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Publications

Publications

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  • All HBS Web  (4,523)
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    • News  (892)
    • Research  (2,756)
    • Events  (26)
    • Multimedia  (24)
  • Faculty Publications  (1,323)

Show Results For

  • All HBS Web  (4,523)
    • People  (5)
    • News  (892)
    • Research  (2,756)
    • Events  (26)
    • Multimedia  (24)
  • Faculty Publications  (1,323)
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  • Web

Research in Black and White | Baker Library

Corporation Research & Development Records, b. III.350, f. 3. In addition to the original Land Camera Model 95, Polaroid introduced the Pathfinder Model 110, marketed for professional use, in 1952; the... View Details
  • Web

Teaching Guidelines - Creating Emerging Markets

Uses for Research & Teaching Research Guidelines Teaching Guidelines Teaching Guidelines Transcripts and/or video clips from the CEM interviews were downloaded and used for teaching in classroom settings at... View Details
  • TeachingInterests

Behavioral Economics and Applications in Markets (Econ 970, Spring 2013 and 2014)

Second-year undergraduate course introducing students to academic research in the field of behavioral economics. The course covers key models of time-inconsistent preferences, overconfidence, social preferences, and projection bias. The students are introduced to... View Details
  • 22 Aug 2024
  • Research & Ideas

Reading the Financial Crisis Warning Signs: Credit Markets and the 'Red-Zone'

clarity. “Financial crises come out of periods of overheated credit markets.” Rachel Layne: Part of your research with HBS Professor Samuel Hanson explores market behavior, including examining the origin of... View Details
Keywords: by Rachel Layne; Banking
  • 1 Oct 1990
  • Conference Presentation

One Mega and Seven Basic Principles for Consumer Research

By: G. Zaltman
Keywords: Research; Demand and Consumers
Citation
Related
Zaltman, G. "One Mega and Seven Basic Principles for Consumer Research." In Association for Consumer Research Fellows' Award Speech. New York, October 1, 1990.
  • 22 Oct 2020
  • News

Economic Research Exposes Significant Flaws In DOL H-1B Visa Rule

  • 29 Apr 2013
  • Research & Ideas

Diagnosing the ‘Flutie Effect’ on College Marketing

Assistant Professor of marketing Doug J. Chung. Oddly, little academic research has been done on the subject. And even some BC administrators would rather credit educational excellence than a gridiron... View Details
Keywords: by Sean Silverthorne; Education; Advertising; Sports
  • Fast Answer

HBS Course: Real Estate Private Equity - Research Resources

Research Topics Suggested Resources Private Equity - Funds, Firms, Transactions, etc. Preqin
Information on PE & VC firms, funds,... View Details
  • 1999
  • Book

Marketing Kakushin no Jidai 2: Seihin Kaihatsu Kakushin (The Age of Marketing Innovation 2: Product Development Innovation)

By: Mitsuaki Shimaguchi, Hirotaka Takeuchi, Hotaka Katahira and Junzou Ishii
Keywords: Innovation and Invention; Product; Research and Development
Citation
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Shimaguchi, Mitsuaki, Hirotaka Takeuchi, Hotaka Katahira, and Junzou Ishii. Marketing Kakushin no Jidai 2: Seihin Kaihatsu Kakushin (The Age of Marketing Innovation 2: Product Development Innovation). Tokyo: Yūhikaku, 1999, Japanese ed.
  • Web

Accounting & Management Awards & Honors - Faculty & Research

the 2012 Initiative on Global Markets Research Grant from the University of Chicago. Aiyesha Dey : Recipient of the 2012 Institute for Fraud Prevention Research Grant. Eugene... View Details
  • 01 Feb 2001
  • News

Books

book with the title Can Japan Compete?" It was some nine years ago, at a time when Japan's economic success was overwhelmingly credited to its government's involvement with industry, that Porter and his team began an in-depth study of the Japanese economy. This View Details
Keywords: books; research; Publishing Industries (except Internet); Information
  • November 2012
  • Case

