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- All HBS Web (915)
- Faculty Publications (313)
- January 1993 (Revised November 1993)
- Case
FCB and Publicis (B): Managing Client and Country Diversity
Discusses FCB and Publicis, partners in a global advertising agency alliance, working together with their clients to provide excellent service. May be used with FCB and Publicis (A): Forming the Alliance and (C): The German-Led Network. View Details
Keywords: Customer Relationship Management; Alliances; Cooperation; Globalized Firms and Management; Partners and Partnerships; Marketing Strategy; Advertising; Diversity; Advertising Industry; France; Germany; United States
Kanter, Rosabeth M. "FCB and Publicis (B): Managing Client and Country Diversity." Harvard Business School Case 393-100, January 1993. (Revised November 1993.)
- April 2016
- Supplement
Preparing a Concession Bid at TAV Airports Holding - Exhibit 7 Supplement Model
By: C. Fritz Foley and Çiğdem Çelik
In 2013, TAV Airports Holding prepared a bid for the concession to build and operate the third Istanbul airport. This process involved input from various parts of the firm with operating and financial expertise. Burcu Geriş, the CFO of TAV Airports Holding, and her... View Details
- 01 Dec 2016
- News
Starting Lineup: Upturning Travel
“discover, buy, and sell authentic tour experiences.” Zhang, the founder of travel firm WildChina which serves foreign visitors, launched NewUGo to connect the rapidly growing domestic Chinese travel market to off-the-beaten-path tourism... View Details
Keywords: April White
- 01 Dec 2014
- News
Innovation: Frozen Assets
a PR stumble during its too-sheer yoga pant debacle. “I think there is a lot of market share to be had around what she’s doing,” says former Starbucks colleague Wendy Collie, the president and CEO of the West Coast–based grocer New... View Details
Keywords: Janelle Nanos
- 10 Oct 2000
- Research & Ideas
Cross-Sector Collaboration: Lessons from the International Trachoma Initiative
Cross-sector partnerships between for-profit and nonprofit organizations are increasing in frequency and importance. Such collaborations, write Diana Barrett, James Austin and Sheila McCarthy, "are moving from an arm's-length... View Details
- July 2009
- Teaching Note
Khosla Ventures: Biofuels Strategy (TN)
Teaching Note for [809004]. View Details
- 01 Jun 2014
- News
A Look at Olook
partnerships with everyone from fashion designer André Lima to Princess Paola d'Orléans-Bragança, a descendant of Brazil's colonial royal family. Online retail has proved to be a healthy market. Brazilian research firm e-bit estimates... View Details
- 18 Feb 2014
- News
Stick with Plan A
redefine the concept of banking and financial access in the future." Ezuza is preparing to launch its service after six years of business development, putting partnerships together and building the technology platform. "To some people,... View Details
- 01 Jun 1996
- News
1996 Global Alumni Conference Probes "Information Revolution"
Warnock, cofounder, chairman, and CEO of Adobe Systems, and Alan Taffel, vice president for marketing and sales at UUNET Technologies, discussed some of the most sweeping implications of today's information technology at a plenary session... View Details
Keywords: Daniel Penrice
- 29 May 2007
- First Look
First Look: May 29, 2007
partnership with CEOSS, a 50-year-old NGO, and through other local, community-based organizations. This network approach diverges form the traditional Habitat model of building houses through HFH's own affiliate organizations, but enables... View Details
Keywords: Martha Lagace
- 22 Jan 2013
- First Look
First Look: Jan. 22
Using Public-Private Partnerships to Improve Firm Survival, Employment Growth, and Innovative Performance Authors:Chai, Sen, and Willy C. Shih Abstract Scientific research and its translation into commercialized technology is a driver of... View Details
Keywords: Sean Silverthorne
- 01 Dec 2017
- News
Global Perspectives
Shih, Robert and Jane Cizik Professor of Management Practice, who cochaired the one-week immersion with Dennis Campbell, Dwight P. Robinson Jr. Professor of Business Administration. “We started with a very basic question: ‘What should we really know about Southeast... View Details
- 01 Jun 2004
- News
Merck’s Gilmartin on Vaccines, Global Health
thereby increasing competition, development, and production. Some of this activity, Gilmartin observed, could be stimulated by private-public partnerships and judicious government involvement in funding basic research and making binding... View Details
- 15 Feb 2017
- Op-Ed
What Africa Can Teach the United States About Funding Infrastructure Projects
investors, and builders can learn from the African experience, where public-private partnerships and deployments of new technologies are illuminating new ways to approach the task of funding infrastructure despite a scarcity of government... View Details
- 20 Apr 2017
- Blog Post
Why I Love My Job: Ching Ching Chen On Her Passion For the Music Industry
incredible learning experience. From projects in the technology / venture capital space, to looking into growth opportunities in emerging markets and film & TV, to working on UMG’s 5-year strategy plan, I got to touch so many parts of... View Details
Keywords: Entertainment / Media / Sports
- 01 Oct 2001
- News
Barbara Bry: Business is Blooming
Despite recent e-commerce volatility, Proflowers has experienced phenomenal growth, including a new partnership with Amazon.com and expansion into Japan. Proflowers is only the latest in a variety of endeavors that Bry has been involved... View Details
- 01 Jun 2016
- Blog Post
Reflecting and Digesting
the Operations Intern is focused on assessing existing processes for specific partnerships in different markets and redesigning them to optimize operations and increase profitability. I will basically get... View Details
- 01 Mar 2005
- News
Venture Capital’s Comeback
$18.9 billion in 2003, according to PricewaterhouseCoopers. From Boston to Silicon Valley, top firms are competing for deals again. And the initial public offering market — the favored exit for venture-capital investors — rallied last... View Details
- 20 Mar 2005
- Research & Ideas
Lessons of Successful Entrepreneurs
listen," said Fialkow, a college dropout who helped create UPromise and a number of other successful ventures. The goal is to get to market as quickly as possible, Fialkow continued. If you have a good idea, put smart people around a... View Details
Keywords: by Sean Silverthorne
- July 2000 (Revised October 2000)
- Case
Petstore.com
Petstore.com is one of four contenders for leadership in the highly competitive online pet supply business. Petstore.com faces decisions regarding potential merger partners and how to brand its service within the website managed by its ultimate merger partner,... View Details
Keywords: Competition; Internet and the Web; Mergers and Acquisitions; Partners and Partnerships; Internet and the Web; Brands and Branding; Marketing Strategy; Retail Industry
Eisenmann, Thomas R. "Petstore.com." Harvard Business School Case 801-044, July 2000. (Revised October 2000.)