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  • October 1981 (Revised April 1984)
  • Case

H.J. Heinz Co.: The Administration of Policy (A)

Relates the April 1979 discovery of improper income transferal practices used at the H.J. Heinz Co. Background data on the company is presented, along with a detailed description of the organizational practices, the management incentive system, and the corporate... View Details
Keywords: Ethics; Business Processes; Compensation and Benefits; Manufacturing Industry; Consumer Products Industry
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Goodpaster, Kenneth E. "H.J. Heinz Co.: The Administration of Policy (A)." Harvard Business School Case 382-034, October 1981. (Revised April 1984.)
  • July 2005 (Revised April 2006)
  • Case

Carnival Cruise Lines

By: Lynda M. Applegate, Robert Kwortnik and Gabriele Piccoli
Highlights the potential value of customer data and the choices and challenges the firm faces when attempting to capture this value. Carnival collects a significant amount of individual-level behavioral and demographic customer data. Senior management must now decide... View Details
Keywords: Consumer Behavior; Demographics; Customer Relationship Management; Knowledge Use and Leverage; Performance Improvement; Business Strategy; Travel Industry; Tourism Industry
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Applegate, Lynda M., Robert Kwortnik, and Gabriele Piccoli. "Carnival Cruise Lines." Harvard Business School Case 806-015, July 2005. (Revised April 2006.)

    Amit Goldenberg

    Amit Goldenberg is an assistant professor in the Negotiation Organization & Markets unit, an affiliate with Harvard’s View Details

    • 09 Dec 2019
    • Research & Ideas

    Identify Great Customers from Their First Purchase

    School. By incorporating data most companies discard, Ascarza and her co-researcher devised an algorithm capable of quickly analyzing more than 40 variables to create a “first impression” of the customer after the initial transaction. The... View Details
    Keywords: by Kristen Senz; Retail; Service
    • 10 Feb 2020
    • In Practice

    6 Ways That Emerging Technology Is Disrupting Business Strategy

    itself, companies are considering their user data and their tech employees as the primary drivers of competitive advantage.” Frank Nagle (@frank_nagle), an assistant professor who is also affiliated with the HBS Digital Initiative, the... View Details
    Keywords: by Danielle Kost
    • 03 Jun 2019
    • Video

    Overcoming institutional voids to succeed in emerging markets

    • 11 Apr 2023
    • Research & Ideas

    Is Amazon a Retailer, a Tech Firm, or a Media Company? How AI Can Help Investors Decide

    estate company—they have a lot of buildings,” says MarcAntonio Awada, head of research and data science at the Digital, Data, and Design Institute at Harvard (D^3). For an investor looking for an edge, the distinction could be critical.... View Details
    Keywords: by Danielle Kost; Consumer Products; Real Estate; Financial Services; Retail

      Edward H. Chang

      Edward Chang (he/him/his) is an Assistant Professor of Business Administration in the Negotiation, Organizations & Markets Unit at Harvard Business School. He teaches Inclusion in the MBA required curriculum and Negotiations in the MBA elective curriculum.
      View Details
      • 15 Jan 2019
      • Blog Post

      Interning in the Retail Sector

      Jasmyn Beausejour, MBA 2019, describes his summer at Wayfair. As a native from Montreal and having worked in management consulting, Jasmyn was excited by the opportunity to analyze Wayfair’s expansion and segmentation into the Canadian... View Details
      Keywords: Consumer Products / Retail
      • April 1995 (Revised June 2002)
      • Case

      Xerox: Outsourcing Global Information Technology Resources

      By: Lynda M. Applegate and Kevin Davis
      In order to increase revenues, develop new technologies, and manage information technology more efficiently, Xerox decided to sign a 10-year, $3.2 billion contract with Electronic Data Systems (EDS). This case describes the events that preceded Xerox's decision to... View Details
      Keywords: Information Technology; Organizational Change and Adaptation; Job Cuts and Outsourcing; Information Technology Industry
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      Applegate, Lynda M., and Kevin Davis. "Xerox: Outsourcing Global Information Technology Resources." Harvard Business School Case 195-158, April 1995. (Revised June 2002.)

        Miaomiao Zhang

        Miaomiao Zhang is a doctoral candidate at the Technology & Operations Management Unit at Harvard Business School. Miaomiao received a B.S. in Applied Mathematics & Statistics and Economics from Emory University. She worked at the Strategy Unit at Harvard... View Details
        • 13 Apr 2021
        • News

        New Study Reveals That Stress Causes People's Minds to Wander Close to 60% of the Workday

        • July 1992 (Revised June 1994)
        • Case

        Air Products and Chemicals, Inc.: MIS Reorganization (A) and Project ICON (A), Abridged

