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  • All HBS Web  (3,455)
    • People  (5)
    • News  (338)
    • Research  (2,624)
    • Events  (33)
    • Multimedia  (28)
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← Page 25 of 3,455 Results →
  • September 2012 (Revised March 2014)
  • Case

Reinventing Brainlab (A)

By: Regina E. Herzlinger, Vincent Dessain and Karol Misztal
The management of Germany's Brainlab AG, a leading provider of software-driven oncology and surgery solutions, needs to evaluate strategic options for proceeding without an exclusive hardware partner in its most profitable business segment. View Details
Keywords: Strategy; Information Infrastructure; Applications and Software; Medical Specialties; Health Care and Treatment; Information Technology Industry; Health Industry; Germany
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Herzlinger, Regina E., Vincent Dessain, and Karol Misztal. "Reinventing Brainlab (A)." Harvard Business School Case 313-069, September 2012. (Revised March 2014.)
  • January 2014
  • Case

Emirates Airline: Connecting the Unconnected

By: Juan Alcacer and John Clayton
Narrates the story of Emirates, an airline founded in 1985 in Dubai that by 2013 was among the three largest commercial airlines in the world. The case emphasizes how Emirates capitalized on its location—a small city–state strategically located to reach ¾ of the world... View Details
Keywords: Sustainable Competitive Advantage; Airlines; Multinational; Location Strategies; Geographic Location; Multinational Firms and Management; Air Transportation; Competitive Advantage; Business Strategy; Air Transportation Industry; Middle East; Dubai
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Alcacer, Juan, and John Clayton. "Emirates Airline: Connecting the Unconnected." Harvard Business School Case 714-432, January 2014.
  • May 1986 (Revised July 1995)
  • Case

General Mills, Inc.: Yoplait Custard-Style Yogurt (A)

By: John A. Quelch
Yoplait's director of new product development is evaluating alternative line extensions including custard-style Yoplait. He must determine what additional research to recommend. Options include a mini-market test, a simulated test market and a fully-fledged test... View Details
Keywords: Food; Product Development; Product Marketing; Food and Beverage Industry; United States
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Quelch, John A. "General Mills, Inc.: Yoplait Custard-Style Yogurt (A)." Harvard Business School Case 586-087, May 1986. (Revised July 1995.)
  • October 1990 (Revised April 1999)
  • Case

Hewlett-Packard: Queensferry Telecommunications Division

Queensferry Telecommunications Division has recently implemented an activity-based cost system. The case explores several issues. First, the role of variance analysis in an activity-based system. Second, the way to determine cost drive rates. Third, the evaluation of... View Details
Keywords: Activity Based Costing and Management; Telecommunications Industry
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Cooper, Robin, and Kiran Verma. "Hewlett-Packard: Queensferry Telecommunications Division." Harvard Business School Case 191-067, October 1990. (Revised April 1999.)
  • Article

Sales Methodologies and Selling

By: Frank V. Cespedes
Sales methodologies play an important role. A common approach in a sales force allows for consistency, dissemination of best practices, acceleration of learning, and it helps the firm to scale because management then has common metrics to monitor and evaluate. However,... View Details
Keywords: Methodology; Sales; Analysis
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Cespedes, Frank V. "Sales Methodologies and Selling." Top Sales Magazine (November 2019), 26–27.

    Hüsnü Özyeğin

    Keywords: Financial Services
    • April 2001 (Revised April 2002)
    • Background Note

    Note on Pre-Money and Post-Money Valuation (A &B), A

    Provides a brief introduction to calculations inherent in pre-money and post-money evaluations at multiple stages of financing. Relies on three different examples to illustrate how valuations can be calculated depending on the information provided. View Details
    Keywords: Information; Valuation; Financing and Loans
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    Cyr, Linda A. "Note on Pre-Money and Post-Money Valuation (A &B), A." Harvard Business School Background Note 801-446, April 2001. (Revised April 2002.)
    • August 1990 (Revised November 1990)
    • Background Note

    Note on Buying a Franchise

    Helps the potential franchisee analyze the issues to be faced when considering opening or buying a franchise. What are the opportunities--what makes franchising attractive? How does someone look for and then evaluate a franchise? View Details
    Keywords: Franchise Ownership
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    Bhide, Amar. "Note on Buying a Franchise." Harvard Business School Background Note 491-024, August 1990. (Revised November 1990.)
    • October 2012 (Revised February 2014)
    • Teaching Note

    Logoplaste: Global Growing Challenges (TN)

    By: Juan Alcacer
    The case follows Logoplaste in its transformation from a small player in the plastic container industry in Portugal to a mid-sized global firm with operations in 11 countries. The case summarizes Logoplaste's history, with an emphasis on the milestones of its global... View Details
    Keywords: R&D; Innovation; Competitive Advantage; Operations Strategy; Global Strategy; Competition; Operations; Strategy; Manufacturing Industry
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    Alcacer, Juan. "Logoplaste: Global Growing Challenges (TN)." Harvard Business School Teaching Note 713-446, October 2012. (Revised February 2014.)
    • July 11, 2023
    • Article

    How Reputation Does (and Does Not) Drive People to Punish Without Looking

    By: Jillian J. Jordan and Nour S. Kteily
    Punishing wrongdoers can confer reputational benefits, and people sometimes punish without careful consideration. But are these observations related? Does reputation drive people to people to “punish without looking”? And if so, is this because unquestioning... View Details
    Keywords: Opposing Perspectives; Outrage Culture; Signaling; Ideology; Moralistic Punishment; Perspective; Behavior; Reputation; Decision Making
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    Jordan, Jillian J., and Nour S. Kteily. "How Reputation Does (and Does Not) Drive People to Punish Without Looking." Proceedings of the National Academy of Sciences 120, no. 28 (July 11, 2023).
    • August 2006 (Revised September 2006)
    • Case

