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Show Results For
- All HBS Web
(9,164)
- People (40)
- News (2,140)
- Research (5,103)
- Events (72)
- Multimedia (68)
- Faculty Publications (3,227)
- 2014
- Working Paper
The Nobel Prize: A 'Heritage-based' Brand-oriented Network
By: Mats Urde and Stephen A. Greyser
Purpose — Understanding the Nobel Prize as a 'true' heritage brand in a networked situation and its management challenges, especially regarding identity and reputation.
Methodology — The Nobel Prize serves as an in-depth case study and is analysed within... View Details
Methodology — The Nobel Prize serves as an in-depth case study and is analysed within... View Details
Keywords: Nobel Prize; Heritage Brand; Brand Network; Networked Brand; Brand Within A Network; Brand Orientation; Brand Stewardship; Corporate Brand Identity; Reputation; Networks; Organizations; Philanthropy and Charitable Giving; Brands and Branding
Urde, Mats, and Stephen A. Greyser. "The Nobel Prize: A 'Heritage-based' Brand-oriented Network." Harvard Business School Working Paper, No. 15-010, August 2014.
- 30 Jul 2018
- Research & Ideas
Why Ethical People Become Unethical Negotiators
PeopleImages Convicted stockbroker Bernie Madoff knew exactly what he was doing when he stole billions from clients, yet the financial advisor didn’t pull off the biggest Ponzi scheme in the United States by himself. He had the help of... View Details
Keywords: by Dina Gerdeman
- June 2007 (Revised March 2011)
- Case
The CW: Launching a Television Network
By: Anita Elberse and S. Mark Young
In May 2006, Dawn Ostroff, president of entertainment of the newly formed CW Television Network, was faced with the task of choosing the final set of programs for the 2006 fall schedule, which she would present to advertisers at the annual "upfront" market in New York... View Details
Keywords: Advertising; Customer Relationship Management; Decision Choices and Conditions; Television Entertainment; Brands and Branding; Product Launch; Strategic Planning; Networks; Media and Broadcasting Industry
Elberse, Anita, and S. Mark Young. "The CW: Launching a Television Network." Harvard Business School Case 507-050, June 2007. (Revised March 2011.)
- 21 Nov 2015
- HBS Case
HBS Cases: Stella McCartney Combines High Fashion with Environmental Values
Brian Kenny, Cold Call features Harvard Business School faculty discussing business cases they’ve written and the broad lessons they impart.) (Edited for length and clarity) Brian Kenny: Set this case up for us. What is this case about?... View Details
- 11 Mar 2021
- News
Leading with Heart
business called Panera Grocery. Normally a business like this would be launched, if you're lucky, in about 18 months to two years. Within 10 days, we put it up. And so that's one example of a windmill that we View Details
- Web
Demonstration Policy | About
ensure that the research, teaching, work, and other activities of the School are able to continue without interference. While the Harvard Business School campus is largely open, it is also private property, and as such, the School has the... View Details
- 05 Aug 2015
- Research & Ideas
How Hormones Foretell Whether People Will Cheat
percent of its revenues to fraud annually, which translates to a projected global fraud loss of $3.7 trillion. Most of those studies, however, have focused on the practical... View Details
Keywords: by Carmen Nobel
- Web
Patrick Mullane | About
Classrooms, and world-class campus facilities. Prior to joining HBS, Patrick was the CEO of Fabrico, Inc., an industrial manufacturing company that was purchased by Technetics, Inc. in 2014. Subsequent to... View Details
- Web
Banking System - Behavioral Finance & Financial Stability
Data Banking Sector Data Download Data Set in Excel Banking Sector Size The total assets of the banking sector, as a fraction of GDP, increased steadily between 1990 and 2008,... View Details
- 19 Jun 2015
- Blog Post
What is the HBS Show?
many things: a management experience unlike anything we had prior to school, a vehicle to meet some of HBS’s most talented students who we now have the privilege to call dear friends, and most importantly... View Details
- 02 Jun 2020
- Research & Ideas
Coronavirus Careers: Cloud Kitchens Are Now Serving
perceived as a cool phenomenon with a ton of money to be earned if the model can be made to work. Nothing made the point better than former Uber CEO Travis Kalanick’s founding of the startup CloudKitchens.... View Details
- Web
Our Curriculum - Business History
worldwide. The premise of the course is that students will gain a richer and more intuitive understanding of modern financial markets and organizations by examining where these institutions came from and how... View Details
- 07 Feb 2019
- Book
How Big Companies Can Outrun Disruption
is prepared for the fact that with all the great things like tolerance for failure and so forth, there is an equally important set of behaviors required that may be a lot less pleasant for some people.... View Details
Keywords: by Martha Lagace
- 04 Apr 2012
- Research & Ideas
When Founders Recruit Friends and Family as Investors
Should I launch the company solo or with cofounders? Who should my cofounders be—friends, relatives, prior coworkers, strangers? Which role should each of us take? How should we divide equity? He goes on to... View Details
Keywords: by Noam Wasserman
- Web
Organizational Leadership Course | HBS Online
organization. Highlights Setting Direction Motivating Others Through a Setback Show Hide Details Concepts Setting Direction Communicating Direction Types of Communication... View Details
- 04 May 2011
- Research & Ideas
Is Web Surfing Distracting Your Workers?
In a recent set of experiments detailed in "Temptation at Work," Piovesan and his colleagues tested exactly that using 20- to 25-year-old college students in an office environment. Instead View Details
Keywords: by Michael Blanding
- 2017
- Working Paper
Cluster Mapping as a Tool for Development
By: Christian H.M. Ketels
This report builds on the foundational work on cluster mapping that Prof. Michael E. Porter has led at the Institute for Strategy and Competitiveness (ISC), Harvard Business School over the last two decades. He launched the U.S. Cluster Mapping Initiative in the late... View Details
Ketels, Christian H.M. "Cluster Mapping as a Tool for Development." Working Paper, June 2017.
- 01 Mar 2024
- News
Vital Signs
Image by Edmon De Haro Illustration by Edmon De Haro The signs of strain were there long before the pandemic: Health care workers had been managing under tremendous pressures while working long hours in understaffed hospitals. Then COVID unleashed an unprecedented... View Details
- Web
Alternative Investments Course | HBS Online
This course is part of the Finance & Accounting track. Introduction to Alternative Investments ENROLL NOW No application needed for our certificate programs. Start your journey today! Alternative Investments $1,850 Next 5-week session... View Details
- Person Page
AOM Ethno PDW 2009-2014
AOM PDW 2014: Being There/Being Them: Entry, Exit, and In-Between in Organization Ethnography
Co-Organizers: Michel Anteby, Harvard; Curtis K. Chan, Harvard; Julia DiBenigno,... View Details