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  • 20 Aug 2007
  • Research & Ideas

HBS Cases: Using Investor Relations Proactively

the financial markets nor found consistent with the firm's previous objectives. Total also learned that it had to be prepared to communicate about accidents. Its slow response when the oil tanker Erika split in 2 and sank in 1999, causing... View Details
Keywords: by Martha Lagace; Energy; Utilities
  • 08 Mar 2016
  • First Look

March 8, 2016

Mikito Kiname and Tango Matsumoto, embarked on the journey to strengthen Fujitsu’s marketing and innovation platform in North America and to transform the company’s innovation culture by making the Japanese giant more View Details
Keywords: Sean Silverthorne
  • September 2011 (Revised September 2011)
  • Case

Perella Weinberg Partners: New Firm, Old Values

By: Clayton S. Rose and Aman Malik
In the five years since it opened its doors, the investment banking boutique Perella Weinberg Partners had grown into a firm that advised a roster of blue-chip clients on critical transactions and had over $8 billion of client assets under management. The three... View Details
Keywords: Cost; Investment Banking; Growth and Development; Compensation and Benefits; Growth and Development Strategy; Market Entry and Exit; Going Public; Banking Industry
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  • August 2011 (Revised May 2012)
  • Supplement

Narayana Hrudayalaya Heart Hospital: Cardiac Care for the Poor (B)

By: Tarun Khanna and Tanya Bijlani
Narayana Hrudayalaya (NH) has expanded into a multi-specialty health city in Bangalore and has grown to twelve locations across India. The hospital plans to build 300-bed secondary-care hospitals in smaller cities across India, with a goal to operate 30,000 beds in... View Details
Keywords: Emerging Markets; Growth and Development Strategy; Goals and Objectives; Social Enterprise; Health Care and Treatment; Poverty; Welfare; Health Industry; Bangalore; Cayman Islands; Africa
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  • Web

Business & Environment

What is the Business & Environment Initiative? What is the Business & Environment Initiative? Inspiring innovation and action at the intersection of business and environment Climate Rising Podcast Strengthening Carbon Claims via the Voluntary Carbon View Details
  • Research Summary

Business and Low Income Sectors: The Creation of Economic and Social Value

In the last three decades, innovative commercial solutions have emerged in developing nations focusing on providing effective responses to the hugely underserved needs of low-income populations, both as consumers as well as active participants in productive value... View Details
  • 02 Feb 2004
  • Research & Ideas

Where Does Apple Go From Here?

focused in his first couple of years. He got rid of a huge number of product lines. He streamlined the operations and he bet on a very small number of products. The combination of the early success of the iMac, the booming marketing in... View Details
Keywords: by Sean Silverthorne
  • March 2013 (Revised October 2013)
  • Supplement

Jones Lang LaSalle (2012): Integrated Services and the Architecture of Complexity (D)

By: Ranjay Gulati and Luciana Silvestri
This case describes the strategic and organizational challenges that Jones Lang LaSalle (JLL) faced between 2008 and 2012. In 2008, in order to strengthen the firm's brokerage team, JLL merged with The Staubach Company, a real estate services provider with a first-rate... View Details
Keywords: Organizational Structure; Strategy; Integration; Real Estate Industry; North America; South America; Central America
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  • 13 Jan 2010
  • Working Paper Summaries

Private Equity and Industry Performance

Keywords: by Shai Bernstein, Josh Lerner, Morten Sørensen & Per Strömberg
  • 13 Jul 2016
  • HBS Case

How Uber, Airbnb, and Etsy Attracted Their First 1,000 Customers

find first—the customer chicken or the service egg? “As a small company you cannot afford to focus on both with the same amount of effort. You may need to prioritize one side.” Preparing to teach a new course on e-commerce marketing next... View Details
Keywords: by Michael Blanding; Retail; Service; Transportation
  • 10 Feb 2015
  • First Look

First Look: February 10

across contestants of different abilities, most respond negatively to competition, and highest-skilled contestants respond positively. In counterfactual simulations, we interpret a number of tournament design policies (number of competitors, prize allocation and... View Details
Keywords: Sean Silverthorne
  • 08 Oct 2007
  • Research & Ideas

Management Education’s Unanswered Questions

beneficial for society. This theme was later replaced by preference for disciplinary knowledge, and finally by a market logic that regards business education as a marketable commodity rather than a... View Details
Keywords: by Martha Lagace; Education
  • 17 Oct 2011
  • Research & Ideas

How ‘Hybrid’ Nonprofits Can Stay on Mission

same way as new hires' work habitus influences the way in which they will enact the market and social welfare logics within hybrids, the work habitus of top managers influences the way in which they enact both logics in their daily... View Details
Keywords: by Carmen Nobel
  • January 2020 (Revised May 2021)
  • Case

Salary Finance US

By: John R. Wells and Benjamin Weinstock
In October 2019, Dan Macklin, the newly-appointed chief executive of Salary Finance Inc., was weighing his options for the future of the business. The company’s value proposition was quite simple: partner with employers to offer employees affordable loans that were... View Details
Keywords: Employees; Credit; Financing and Loans; Wages; Innovation and Invention; Expansion; Growth Management; Decision Making; Financial Services Industry; United States
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  • 09 Jan 2024
  • In Practice

Harnessing AI: What Businesses Need to Know in ChatGPT’s Second Year

complex issues. This efficiency in content creation not only accelerates innovation but also opens up new avenues for strategic problem-solving. So, what role should humans play? Generative AI’s strength is to develop ideas that will... View Details
Keywords: by Rachel Layne; Information Technology
  • Web

Program Requirements - Doctoral

Marketing Program Requirements Below please find the program requirements for a students in Marketing . Doctoral students in Marketing generally complete the program in five... View Details
  • 15 Apr 2013
  • Research & Ideas

Solving the Search vs. Display Advertising Quandary

a few clicks of a mouse, companies can tell how successful a particular ad was in making a purchase decision. "A lot of companies have put more and more money into online marketing because online marketing... View Details
Keywords: by Michael Blanding; Advertising
  • 03 Nov 2009
  • First Look

First Look: Nov. 3

either by targeting distribution to high-use households (a screening effect), or by stimulating use psychologically through a sunk-cost effect. We develop a methodology for separating these two effects. We implement the methodology in a field experiment in Zambia using... View Details
Keywords: Martha Lagace
  • Web

Managing the Future of Work

development—partnering with regional employers, creating career pathways, and expanding opportunities for historically marginalized students. This volume explores how four diverse community colleges are using labor market information and... View Details
  • Web

Great American Business Leaders of the 20th Century - Leadership

Loan Marketing Association, 1973–1990 William Fox Fox Film Company, 1915–1929 Clarence Francis General Foods Corporation, 1935–1943 John M. Franklin United States Lines, 1946–1960 Frank M. Freimann Magnavox Company, 1950–1967 Jack Frye... View Details