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Show Results For
- All HBS Web
(1,224)
- People (5)
- News (449)
- Research (535)
- Events (5)
- Multimedia (17)
- Faculty Publications (172)
- 30 May 2023
- News
Finding PRIDE
had maybe 300 phone calls to the Audiotext hotline before the article; after that, we got 3,000 within a week. What blew me away were the messages that people left, saying how it had changed their lives. I went from figuring out that I... View Details
- 14 Feb 2022
- Blog Post
Celebrating Love @ HBS in 2022
match. He’s cool. So I star his profile (to come back to) and keep it pushing. He messages me. We talk on the phone and set up a date. I had a personal list of all the things I wanted to do in Texas (a bucket list if you will) and picked... View Details
- 21 Sep 2023
- Blog Post
Hands-on Learning About Global Markets
themselves, who had to be comfortable using the Ellie Care platform. For both groups, the overall message was that Ellie Care would provide them with a sense of freedom. For caretaker children, it meant peace of mind that their parents... View Details
- 18 Jul 2022
- Research & Ideas
After the 'Crypto Crash,' What's Next for Digital Currencies?
assets even if you understand precisely what they are." There needs to be much more transparency and better messaging and clearer definitions of the different asset classes. Everything from taxation—it’s still really difficult to figure... View Details
- 17 Oct 2022
- Research & Ideas
Why Quiet Quitters Need More Than Money to Re-Engage
micro level, the authors argue. On the macro level, companies need to send employees the message that they are valuable by retaining them, rather than resorting to layoffs when times get tough. For instance, during the pandemic, some... View Details
Keywords: by Michael Blanding
- Web
Frequently Asked Questions - Research Computing Services
stem from being off-campus but not connecting to the HBS VPN first ( VPN instructions ) being on-campus on the WiFi, but connected to HBS Guest instead of HBS Secure Please see Logging In for more information. NoMachine NX is reporting "connection" or "access error"... View Details
- Profile
Kiran Gandhi
heroines. At the very least, I felt grateful that “girl power” was the marketing message they chose to sell. I want to first be someone who contributes to making the music industry a healthier business space for musicians to exist in.... View Details
Keywords: Entertainment/Media
- 01 Dec 2022
- News
Action Plan: To the Letter
fidelity, and consistency?’” Know what message you are sending. Typefaces elicit emotions, Chacko says, and there’s data to help understand how consumers respond. “There is a big difference, for instance, in how consumers rate typefaces... View Details
- 12 Oct 2022
- Research & Ideas
When Design Enables Discrimination: Learning from Anti-Asian Bias on Airbnb
more inclusive ecosystems. “There's discrimination in the world,” he says. Luca has a simple message for business leaders: “As a leader, you should be thinking about how discrimination affects your business and how you could approach it.... View Details
- 13 Apr 2016
- Research & Ideas
Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)
what they were doing.” In contrast, the startups that would ultimately become the cognitive referents controlled their messages carefully, expending much effort to correct labels or comparisons they felt were inaccurate and explain their... View Details
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
some conflict or challenge that they overcome, and you have to have a moral of the story, like what's the message we're trying to convey? That's actually surprisingly easy to do in 30 or 60 seconds. Some people, obviously, are better at... View Details
- 18 Nov 2013
- Research & Ideas
Pulpit Bullies: Why Dominating Leaders Kill Teams
Reinforcing The Message The researchers expanded on that point in the last study, in which participants were asked to play the role of a management team tasked with advising the CEO on which CFO candidate to hire. In this case, the... View Details
Keywords: by Michael Blanding
- 20 Feb 2019
- Research & Ideas
Rocket-tunity: Can Private Firms Turn a Profit in Space?
don't see results from them really quick, it's going to seem really disappointing,” Weinzierl says. “And people in the industry don't want that to be the message. I think they want the message to be that this is hard, we'll just keep... View Details
- 18 Dec 2019
- Book
6 Skills That Wise Companies Harness for World-Changing Innovation
firms to endure. “In this day and age, people are so in love with machines and thinking that machines are going to take over the world,” he says. “The fundamental message here is that humans are still at the center of innovation. Humans... View Details
Keywords: by Kristen Senz
- 12 Oct 2017
- News
Fighting Poverty One Neighborhood at a Time
in too many neighborhoods, the messages they receive are overwhelmingly that society has low expectations for their lives. And, if not countered, those messages can become self-fulfilling. We all have a... View Details
Keywords: Deborah Blagg
- 18 Jul 2011
- Research & Ideas
Looking in the Mirror: Questions Every Leader Must Ask
that." In his book, he discusses various approaches that leaders should take in order to connect their behaviors with the messages they want to be sending. Are You Reaching Your Potential And Being True To Yourself? While much of... View Details
Keywords: by Carmen Nobel
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
made. For example, in my business (motion pictures), film and television product can deliver important climate messages without “hitting people over the head with them.” There is a balance to be struck and we must find it. Scott Jacobs... View Details
- 20 Feb 2017
- Research & Ideas
Having No Life is the New Aspirational Lifestyle
an aspirational lifestyle. “The new conspicuous consumption is about saying, I am the scarce resource, and therefore I am valuable” The finding suggests a new way for marketers to sell their products and services to consumers by flattering them with View Details
Keywords: by Michael Blanding
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
the Practical Relevance of Research, forthcoming in Production and Operations Management. “This is my soapbox message to academics: be more relevant,” says Toffel, the Senator John Heinz Professor of Environmental Management and faculty... View Details
- 06 Aug 2012
- Research & Ideas
Strategic Intelligence: Adapt or Die
people on the front line of an organization are often the first ones to see that change is required. It takes ages for that message to reach the top management, and then it takes a response ages to get back down to the front line and by... View Details
Keywords: by Michael Blanding