email - Publications - Faculty & Research

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Alumnae Circles - Alumni

circles@hbs.edu to their email contacts and safe sender list. JOINING A CIRCLE Alumnae Circles is available to those with HBS alumni status in an active Circles region . Invitations to join (or renew) are sent once a year during the... View Details

10 Jan 2024
Research & Ideas

Technology and COVID Upended Tipping Norms. Will Consumers Keep Paying?

Gazette. You Might Also Like: How Will the Tech Titans Behind ChatGPT, Bard, and LLaMA Make Money? Is AI Coming for Your Job? How Should Artificial Intelligence Be Regulated—if at All? Feedback or ideas to share? Email the Working... View Details

Keywords: by Anna Lamb, Harvard Gazette

19 Sep 2023
Research & Ideas

What Chandrayaan-3 Says About India's Entrepreneurial Approach to Space

appeared in the Harvard Gazette. Interview has been edited for clarity and length. You Might Also Like: 5 Qualities That Help Companies Thrive for Decades—Even Centuries When Experts Play It Too Safe: Innovation Lessons from a NASA Experiment Could a Business Model... View Details

Keywords: by Clea Simon, Harvard Gazette; Aerospace

15 Nov 2022
Book

Stop Ignoring Bad Behavior: 6 Tips for Better Ethics at Work

bad story.” You Might Also Like: Has #MeToo Changed How Hollywood Hires? Empower Your Employees to Make Better Decisions How to Make the World Better, Not Perfect Feedback or ideas to share? Email the Working Knowledge team at... View Details

Keywords: by Pamela Reynolds

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Terms of Use - Alumni

without notice to users any user content that does not meet the standards set by the Alumni Website Full Terms of Use (pdf) . Email My Class or Section/Alumni Messaging Service The Alumni Messaging Service has been provided to facilitate... View Details

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Apply - Crossover Into Business

Apply Apply Name Email Phone Sports League Years in the league The program is for active and recently retired professional athletes. Are you an active athlete? Yes No If yes, what is your current team or league? If no, when did you... View Details

22 Jun 2022
Book

Four Elements for Finding the Right Career Path

Reinvent Your Career How Bonuses Get Employees to Choose Work Over Family How Women Can Learn from Even Biased Feedback Related reading from the Working Knowledge Archives Four Keys of Enduring Success: How High Achievers Win Feedback or ideas to share? View Details

Keywords: by Dina Gerdeman

16 Feb 2023
HBS Case

ESG Activists Met the Moment at ExxonMobil, But Did They Succeed?

The impact-investment hedge fund Engine No. 1 made a big splash in May 2021 when it managed to get three nominees elected to the ExxonMobil board of directors. It was an open effort to prod the oil giant toward renewable energy and test whether activist investing could... View Details

Keywords: by Lane Lambert; Financial Services

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Donor Societies - Alumni

please email pg@hbs.edu so we can welcome you to the Society. Membership Offerings Recognition in HBS publications Invitations to selected events and programs Professional, personalized planned giving services Introducing the John C.... View Details

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Frequently Asked Questions - Crossover Into Business

would like to help with this program by serving as a mentor or helping in some other capacity. What should I do? Please email us at crossover@hbs.edu using your Harvard email account, and the student... View Details

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Forgot Password - Alumni

Help Forgot Password 12ms Forgot Your Password? If you know your HBS email address, you can use the reset your password application . If you do not, or if the reset form doesn't work for you, contact us at 617.384.5977 or by View Details

23 Apr 2024
In Practice

Getting to Net Zero: The Climate Standards and Ecosystem the World Needs Now

With each month clocking record-breaking temperatures across the planet, this Earth Day reflected the renewed urgency of regulators and businesses to find climate-change solutions. The US Securities and Exchange Commission recently adopted new rules that will mandate... View Details

Keywords: by Rachel Layne

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Compute Cluster and Data Storage - Research Computing Services

if you have questions or for a consultation before signing on for a FASRC account and resources. If you already have a FASRC account and need help, please visit their support page , see their FAQs , or request help via email or their RC... View Details

25 Jul 2023
Research & Ideas

Could a Business Model Help Big Pharma Save Lives and Profit?

Might Also Like: The FDA’s Speedy Drug Approvals Are Safe: A Win-Win for Patients and Pharma Innovation Curbing an Unlikely Culprit of Rising Drug Prices: Pharmaceutical Donations Buy-In from Black Patients Suffers When Drug Trials Don’t Include Them Feedback or ideas... View Details

Keywords: by Esther Schrader; Pharmaceutical; Health

29 Nov 2022
Research & Ideas

How Much More Would Holiday Shoppers Pay to Wear Something Rare?

it.” You Might Also Like: How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing) Burgers with Bugs? What Happens When Restaurants Ignore Online Reviews Dog Eat Dog: Measuring Network Effects Using a Digital Platform Merger Feedback... View Details

Keywords: by Michael Blanding; Retail

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Interviewing - Alumni

other than a traffic violation? Response : No. I've never been convicted of anything other than a minor traffic violation. Follow Up Guidelines Send each person you meet with a thank you email as soon as possible. If you are sending... View Details

06 Aug 2020
Blog Post

My HBS Financial Aid Story: Why I Chose to Invest in My Future

later, I received an email about a new award called the Forward Fellowship. This award would consider extenuating circumstances, and the separate application would provide an opportunity to convey my need for further aid. More... View Details

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HBR Classics - Alumni

visit our help page .) For free online access to the most recent issues of the Harvard Business Review, register with your HBS email address by following the procedures outlined here . For information on subscription discounts for HBS... View Details

Article

Effect of Different Financial Incentive Structures on Promoting Physical Activity Among Adults: A Randomized Clinical Trial

By: Chethan Bachireddy, Andrew Joung, Leslie K. John, Francesca Gino, Bradford Tuckfield, Luca Foschini and Katherine L. Milkman

Importance: Few adults engage in recommended levels of physical activity. Financial incentives can promote physical activity, but little is known about how their structure influences their effectiveness; for example, whether incentives are more effective if they are... View Details

Keywords: Physical Activity; Financial Incentives; Motivation and Incentives; Money

Citation

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2020
Working Paper

Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach

By: Eva Ascarza

The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details

Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Customer Value and Value Chain; Consumer Behavior; Analytics and Data Science; Mathematical Methods; Retail Industry