CSIRO: The Light Metals Flagship Decision

By: Willy Shih, Margaret P. Pierson and Dawn Lau
This case explores the challenge of investing in basic research as a public good. CSIRO was Australia's leading science and research agency, and it was chartered to enhance national prosperity through R&D. Its Flagships program was designed to align research interests... View Details
Keywords: R&D; Basic Research; Government-funded Research; Public Goods; Extractive Industries; Metals; Metals Processing; Decision Choices and Conditions; Decisions; Globalized Markets and Industries; Growth and Development; Innovation Strategy; Technological Innovation; Research and Development; Science-Based Business; Technology Adoption; Technology Platform; Manufacturing Industry; Mining Industry; Oceania; Australia
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Shih, Willy, Margaret P. Pierson, and Dawn Lau. "CSIRO: The Light Metals Flagship Decision." Harvard Business School Case 613-029, November 2012.
  • 02 Aug 2018
  • News

Can Marketing Help Halt the Heroin Epidemic?

advertising and marketing filled with stark depictions of the harsh realities of drug use. On this episode of Skydeck, Langford speaks with associate editor Julia Hanna about how they’ll craft these messages, how effective they can be—and... View Details
  • 01 Mar 2014
  • News

Research Brief: Better to Be Safe with a Sorry

"Never apologize, mister," John Wayne's character famously said in She Wore a Yellow Ribbon. "It's a sign of weakness." And while previous academic research has similarly concluded that apologizing during negotiations hurts perceptions of... View Details
Keywords: Morrell, Daniel; Information
  • April 2013
  • Article

In Search of a Second Act: Riding the Popularity of a Great First Product Is Easy; Finding the Next One Is Hard

By: Elie Ofek and Jill Avery
The article presents a fictional case study on new product development and improvement after the successful launch of a first breakthrough product. Topics include business planning for brand name products, finance and investment for the development of educational toys,... View Details
Keywords: Innovation; Growth Strategy; Consumer Marketing; Marketing; Brand Management; Market Research; New Product Development; Marketing Management; Technology Commercialization; Technology; Brands and Branding; Marketing Strategy; Product Marketing; Consumer Products Industry; Electronics Industry; Technology Industry; North and Central America; United States
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Ofek, Elie, and Jill Avery. "In Search of a Second Act: Riding the Popularity of a Great First Product Is Easy; Finding the Next One Is Hard." Harvard Business Review 91, no. 4 (April 2013): 133–137.
  • 18 Jul 2017
  • First Look

First Look at New Research and Ideas, July 18, 2017

is to suggest a (preliminary) taxonomy and research agenda for the topic of “firms, crowds, and innovation” and to provide an introduction to the associated special issue. We specifically discuss how various crowd-related phenomena and... View Details
Keywords: Sean Silverthorne
  • 2018
  • Working Paper

Platform Competition: Betfair and the U.K. Market for Sports Betting

By: Ramon Casadesus-Masanell and Neil Campbell
We examine two episodes of strategic interaction in the U.K. betting industry: (i) Betfair (an entrant multi-sided platform or MSP) vs. Flutter (also an MSP), and (ii) Betfair vs. traditional bookmakers. We find that although Betfair was an underfunded second mover in... View Details
Keywords: Platform Design; Betting; Digital Platforms; Design; Network Effects; Business Model; Competition; Cooperation; Market Entry and Exit
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Casadesus-Masanell, Ramon, and Neil Campbell. "Platform Competition: Betfair and the U.K. Market for Sports Betting." Harvard Business School Working Paper, No. 19-057, November 2018.
  • 01 Apr 1996
  • News

Stasis and Turmoil: HBS Research for the Real World

The second in a series of occasional reports on current research from some of the many faculty members whose classroom presentations to alumni have been a cornerstone of recent HBS reunions, this month we report on Professor Howard H.... View Details
  • Web

Buy Now, Pay Later: Research Links - Manuscript Collections

HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Credit in Pre-Industrial Society Credit and the View Details
  • Article

Platform Competition: Betfair and the U.K. Market for Sports Betting

By: Ramon Casadesus-Masanell and Neil Campbell
We examine two episodes of strategic interaction in the U.K. betting industry: (i) Betfair (an entrant multi-sided platform or MSP) vs. Flutter (also an MSP) and (ii) Betfair vs. traditional bookmakers. We find that although Betfair was an underfunded second mover in... View Details
Keywords: Platform Design; Betting; Complements; Competing Business Models; Co-opetition; Entry; Multi-Sided Platforms; Design; Network Effects; Business Model; Competition; Cooperation
Citation
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Casadesus-Masanell, Ramon, and Neil Campbell. "Platform Competition: Betfair and the U.K. Market for Sports Betting." Special Issue on Platforms. Journal of Economics & Management Strategy 28, no. 1 (Spring 2019): 29–40.
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