    Scopie's Enlarged Gland Shrinker

    By: Regina E. Herzlinger
    Describes a firm that markets a laser for a fictional problem. Asks readers to evaluate Scopie's marketing and production strategy (it plans to start in India and then expand to the United States) and its long-term viability. View Details
    Keywords: Health Care and Treatment; Marketing Strategy; Expansion; India; United States
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    Herzlinger, Regina E. "Scopie's Enlarged Gland Shrinker." Harvard Business School Case 307-035, August 2006. (Revised September 2006.)
    • July 2018 (Revised June 2020)
    • Case

    The Boston Cranberry Company

    By: Alan MacCormack
    This case describes the operations of a fictitious company that processes Cranberries. The case contains data that allows students to calculate the bottleneck stage in production, and to evaluate alternative investment options for increasing cranberry processing... View Details
    Keywords: Process Analysis; Plant Management; Operations; Production; Management; Analysis; Performance Capacity; Investment
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    MacCormack, Alan. "The Boston Cranberry Company." Harvard Business School Case 619-009, July 2018. (Revised June 2020.)
    • September 2012 (Revised January 2013)
    • Case

    SMARTBITES (A)

    By: Michael Roberts, Jeronimo Silva and Amar Bhide
    The case describes a Turkish brother-sister team who are evaluating the option of acquiring and operating a franchise of a US bakery/cafe in Turkey. They are comparing this option to that of simply starting a similar business. View Details
    Keywords: Franchising; Start-up; Franchise Ownership; Family Ownership; Business Startups; Cost vs Benefits; Multinational Firms and Management; Food and Beverage Industry; Retail Industry; Turkey; United States
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    Roberts, Michael, Jeronimo Silva, and Amar Bhide. "SMARTBITES (A)." Harvard Business School Case 813-074, September 2012. (Revised January 2013.)
    • June 2001 (Revised November 2001)
    • Case

    Lucent Technologies: The Future of the New Ventures Group

    Lucent Technologies' New Ventures Group has created innovative ways to commercialize Bell Labs research. The success of this approach now forces the group to evaluate whether to stay inside Bell Labs or become an external venture capitalist group. View Details
    Keywords: Communication Technology; Commercialization; Research; Corporate Entrepreneurship; Telecommunications Industry
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    Chesbrough, Henry W., and Anthony Massaro. "Lucent Technologies: The Future of the New Ventures Group." Harvard Business School Case 601-102, June 2001. (Revised November 2001.)
    • December 2011 (Revised October 2014)
    • Background Note

    Business Model Analysis for Entrepreneurs

    By: Thomas Eisenmann
    This note defines a business model and its major elements: a customer value proposition, a technology and operations management plan, a go-to-market plan, and a profit formula. For each element, the note lists questions that an entrepreneur must address when evaluating... View Details
    Keywords: Business Model
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    Eisenmann, Thomas. "Business Model Analysis for Entrepreneurs." Harvard Business School Background Note 812-096, December 2011. (Revised October 2014.)
    • May 1994
    • Background Note

    Designing Channels of Distribution

    By: V. Kasturi Rangan
    Presents a framework and a method for addressing the new product channel choice decision. Offers a six-step method that involves: 1) disaggregating and prioritizing a distribution channel by customers' channel function requirements; 2) obtaining and combining... View Details
    Keywords: Distribution Channels; Framework; Cost; Customers; Cost vs Benefits; Management
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    Rangan, V. Kasturi. "Designing Channels of Distribution." Harvard Business School Background Note 594-116, May 1994.
    • 02 Jul 2019
    • News

    The high price of breaking up global supply chains

    • 2001
    • Working Paper

    The Malleability of Environmentalism

    By: Kimberly A. Wade-Benzoni, Min Li, Leigh L. Thompson and M. Bazerman
    In this paper, we predict and find that self-perceptions of environmentalism are changed by subtle manipulations of context and, in turn, affect environmental behavior. In Study 1, we found that people exhibit greater positive assessments of their environmental... View Details
    Keywords: Perspective; Behavior; Identity; Environmental Sustainability
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    Wade-Benzoni, Kimberly A., Min Li, Leigh L. Thompson, and M. Bazerman. "The Malleability of Environmentalism." Harvard Business School Working Paper, No. 01-066, April 2001. (Revised August 2007.)
    • March 1989 (Revised August 1994)
    • Case

    Avon Products

    Avon Products announced both a change in its business focus and a reduction of its dividend in June 1988. To offset the likely stock price effect of the dividend reduction, Avon announced at the same time an unusual exchange offer, under which it would take up to 25%... View Details
    Keywords: Diversification; Capital Markets; Corporate Finance; Consumer Products Industry
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    Tiemann, Jonathan. "Avon Products." Harvard Business School Case 289-049, March 1989. (Revised August 1994.)
    • December 2007
    • Article

    The Malleability of Environmentalism

    By: Kimberly A. Wade-Benzoni, Min Li, Leigh L. Thompson and Max Bazerman
    In this paper, we predict and find that self-perceptions of environmentalism are changed by subtle manipulations of context and, in turn, affect environmental behavior. In Study 1, we found that people exhibit greater positive assessments of their environmental... View Details
    Keywords: Research; Environmental Sustainability; Behavior; Cognition and Thinking; Identity; Perception; Personal Characteristics
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    Wade-Benzoni, Kimberly A., Min Li, Leigh L. Thompson, and Max Bazerman. "The Malleability of Environmentalism." Analyses of Social Issues and Public Policy 7, no. 1 (December 2007).
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