its... View Details
      Keywords: Leadership; Marketing Strategy; Product Launch; Product Development; Strategic Planning
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      Rangan, V. Kasturi. "ROLM: The SIGMA Introduction." Harvard Business School Case 590-082, March 1990. (Revised January 1997.)
      • February 1990 (Revised August 2001)
      • Case

      Merloni Elettrodomestici SpA: The Transit Point Experiment

      By: Janice H. Hammond and Maura G Kelly
      Merloni Elettrodomestici is a leading Italian manufacturer of domestic appliances. In 1986, an exposition for Merloni customers is scheduled at its Milano regional warehouse. During the two-month period preceding the event, when the warehouse must be free of inventory,... View Details
      Keywords: Logistics; Marketing Channels; Planning; Time Management; Distribution Channels; Competitive Advantage; Customer Relationship Management; Information Technology; Consumer Products Industry; Italy
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      Hammond, Janice H., and Maura G Kelly. "Merloni Elettrodomestici SpA: The Transit Point Experiment." Harvard Business School Case 690-003, February 1990. (Revised August 2001.)
      • February 1990 (Revised July 1990)
      • Case

      Internal Revenue Service: Automated Collection System

      By: Nitin Nohria
      Describes how the IRS's collection operations changed from a largely manual system (COF) to an automated system (ACS). A central aspect of ACS was the electronic scheduling and maintaining of work. While with ACS the IRS accomplished significant improvements in the... View Details
      Keywords: Sovereign Finance; Revenue; Information Technology; Taxation; Change Management; Organizational Change and Adaptation; Organizational Design; Human Resources; Public Administration Industry; United States
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      Nohria, Nitin. "Internal Revenue Service: Automated Collection System." Harvard Business School Case 490-042, February 1990. (Revised July 1990.)
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