Publications

19 Dec 2023
Research & Ideas

15 Podcast Episodes That Grabbed Listeners in 2023

BlackBerry had gone from being a corporate world must-have to a global has-been. Chen tells Ranjay Gulati that the key to turning Blackberry around was being prepared to make hard calls, even in midst of uncertainty. He says that, in... View Details

Keywords: by Danielle Kost

February 2006
Case

Bumble and bumble: Building a Successful Business in Beauty and Fashion

By: Nancy F. Koehn and Erica Helms

Explores the creation and subsequent rise of Bumble and bumble, a trend-setting hair-care company. Analyzes the vision and achievements of the founding entrepreneur, Michael Gordon, and charts the evolution of the company within the $230 billion global beauty industry.... View Details

Keywords: Corporate Entrepreneurship; Brands and Branding; Mergers and Acquisitions; Business Strategy; Financial Condition; Business Growth and Maturation; Success; Distribution; Beauty and Cosmetics Industry; Fashion Industry

Web

Topics - HBS Working Knowledge

(19) Annual Reports (2) Annuities (1) Arts (2) Asset Management (3) Asset Pricing (4) Assets (11) Attitudes (18) Auctions (4) Balanced Scorecard (11) Banks and Banking (30) Behavioral Finance (7) Behavior (75) Bids and Bidding (1) Bonds (7) Borrowing and Debt (14)... View Details

08 Aug 2022
HBS Case

Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS

attend the Korean cultural festival KCON. RM remarked, “It was the first time we had such a huge crowd. Apparently, KCON 2014 LA was the starting point of our US fanbase.” Days after KCON ended, BTS released Dark & Wild, which sold over 100,000 copies that year. A... View Details

Keywords: by Shalene Gupta; Media & Broadcasting; Music

Web

HBS - The year in Review

leading in the digital world, as well as elective courses, so that participants can tailor their learning to their professional needs. It concludes with a capstone project where participants can apply their learning. HBS Online Press Release kaltura MBA View Details

December 2006 (Revised August 2009)
Case

Disney Consumer Products: Marketing Nutrition to Children

By: David E. Bell and Laura Winig

In an effort to capture market share in the children's foods category, Disney Consumer Products (DCP) debuted a broad line of "better for you" foods, ranging from fresh fruits and vegetables to frozen meals, through a partnership with Kroger supermarkets. In answer to... View Details

Keywords: Age; Nutrition; Brands and Branding; Corporate Social Responsibility and Impact; Partners and Partnerships; Social Issues; Consumer Products Industry; Food and Beverage Industry

Web

Human Behavior & Decision-Making - Faculty & Research

David Allen. "Fly, Fix, Fly at True Anomaly." Harvard Business School Case 825-040, February 2025. Turning Away from the State: Trade Shocks and Informal Insurance in Brazil By: Paula Rettl 2025 | Working Paper | Faculty Research How does economic View Details

February 2014 (Revised August 2014)
Case

The Michelin Restaurant Guide: Charting a New Course

By: Mukti Khaire, Elena Corsi and Jerome Lenhardt

Created in 1900 by the tire manufacturer Michelin, the Michelin Restaurant Guide was widely considered the international benchmark of food rating, and, by 2013, boasted paper editions in 23 countries, and had recently expanded to the United States and Asia. Paper sales... View Details

13 May 2008
First Look

First Look: May 13, 2008

community-based health center) are also discussed. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=308072 Global Climate Change and BP Harvard Business School Case 708-026 Following the sudden... View Details

Keywords: Martha Lagace

February 2018 (Revised September 2018)
Case

Huawei: How Can We Lead the Way?

By: Elie Ofek, Tian Tao, Eden Yin and Nancy Hua Dai

On September 12, 2017, just as Apple’s Tim Cook was unveiling the iPhone X, Richard Yu, CEO of Huawei’s Consumer Business Group (CBG), and Glory Cheung, his Chief Marketing Officer, were discussing some key strategic issues regarding Huawei’s smartphone business.... View Details

Keywords: Product Launch; Product Positioning; Marketing Communications; Price; Competitive Strategy; Global Strategy

Web

Tata Hall | About

companies and employs more than 400,000 people. During Ratan Tata’s tenure, the business became globally focused, acquiring international brands such as Tetley, Jaguar Land Rover, a string of well-known... View Details

01 Dec 2023
News

Rounding the Bend

which collects used garments in Europe. “And as long as that’s the case, we have a problem.” It’s one of several, perhaps. The World Economic Forum estimates that the $1.5 trillion apparel industry is responsible for a 2 percent share of View Details

Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade; Apparel Manufacturing; Manufacturing

Web

Online Leadership and Management Courses | HBS Online

Credential of Leadership, Impact, and Management in Business (CLIMB) CLIMB enables new and experienced leaders to ignite their careers with a combination of vital and forward-looking business skills, self-reflection, and an immersive cohort-based learning experience... View Details

Web

Entrepreneurship - Faculty & Research

access to financial services for low-income populations worldwide. As a result, it has become one of the most talked-about innovations in global development in recent decades. However, its expansion has not been without controversy. While... View Details

Web

Technology & Innovation - Faculty & Research

Chain ; Decision Making ; Economic Growth ; Financial Crisis ; Alternative Energy ; Engineering ; Global Strategy ; Governance ; Digital Transformation ; Digital Strategy ; Technology Adoption ; Innovation and Invention ; Disruptive... View Details

15 Nov 2022
Op-Ed

Why TikTok Is Beating YouTube for Eyeball Time (It’s Not Just the Dance Videos)

no-barrier-to-entry open mic night. Message delivery. Brands and other organizations hire influencers to use the platform to distribute a message, particularly on fashion, cosmetics, and food. To them, it is just another form of paid... View Details

Keywords: by John Deighton and Leora Kornfeld

April 2004
Case

Marks & Spencer: The Phoenix Rises - A Multimedia Case Study

By: Joseph L. Bower

Enables students to interactively research the steps Marks & Spencer's top executives took to restore prosperity and explore in depth the major issues remaining. The perspective is that of Luc Vandevelde, who arrived at the venerable U.K. retailer in 2001, and that of... View Details

Keywords: Brands and Branding; Corporate Strategy; Management Teams; Retail Industry; United Kingdom