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Show Results For
- All HBS Web
(18,358)
- People (22)
- News (8,899)
- Research (4,176)
- Events (100)
- Multimedia (1,456)
- Faculty Publications (1,890)
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Riding the WAVE | Social Enterprise | Harvard Business School
next level. “WAVE was developed and inspired by interactions with HBS peers, faculty, and alumni, as well as the enabling environment and programs run by SEI and the Harvard... View Details
- 01 May 2019
- News
Harvard exhibit details the rise and demise of Lehman Brothers
- 25 Jan 2013
- Research & Ideas
Why a Harvard Finance Instructor Went to the Kumbh Mela
marigold wreaths and rafts of small oil lamps into the river. This is not like any field research I've done before. Thirty-five Harvard colleagues and I are at the Kumbh Mela... View Details
- 25 Apr 2023
- Blog Post
Harvard Climate Leaders Program
The Climate Leaders Program for Professional Students at Harvard is a student-led, faculty-advised program for Masters and professional students across all Harvard graduate... View Details
- 13 Feb 2014
- Blog Post
We pulled it off: The Inaugural LGBTQ Conference at Harvard
issues facing the LGBTQ community. Saturday, the opening day of the conference, was held at the Harvard Law School... View Details
- 30 Oct 2018
Harvard MS/MBA Boston ShowCASE
Participate in the HBS case study method with Professor Tom Eisenmann and hear from representatives of both Harvard Business School and the John A. Paulson School of... View Details
- 28 May 2015
- News
Harvard Business School Celebrates 105th Commencement
- 24 Sep 2008
- News
Harvard s Address Finance Fears
- October 2, 2015
- Article
The Harvard Contest That's Trying to Improve Health Care Delivery
By: Richard G. Hamermesh, Robert S. Huckman, Barbara McNeil, Joseph P. Newhouse and Cara Sterling
Hamermesh, Richard G., Robert S. Huckman, Barbara McNeil, Joseph P. Newhouse, and Cara Sterling. "The Harvard Contest That's Trying to Improve Health Care Delivery." Harvard Business Review (website) (October 2, 2015). (As part of Measuring Costs and Outcomes in Health Care, a collaboration of the editors of Harvard Business Review and the New England Journal of Medicine.)
- 27 May 2010
- News
Harvard Business School Marks 100th Commencement
- 31 May 2017
- News
We need to 'humanize' finance: Harvard professor
- Web
The Railroads: The First Big Business - Railroads and the Transformation of Capitalism | Harvard Business School
In 1883 railroad executives met to establish a system of Standard Time in four time zones in the United States. Charles Perrow, Organizing America: Wealth, Power, and the Origins of Corporate Capitalism.... View Details
- 18 Dec 2019
- News
Harvard Study on Economy Recovery Squandered
- 22 Aug 2022
- Research & Ideas
Can Amazon Remake Health Care?
has to retail shopping. Amitabh Chandra is the Henry and Allison McCance Professor of Business Administration and faculty chair of the M.S./M.B.A. program in life sciences at View Details
- 11 Mar 2013
- News
Harvard Survey: U.S. Competitiveness at a Crossroads
- 2015
- Working Paper
Selling to a Moving Target: Dynamic Marketing Effects in US Presidential Elections
By: Doug J. Chung and Lingling Zhang
We examine the effects of various political campaign activities on voter preferences in the domain of US Presidential elections. We construct a comprehensive data set that covers the three most recent elections, with detailed records of voter preferences at the... View Details
Keywords: Multi-channel Marketing; Personal Selling; Advertising; Political Campaigns; Dynamic Panel Data; Instrumental Variables; Marketing Communications; Political Elections; Advertising Campaigns; United States
Chung, Doug J., and Lingling Zhang. "Selling to a Moving Target: Dynamic Marketing Effects in US Presidential Elections." Harvard Business School Working Paper, No. 15-095, June 2015. (Revised December 2015.)