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  • 27 May 2015
  • News

Companies ignore ‘customer avengers’ at their peril

  • 10 Apr 2019
  • News

Rupert Murdoch, the NFL, and the Negotiation That Remade TV

    Shane M. Greenstein

    Shane Greenstein is the Martin Marshall Professor of Business Administration. He teaches in the Technology, Operations and Management Unit. 

    Encompassing a wide array of questions about computing, communication, and Internet markets, Professor Greenstein’s... View Details

    Keywords: computer; information technology industry; electronics; information; e-commerce industry; internet; software
    • 29 May 2017
    • Blog Post

    The Diverse Community at HBS

    Before I came to HBS, I worked at Disney in a consumer insights role with the Corporate Brand Development and Studio Marketing teams. Tracking evolving consumer behaviors in entertainment was part of my job and I was fascinated by the speed at which View Details
    • 19 Nov 2013
    • News

    Book Review: 'Blockbusters' by Anita Elberse

    • 19 Jul 2007
    • Research & Ideas

    Podcast: Rupert Murdoch and the Wall Street Journal

    done extensive research in the media and entertainment fields. In this podcast, Anand examines not only the proposed Dow Jones deal but also the state of the newspaper industry in general. To listen to this interview with professor Bharat... View Details
    Keywords: by Jim Aisner; Journalism & News; Publishing

      Joseph Pacelli

      Joseph Pacelli is the Gerald Schuster Associate Professor of Business Administration in the Accounting and Management Unit. He currently teaches Business Analysis and Valuation (BAV) in the MBA elective curriculum.

      Professor Pacelli’s research covers topics... View Details

      • 03 Apr 2014
      • News

      Sir Alex Ferguson To Teach In Harvard Business School's Executive Education Programs

      • 01 Nov 2017
      • HBS Seminar

      Emir Kamenica, Chicago Booth School of Business

      • 20 Feb 2006
      • HBS Case

      Oprah: A Case Study Comes Alive

      last day of class this past spring, "everyone did a double take," Koehn recalls. Oprah Winfrey was in the house. How the icon of daytime television and chief executive of a major media empire came to HBS after three years of... View Details
      Keywords: by Martha Lagace; Media & Broadcasting; Media & Broadcasting; Media & Broadcasting
      • February 2016 (Revised June 2016)
      • Case

      The Maggi Noodle Safety Crisis in India (A)

      By: Karthik Ramanna and Radhika Kak
      The local government in Delhi has ordered a ban on Nestlé's flagship product in India—Maggi Noodles—citing excessive lead content per government lab tests. Nestlé disputes the government tests, noting that internal and third-party tests show the product to be safe.... View Details
      Keywords: Multinationals; Regulation; Customer Relations; Business And Government; Crisis Management; Leadership; Multinational Firms and Management; Globalization; Governing Rules, Regulations, and Reforms; Safety; Customer Relationship Management; Business and Government Relations; India; Europe; Switzerland
      Related
      • June 2024
      • Teaching Note

      Roku 2021

      By: David B. Yoffie
      Teaching Note for HBS Case No. 721-480. This case is used to explore the strategic concept of "look forward, reason back." Roku in 2021 is trying to figure out the future of television and streaming media. Students are asked to provide a vision for television and... View Details
      Keywords: Technology; Television Entertainment; Forecasting and Prediction; Decision Choices and Conditions; Strategy; Strategic Planning; Organizational Change and Adaptation; Media and Broadcasting Industry
      Related
      • Teaching Interest

      Digital Marketing Strategy

      By: John A. Deighton

      When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details

      • 02 Feb 2017
      • News

      Black Business Leaders Series: The Entrepreneurship Behind Ebony Magazine

      • September 2020
      • Case

      Jan Swartz: Steering Princess Cruises Through the COVID-19 Crisis

      By: Boris Groysberg and Michael Norris
      In the summer of 2020, Jan Swartz, President of Princess Cruises, was persevering to lead her company back from the depths of the COVID-19 Pandemic. Diamond Princess, one of Princess Cruises’ 18 ships was the site of one of the earliest large outbreaks of COVID-19... View Details
      Keywords: COVID-19 Pandemic; COVID-19; Leading Change; Crisis Management; Ship Transportation; Health Pandemics; Human Resources; Business Strategy; Gender; Personal Development and Career; Entertainment and Recreation Industry; Travel Industry; Tourism Industry; Japan; United States
      Related
      • 14 Jun 2016
      • News

      After Mass Shootings, It’s Often Easier to Buy a Gun

        Antonio Moreno

        Antonio (Toni) Moreno is the Sicupira Family Associate Professor in the Technology and Operations Management Unit. He teaches courses related to technology and operations management in the MBA, executive, and doctoral programs. Before joining HBS, he was an... View Details

        Keywords: retailing; internet; e-commerce industry
        • 2007
        • Working Paper

        Digital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers

        By: John A. Deighton and Leora Kornfeld
        The digital interactive transformation in marketing is not unfolding, as many thought it would, on the model of direct marketing. That model anticipated that digital media using rich profiling data would intrude marketing messaging more deeply and more precisely into... View Details
        Keywords: Communication Intention and Meaning; Interactive Communication; Marketing Communications; Consumer Behavior; Social and Collaborative Networks; Internet and the Web
        Related
        • 18 Jul 2011
        • News

        Horrible Bosses?

          Henry W. McGee

          Henry McGee joined the HBS faculty in 2013 after retiring as President of HBO Home Entertainment, the digital and DVD program distribution division of Home Box Office, the pioneering premium television company. A member of the Entrepreneurial Management Unit,... View Details

          Keywords: media; media; media; media; media; media; media; media; media; media; media; media