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Show Results For
- All HBS Web
(600)
- People (1)
- News (143)
- Research (343)
- Events (1)
- Multimedia (6)
- Faculty Publications (202)
- 10 Mar 2021
- News
In My Humble Opinion: A Timely Tension
as a ship engineer. In time, she moved into business to, as she puts it, “understand how the world worked,” even as her passion for the environment continued. After two decades in the for-profit sector, including consulting work and marketing for Mars Confectionery and... View Details
Keywords: April White
- 15 Feb 2022
- Blog Post
Health Is Wealth | The Path To Creating A Venture
elsewhere.” Leveraging the HBS alumni network, Rachel secured an internship between her RC and EC years at naviHealth, Inc... a digital health company. This internship allowed her to make an impact at the organization by working on... View Details
- 30 May 2016
- Blog Post
Meet the HBS Sound Society
had some pretty big names on campus — artists like The Chainsmokers and Alison Wonderland. We spoke with them about the business of being a musician, how digital technology was impacting how they make money and communicate with fans, how... View Details
- 07 Jul 2015
- First Look
First Look: July 7, 2015
Case 815-101 Founder Field Day Branded as the "Millennial firm for Millennials," Mike Rothenberg founded Rothenberg Ventures (RV) in 2012 while earning his MBA at the Harvard Business School (HBS). Over the following 24 months,... View Details
Keywords: Sean Silverthorne
- 15 Apr 2013
- Research & Ideas
Solving the Search vs. Display Advertising Quandary
On the other hand, display ads—such as banner ads on websites—are much more visible but are less likely to translate into direct clicks. By raising brand awareness, however, display ads may contribute to a consumer's eventual decision to... View Details
- 28 May 2019
- News
Alumni and Faculty Books for June 2019
aspirations. Through purposeful steps, bold action, and an unleashed imagination, she built her new life from the ground up. Now she is the CEO of her own multimillion-dollar lifestyle brand and ready to share the steps she took with... View Details
- 15 Dec 2015
- News
The Year in Ideas 2015
large food brands have earned accolades for recent decisions to eliminate GMOs from their supply chain. It was into this market that Haven Baker (MBA 2009), Simplot’s VP of plant sciences, launched the first direct-to-consumer produce... View Details
- 17 Mar 2015
- Research & Ideas
Where Did My Shopping Mall Go?
You want people to touch your product and actually get the brand experience. You could get to a point where stores like Best Buy become just showrooms and fulfillment is done by Amazon because they are much more efficient at it. I could... View Details
- 24 Oct 2013
- News
Searching for a Better Society
invoicing and similar functions," he recalls. "I wanted to connect with the US, and I thought getting an MBA there would be a good entry point. I was accepted by all of the schools I applied to, and Columbia offered full tuition, but HBS had the best View Details
- Profile
Marla Malcolm Beck
into a highly-regarded brand and a destination location. Seeking faster growth, Beck recently sold the company to Macy’s for $210 million but it was not an exit strategy. The Becks will continue to run Bluemercury as an independent... View Details
- 15 Feb 2022
- Blog Post
Health is Wealth | The Path to Creating a Venture
elsewhere.” Leveraging the HBS alumni network, Rachel secured an internship between her RC and EC years at naviHealth, Inc... a digital health company. This internship allowed her to make an impact at the organization by working on... View Details
- 03 Nov 2009
- First Look
First Look: Nov. 3
report a slowdown for the year's first semester. He knew that according to his management philosophy he should leave the primary decisions for the Gucci brand to Gucci's CEO. Yet, given the urgency of the situation, Polet wondered if it... View Details
Keywords: Martha Lagace
- 01 Apr 1997
- News
Facing the Music
assets to an even greater degree in the future," says Bond. "By creating major, multimedia release campaigns and using both traditional and alternative distribution channels, we'll be taking full advantage of Motown's worldwide artist and View Details
Keywords: Marguerite Rigoglioso
- 04 May 2020
- Research & Ideas
Predictions, Prophets, and Restarting Your Business
clear-cut. “A problem with megatrend predictions is that, even if they turn out to be generally accurate, they’re not managerially useful.” In the first month of social distancing in the United States, online sales at Walmart and Target indeed surged by double View Details
Keywords: by Frank V. Cespedes
- 26 May 2022
- News
Northern California Club Honors Noom; LGBTQ Alumni Share HBS Stories
Clubs News Clubs News Digital health platform Noom awarded Entrepreneurial Company of the Year In a virtual award celebration held on April 6, the HBS Association of Northern California (HBSANC) honored the View Details
Keywords: Margie Kelley
- Web
Social Media Guidelines for Faculty and Staff | About
account, we urge you to consult the University’s “ Communications guidelines and best practices ” resource, which provides further information and guidance on brand identity requirements, digital... View Details
- 23 Sep 2024
- Blog Post
2024 Summer Internships in Business & Environment
opportunities in CCUS, Advanced Mobility, Bio and Low Carbon Products, Clean Energy, Carbon Management, and the Digital Transformation. Diana's role prior to HBS was Early Stage VC at Future Africa, in Nairobi Kenya. Faisal Olanipekun... View Details
- Web
Judith Prior Lawrie Oral History - Business Education For Women At Harvard University | Harvard Business School
seniors can always claim credit for new ideas, but at some point it becomes obvious whether they have the talent for it or not. That's what's kept me at it for thirty-three years now; it's a brand new world every day and I love it because... View Details
- 26 Nov 2012
- Research & Ideas
New Winners and Losers in the Internet Economy
calls the "less glamorous layer" that supports those big brand names, such as digital advertising agencies, ad networks, ad exchanges, customer analytics firms, listening platforms, and other firms... View Details
- 01 Mar 2012
- News
Alumni Book Briefs
'75) ((Amazon Digital Services)) Frank Batten: The Untold Story of the Founder of the Weather Channel by Connie M. Sage ((University of Virginia Press)) Smarter Branding without Breaking the Bank: Five... View Details