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Show Results For
- All HBS Web
(1,371)
- People (2)
- News (462)
- Research (848)
- Events (1)
- Multimedia (5)
- Faculty Publications (182)
- 02 Jun 2020
- Research & Ideas
Coronavirus Careers: Cloud Kitchens Are Now Serving
perceived as a cool phenomenon with a ton of money to be earned if the model can be made to work. Nothing made the point better than former Uber CEO Travis Kalanick’s founding of the startup CloudKitchens. The economics are appetizing... View Details
- 26 Jun 2017
- Research & Ideas
How Cellophane Changed the Way We Shop for Food
food marketing—that corporations and retailers alike spend a lot of money and effort to create and then meet customer expectations about how food should look. “Freshness was no longer a natural state of foods but a marker of View Details
- 29 Jan 2007
- Research & Ideas
The Business Press Is a Watchdog that Bites
analysts, but it's not clear that the analysts were actually uncovering fraud. In the twenty-some situations where an analyst was a source, only four or five identified a problem in writing in advance of the fraud. Market tests showed... View Details
- Web
Judging Criteria - Alumni
addressable market for your product and service. Highlight growth and trends. Attractive business model: How do you plan to make money? Who pays you? What are your distribution channels? What is your gross margin? Is your business model... View Details
- 26 Jun 2013
- News
How a Trivial Pursuit Became a Significant Case
resources beyond his current control to pull the project together. He successfully raced to get TV Guide's TV Game distributed to both high-end and discount retailers (priced accordingly) in time for Christmas 1984—and just ahead of View Details
- 11 Apr 2012
- Research & Ideas
The High Risks of Short-Term Management
short-termism appears to increase investor risk? Serafeim: Many times corporate leaders complain that the market is short-term-oriented. Again, this is a general statement that fails to recognize that investors differ in their time... View Details
- 10 May 2022
- Research & Ideas
Being Your Own Boss Can Pay Off, but Not Always with Big Pay
For generations, American workers have dreamed of striking out on their own, starting their own business, being their own boss—and ideally making a lot of money in the process. That sentiment appears to be alive and well today, amid an... View Details
Keywords: by Jay Fitzgerald
- 20 Dec 2017
- Lessons from the Classroom
How to Design a Better Customer Experience
ho-hum and quickly forgotten? Stefan Thomke, the William Barclay Harding Professor of Business Administration at Harvard Business School, explains that “the difference has less to do with catchy marketing and everything to do with the... View Details
- 06 Sep 2004
- Research & Ideas
The Innovator’s Battle Plan
beneath the radar," they really mean "taking advantage of asymmetries of motivation." Disruptive markets start among customers that appear to the incumbent to be either undesirable or nonexistent. The initial absolute size... View Details
- 17 Jun 2011
- HBS Case
KFC’s Explosive Growth in China
importance of knowledge transfer, and even arrange for them to go overseas to learn," Su said in the case. The Chinese Way "One of the lessons I take away from this case is that to do China, you have to do China," says Shelman. "It's a large,... View Details
- 08 Aug 2005
- Research & Ideas
A Balanced Scorecard Approach To Measure Customer Profitability
The Balanced Scorecard introduced customer metrics into performance management systems. Scorecards feature all manner of wonderful objectives relating to the customer value proposition and customer outcome metrics—for example, market... View Details
Keywords: by Robert S. Kaplan
- Web
HBS Alumni Conference: Accelerating Climate Solutions - Alumni
Capital Girish Nadkarni (MBA 1988) , Senior Advisor, OCGI Climate Investments Jayant Sinha (MBA 1992) , Member of the Indian Parliament and Chairperson of the Standing Committee on Finance Dan Stephens Senior Partner, McKinsey & Company What View Details
- 01 Oct 1999
- News
Banking on Success
think those people also run a tremendous risk of being left behind. Goldman has a big market share in Internet stocks, and we have tried our best to understand them, but some of this defies rational analysis! We're using valuation... View Details
Keywords: Deborah E. Blagg
- 04 Jan 2022
- What Do You Think?
Firing McDonald’s Easterbrook: What Could the Board Have Done Differently?
Harvard Business School, the outcome doesn't mean the decision made was a good one. Knowing doesn't lessen the value of discussing the issues. "Executives fired for cause rarely go quietly. They usually sue to keep the money they... View Details
Keywords: by James Heskett
- 10 Mar 2021
- Research & Ideas
Key to Doing Your Best at Work? Be Yourself
John, the charismatic chief marketing officer of Netflix (once described by Buzzfeed as the “coolest” person to ever go onstage at an Apple event). Research shows being true to who you are leads to greater professional performance and... View Details
Keywords: by Christina Pazzanese, Harvard Gazette
- 09 Jan 2020
- Book
Rethinking Business Strategy in the Age of AI
years." Companies are forecast to spend $98 billion on AI worldwide in 2023 compared to $38 billion in 2019. While the money may be flowing, few companies have figured out the best way to harness AI while navigating new challenges this... View Details
Keywords: by Dina Gerdeman
- 22 Oct 2019
- Research & Ideas
Use Artificial Intelligence to Set Sales Targets That Motivate
is no chance of meeting it,” says Doug J. Chung, MBA Class of 1962 Associate Professor of Business Administration in the Marketing unit at Harvard Business School. "The salesperson will be discouraged, and just as unlikely to work to... View Details
Keywords: by Michael Blanding
- 30 Oct 2019
- Research & Ideas
How to Recover Gracefully After Shutting Down Your Startup
startup leader can do is exit abruptly, leaving the messy endgame for others to manage, says Eisenmann. “A founder might realize, ‘I’m not going to make any money from this venture,’ and simply move on to their next act,” he says. “VCs... View Details
Keywords: by Danielle Kost
- 08 Jul 2008
- First Look
First Look: July 8, 2008
he says, will become longer, fatter, and more profitable. Elberse set out to investigate whether Anderson's long-tail theory is actually playing out in today's markets. She focused on the music and home-video industries—two markets that... View Details
Keywords: Martha Lagace
- 06 May 2008
- First Look
First Look: May 6, 2008
business model, one that positioned the company simultaneously in the PC industry and the consumer electronics industry. While Apple enjoyed a high market share in digital media players and in online music sales, it remained a niche... View Details
Keywords: Martha Lagace