        Describes the reorganization of the Systems Development resource from Central MIS to the divisions. Whereas this had been planned for October 1990, unexpected senior management changes precipitated a request to reorganize 12 to 18 months ahead of schedule. Also... View Details
        Keywords: Organizational Change and Adaptation; Information Technology; London; Pennsylvania
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        Stoddard, Donna B. "Air Products and Chemicals, Inc.: MIS Reorganization (A) and Project ICON (A), Abridged." Harvard Business School Case 193-008, July 1992. (Revised June 1994.)
        • August 1988 (Revised January 1992)
        • Supplement

        Norton Group PLC: To Be or Not to Be in the Motorcycle Business (B)

        By: V. Kasturi Rangan and Jon Skofic
        Outlines the decisions taken by the company's management team in response to the challenges posed in Norton Group PLC (A). For each such decision, further data is provided for students to ponder the effectiveness of the action steps undertaken. View Details
        Keywords: Motorcycle Industry
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        Rangan, V. Kasturi, and Jon Skofic. "Norton Group PLC: To Be or Not to Be in the Motorcycle Business (B)." Harvard Business School Supplement 589-014, August 1988. (Revised January 1992.)
        • June 2012 (Revised August 2013)
        • Case

        Driving Towards a Disruption?

        By: Willy Shih and William Noble
        As Clayton Christensen drove to the studio to deliver an online executive education class, he pondered the future of management education. How big a threat did online degree programs, corporate universities, and other innovations in the delivery of management training... View Details
        Keywords: Disruptive Technology; Performance Trajectories; Disruptive Innovations; Business Education; Business School; Internet And Online Services Industries; Disruptive Innovation; Higher Education; Corporate Strategy; Internet; Performance; Education Industry; Boston
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        Shih, Willy, and William Noble. "Driving Towards a Disruption?" Harvard Business School Case 612-101, June 2012. (Revised August 2013.)
        • 2019
        • White Paper

        Impact-Weighted Financial Accounts: The Missing Piece for an Impact Economy

        By: George Serafeim, T. Robert Zochowski and Jennifer Downing
        Reimagining capitalism is an imperative. We need to create a more inclusive and sustainable form of capitalism that works for every person and the planet. Massive environmental damage, growing income and wealth disparity, stress, and depression within developed... View Details
        Keywords: Impact-Weighted Accounts; IWAI; Background; Economic Systems; Economy; Corporate Social Responsibility and Impact; Measurement and Metrics; Financial Statements
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        Serafeim, George, T. Robert Zochowski, and Jennifer Downing. "Impact-Weighted Financial Accounts: The Missing Piece for an Impact Economy." White Paper, Harvard Business School, Boston, MA, September 2019.
        • March 2005 (Revised August 2007)
        • Case

        Brocade: Launching the Multiprotocol Router

        By: Elie Ofek and Mamoon Hamid
        Brocade management is preparing for the launch of a new technology for data storage. The multiprotocol router improves on existing technology and has the potential to change the way firms design their data storage networks. Students must determine the target market for... View Details
        Keywords: Customer Satisfaction; Price; Product Launch; Partners and Partnerships; Segmentation; Information Infrastructure; Technology Adoption; Information Technology Industry
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        Ofek, Elie, and Mamoon Hamid. "Brocade: Launching the Multiprotocol Router." Harvard Business School Case 505-064, March 2005. (Revised August 2007.)
        • October 2013
        • Case

        Decision Making at the Top: The All-Star Sports eBusiness Division

        By: David A. Garvin and Michael A. Roberto
        Describes a senior management team's strategic decision-making process. The division president faces three options for redesigning the process to address several key concerns. The president has extensive quantitative and qualitative data about the process to guide him... View Details
        Keywords: Decision Choices and Conditions; Management Teams; Performance Improvement; Planning; Mathematical Methods; Strategy
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        Garvin, David A., and Michael A. Roberto. "Decision Making at the Top: The All-Star Sports eBusiness Division." Harvard Business School Case 314-010, October 2013.
        • Article

        Matching Firms, Managers, and Incentives

        By: Oriana Bandiera, Luigi Guiso, Andrea Prat and Raffaella Sadun
        We combine unique administrative and survey data to study the match between firms and managers. The data include manager characteristics, firm characteristics, detailed measures of managerial practices, and outcomes for the firm and the manager. A parsimonious model of... View Details
        Keywords: Motivation and Incentives; Talent and Talent Management; Organizations; Management Teams
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        Bandiera, Oriana, Luigi Guiso, Andrea Prat, and Raffaella Sadun. "Matching Firms, Managers, and Incentives." Journal of Labor Economics 33, no. 3 (July 2015): 623–681.

          Janice H. Hammond

          Janice H. Hammond is the Jesse Philips Professor of Manufacturing. She currently serves as coursehead for the new MBA required course, Data Science for Managers. She serves as program chair for the HBS Executive Education International Women’s Foundation and Women’s... View Details

          Keywords: apparel; distribution; e-commerce industry; manufacturing; retailing; textiles; transportation
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