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Show Results For
- All HBS Web
(1,025)
- People (3)
- News (271)
- Research (566)
- Events (5)
- Multimedia (2)
- Faculty Publications (165)
- 01 Dec 2017
- News
HBS Online Certificate Programs Offer Unique Insight Into Business
which means participants set their own schedules. They spend about six hours each week on coursework and assignments in tandem with fellow global cohort members so that all progress through the six-week course together. Videos featuring... View Details
- 23 Jun 2021
- Research & Ideas
One More Way the Startup World Hampers Women Entrepreneurs
worse overall. Koning and his colleagues, however, used a clever technique to test that assumption. Product Hunt sends out a daily newsletter, in which it features previously launched products. The... View Details
Keywords: by Michael Blanding
- 26 Jul 2010
- Research & Ideas
Yes, You Can Raise Prices in a Downturn
customers willingly pay higher prices. The relevant readers are general managers responsible for a P&L, marketing and sales managers responsible for making product and selling decisions (including pricing), and people in operations... View Details
- 01 Jun 2000
- News
The HBS Show Must Go On: "STARt-up WARS" Continues Tradition of Smash Hits
more traditional careers. The cast of more than one hundred actors, singers, dancers, and musicians found plenty of material in the technology and Internet revolution, with songs such as "La Vida Nokia" and "The Heat Is in Dot-Com." Sprinkled throughout the three-hour... View Details
Keywords: Margie Kelley
- 04 Sep 2019
- Research & Ideas
'I Know Why You Voted for Trump' and Other Motivation Misperceptions
important extreme features figure into the decisions other people make. “You see someone choose an option with an extreme feature and you think that must have been the most important View Details
Keywords: by Dina Gerdeman
- 11 Dec 2006
- Research & Ideas
Fixing Price Tag Confusion
encountered across many buying contexts. Companies that are not particularly competitive on the focal dimensions (the toy in my example) might benefit from this effect if they can feature good deals on secondary features. But companies... View Details
- 02 Jul 2019
- Blog Post
Summer Listening - HBS Podcasts to Take to the Beach
makes sense. They then discuss whether Rihanna represents the future of the world’s largest luxury conglomerate, LVMH. Listen Now! Cold Call Cold Call distills Harvard Business School’s legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs... View Details
- 01 Oct 1999
- News
Running on empty
Week (June 29, 1999), using $10,000 in savings and working in a partner's garage, Hubbard discovered a way to remove the volatile elements from gasoline. Rendered inert and nonflammable, the resulting liquid product - dubbed "SpareTank" -... View Details
- 08 Feb 2016
- Research & Ideas
The Civic Benefits of Google Street View and Yelp
Naik’s images with household income levels for some 2,400 blocks, provided by the city online. “The incomes act as labels for the images, and then the machine learns the association between how the features relate to those incomes,” says... View Details
- 17 Jun 2016
- Op-Ed
Companies Need to Start Marketing Security to Customers
undercut a positive message about a product's benefits with safety warnings. That might make you feel uncomfortable and even dissuade you from buying the brand. You might instead buy a competitive product that doesn't flag safety issues... View Details
- 25 Oct 2012
- Research & Ideas
10 Reasons Customers Might Resist Windows 8
Software giant Microsoft is launching the Windows 8 version of its operating system this week, and suffice it to say that it's radically different from Windows 7. The familiar Start button and menu are gone, for example, replaced by a series of large, colorful tiles.... View Details
- 01 Apr 1999
- News
WSA Conference Focuses on Reaching Goals
Judy Haberkorn (111th AMP), president of Public and Operator Services at Bell Atlantic, to Pamela A. Thomas-Graham (MBA '88/JD '89), a partner at McKinsey & Company, to Joan Helpern, president and CEO of Joan & David Shoes, the conference View Details
Keywords: Eileen K. McCluskey
- 21 May 2021
- News
See Us Unite for Change
Courtesy Sheila Lirio Marcelo In honor of Asian American and Pacific Islander (AAPI) month, MTV’s Entertainment brands are streaming a global television special, “See Us Unite for Change,” on May 21. Hosted by comedian Ken Jeong, the View Details
- 01 Sep 2018
- News
New Spaces: Convening Power
they look forward to the center serving as a hub for bringing together diverse groups for productive discussions on everything from the economy of the future to the potential of free enterprise to business ethics and corporate values. In... View Details
- Web
Online Digital Marketing Strategy Course | HBS Online
Key Concepts Understand how marketing has evolved and what’s ahead based on real-world insights from brands, agencies, expert practitioners, and faculty Define the right objectives, metrics, target audiences, and value proposition to position your View Details
- 01 Mar 2011
- News
Tax and Grow
prod corporations to put some of their remarkable cash hoards to productive use. Estimates of the cash held by U.S. public corporations easily exceed $1 trillion; several technology companies alone are sitting on cash balances in excess... View Details
- 13 Dec 2018
- Blog Post
"I Wanted to Move from Analyzing Results to Creating Them": Cynthia Samanian, MBA 2012
Cynthia says, "but preferred to be on the side of figuring out what products could be. I wanted to move from analyzing results to creating them." At HBS, Cynthia immersed herself in entrepreneurial coursework and club... View Details
- 25 Sep 2000
- Research & Ideas
More Than the Sum of Its Parts: The Impact of Modularity on the Computer Industry
best combination of features such as speed, size, and cost. CB: But there's a danger in this paradise if you're a modular system designer. Anyone who knows the design rules can create a module that works within your system—something we... View Details
- 01 Apr 1999
- News
Q & A: Confronting New Technologies: When Doing Right Is Wrong
Recently featured on the cover of Forbes with Intel chairman Andrew Grove, Associate Professor Clayton M. Christensen is the author of The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail. His research on "disruptive... View Details
- Web
Automobile Industry - Photography Collections - Historical Collections
the Boston Globe , and J. T. Sullivan, automotive editor and writer for the Boston Globe , solicited more than 2,000 photographs from automobile manufacturers. Companies provided images of plants, manufacturing activities, assembly lines, World War II View Details