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(1,242)
- People (6)
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- Faculty Publications (187)
Show Results For
- All HBS Web
(1,242)
- People (6)
- News (320)
- Research (735)
- Events (1)
- Multimedia (6)
- Faculty Publications (187)
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- 18 Jul 2005
- Research & Ideas
Identify Emerging Market Opportunities
hard for multinationals to figure out the value of South African companies and affects their assessments of potential partners. Executives would do well to identify a country's power centers and figure out if there are checks and balances... View Details
- 20 Feb 2008
- First Look
First Look: February 20, 2008
highlight a two-stage process for marketing resource allocation. In stage one, a model of demand is estimated. This model empirically assesses the impact of marketing actions on consumer demand of a company's product. In stage two,... View Details
Keywords: Martha Lagace
- 05 Jun 2018
- First Look
New Research and Ideas, June 5, 2018
convert it into actionable initiatives. From founding the Program for Research and Outreach on Gender Equity in Society (PROGRESS), whose mission is to develop tools to teach women and girls how to harness the power of negotiation, to her... View Details
Keywords: Dina Gerdeman
- 14 Oct 2002
- Research & Ideas
The Widening Rift Between Corporations and Society
individuals has emerged. There has been a psychological reformation as powerful and decisive as the religious reformation of the sixteenth century. Today's individuals seek psychological self-determination. They are the origins of their... View Details
Keywords: by Martha Lagace
- 14 May 2013
- First Look
First Look: May 14
Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? In this book, drawing on my case studies and other research on the worlds of media and sports, I explain a View Details
Keywords: Sean Silverthorne
- 02 Jun 2003
- Research & Ideas
Why Have Marketers Ignored America’s Man-of-Action Hero?
of the rebel with the breadwinner's willingness to contribute to societal institutions. The man-of-action is a utopian figure because he resolves the identity dilemmas that American men routinely face in their everyday lives. To make a functionalist argument, the... View Details
Keywords: by Manda Salls
- 13 May 2014
- Op-Ed
The Alibaba Effect
if today's 40 percent personal savings rate is to be reduced, thereby unleashing cash to fuel new growth in consumer spending. Creating this domestic safety net will be crucial to enabling Alibaba to grow even faster. But don't look for... View Details
- 20 Nov 2000
- Research & Ideas
Moving from Supply Chains to Supply Networks
has supply chain management become such a hot topic in recent years? Shapiro: Changes in five factors are largely responsible for the increased attention. I'll quickly list them and then talk about each. Information technology Visibility of best practices View Details
Keywords: by Staff
- 12 Jun 2018
- First Look
New Research and Ideas, June 12, 2018
practices is important for understanding financial decision-making of households in dire circumstances as well as for setting appropriate consumer protection policies. We conduct a simple experiment in three sites in which we paid off... View Details
Keywords: Dina Gerdeman
- 10 Jul 2000
- Research & Ideas
Cable TV: From Community Antennas to Wired Cities
John Walson launched the first commercial cable television system in Mahanoy City, Pennsylvania, an Appalachian town eighty-six miles from Philadelphia. 1,2 Walson worked as a lineman for Pennsylvania Power & Light and also owned a... View Details
- 25 Jul 2006
- First Look
First Look: July 25, 2006
efforts they could have a powerful collective impact on the country. By the time of the BEE Commission Charnley found herself at the top of the pyramid, but she had come from the bottom, growing up in Elsies River—an Afrikaans-speaking,... View Details
Keywords: Sean Silverthorne
- 04 Jun 2007
- Research & Ideas
Is Health Care Making You Better—or Dead?
think in any of these cases I launched a revolution, but I think I was helpful. But the pace was so slow, and people were saying that these high deductibles represented consumer-driven health care. It's ridiculous. Consumer markets have... View Details
- 15 Mar 2016
- First Look
March 15, 2016
evidence that such “CEO activism” can influence public opinion and consumer attitudes. Our field experiment examines the impact of Apple CEO Tim Cook’s public statements opposing a pending religious freedom law that critics warned would... View Details
- 30 Jun 2009
- First Look
First Look: June 30
specificity that drives down the degree of hierarchy in the electronics sector. Differences in transaction patterns in turn may result from the differences in the power level of underlying technologies, which affect product specificity... View Details
Keywords: Martha Lagace
- 03 Mar 2009
- First Look
First Look: March 3, 2009
search affiliated sellers (stores). There are three motives for diverting search (i.e., inducing consumers to search more than they would like): 1) trading off higher total consumer traffic for higher... View Details
Keywords: Martha Lagace
- 26 Aug 2014
- First Look
First Look: August 26
individual feel dirty. We theorize that such feelings of dirtiness decrease the frequency of instrumental networking and, as a result, work performance. We also examine sources of variability in networking-induced feelings of dirtiness by proposing that the amount of... View Details
Keywords: Sean Silverthorne
- 18 Apr 2005
- Research & Ideas
Tips to Reinvent the Department Store
consumers who used to be loyal department store customers. "I think department stores are in the process of significant change," said Pat Chadwick, senior vice president of northeast regional stores for Bloomingdale's, at a... View Details
- 01 Mar 2011
- First Look
First Look: March 1
asymmetric equilibrium where only one retailer elects to operate an online arm but earns lower profits than its bricks-only rival. We also characterize equilibria where firms open an online channel, even though consumers only use it for... View Details
Keywords: Sean Silverthorne
- 21 Feb 2007
- Op-Ed
What a U.N. Partnership with Big Business Could Accomplish
and make it legitimate in the eyes of the world. Here's where Ban and the United Nations can play a part. To leverage the multinationals' power and reach, we propose establishing a World Development Corporation that would be formed and... View Details
Keywords: by George C. Lodge & Craig Wilson
- 02 Feb 2004
- Research & Ideas
Where Does Apple Go From Here?
consumer PC in a very big way. (Yoffie is a board member of Intel, whose chips power most PCs and who has tried to woo Apple as a customer.—Ed.) Q: Consumer PC? So Apple would... View Details
Keywords: by Sean Silverthorne