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  • 26 Mar 2012
  • Research & Ideas

What Neuroscience Tells Us About Consumer Desire

or even how much they will pay for an item. But they aren't very good at accessing where that value comes from, or how and when it is influenced by factors like store displays or brands.” Most humans are a little more complicated than... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 05 Aug 2008
  • First Look

First Look: August 5, 2008

resulting wine. This decision is further complicated by the fact that ripe Riesling grapes can be vinified in two ways, resulting in two different styles of wine. Their relative prices would depend on the uncertain preference of consumers... View Details
Keywords: Martha Lagace
  • 14 Aug 2007
  • First Look

First Look: August 14, 2007

Behavioral research suggests that human learning in some multi-agent systems can be predicted with surprisingly simple "foresight-free" models. The current note discusses the implications of this research, and its relationship to the observation that social... View Details
Keywords: Martha Lagace
  • 06 Aug 2018
  • Research & Ideas

Supersmart Manufacturing Tools are Lowering Prices on TVs, Bulbs, and Solar Panels

afford to, as it was too expensive, and the technology was getting too complicated and specialized. A company that specializes in making tools, on the other hand, can spread those costs over multiple customers. The latest generation... View Details
Keywords: by Sean Silverthorne; Manufacturing; Electronics
  • 07 Apr 2015
  • First Look

First Look: April 7

commissions hurt sales. If managers must retain a cap, they should set it as high as possible to avoid reducing reps' incentives. Although overly complicated compensation systems have their downsides, research has found that a system... View Details
Keywords: Sean Silverthorne
  • 23 Dec 2014
  • First Look

First Look: December 23

care for congenital heart disease conditions beginning in 1995 and had initiated universal outcome measurement. In 2014, the challenge was to continue to improve care in a complicated patient population and take outcome measurement to a... View Details
Keywords: Carmen Nobel
  • 21 Jul 2009
  • First Look

First Look: July 21

Collins Properties, must decide with its equity partner whether to continue funding the building's losses while trying to lease the vacant space, restructure the debt, or default on the loan and turn the building over to its lenders. The decision is made more View Details
Keywords: Martha Lagace
  • 18 Mar 2001
  • Research & Ideas

Want to Be an Entrepreneur? [Part I]

"My response was that there's a big difference between a really great product and a company," she said. Given the constraints of costs and the problems of marketing, to cite only two factors, "Starting new businesses is a much more View Details
Keywords: by John S. Rosenberg
  • 11 Apr 2000
  • Research & Ideas

Financial Services 24/7

likes to look at this complicated new world in terms of what is changing and what is staying the same. A longtime observer of technology's impact on business, McFarlan has been intrigued by recent developments in the financial services... View Details
Keywords: by Susan Young
  • 05 Jun 2018
  • First Look

New Research and Ideas, June 5, 2018

help consumers and make markets more efficient. Yet, the effectiveness of disclosure policies can be undermined if firms strategically make unfavorable information unnecessarily complicated to understand. To explore the incentives for... View Details
Keywords: Dina Gerdeman
  • 30 Jun 2015
  • First Look

First Look: June 30, 2015

approach of creating a dedicated sales force for Ultrasound. This choice was complicated by the matrix organization structure of Philips where regional general managers (GMs) had profit and loss (P&L) responsibility for the entire... View Details
Keywords: Carmen Nobel
  • 05 Jan 2010
  • First Look

First Look: January 5

leading center for diabetes care, clinician training, and research. The incidence of diabetes is rising precipitously worldwide, challenging quality of life with its complications and rapidly accelerating health care expenditures for... View Details
Keywords: Martha Lagace
  • 09 Jan 2006
  • Research & Ideas

What Really Drives Your Strategy?

the frustrations that can emerge as we talk to people who work with or study strategy is they read these ideas and say, "OK, so the resource allocation is complicated and it can get in the way of the execution of our great strategy... View Details
Keywords: by Martha Lagace
  • 26 Sep 2017
  • First Look

First Look at New Research and Ideas, September 26, 2017

the United States, the time, cost, and complications of patent suits provide openings for opportunistic assertions of infringement. This article proposes a way to address information problems that facilitate opportunistic assertion: an... View Details
Keywords: Sean Silverthorne
  • 16 Dec 2014
  • First Look

First Look: December 16

competition and federal health care reform as factors complicating the plans of Mayo Clinic to grow through several channels. Students must ultimately decide whether Mayo Clinic should focus its future growth on its current areas of... View Details
Keywords: Sean Silverthorne
  • 13 Jan 2009
  • First Look

First Look: January 13, 2009

as complicated local etiquette, obscured decision-making processes, and heavy reliance on interpersonal relationships instead of legal instruments all add to the complexities of Sino-foreign business negotiations and can make the process... View Details
Keywords: Martha Lagace
  • 18 Dec 2012
  • First Look

First Look: December 18

control and grew at impressive rates, becoming one of the richest of developed countries. Yet competitiveness in its non-mining sectors declined. Since the financial crisis, additional challenges associated with climate change, minerals taxes, migration, and an... View Details
Keywords: Carmen Nobel
  • 23 Feb 2010
  • First Look

First Look: Feb. 23

these questions seem easy to answer. A CEO is the epitome of leadership. He or she exercises ultimate power and is responsible for making the most critical choices facing an organization. However, these questions get far more complicated... View Details
Keywords: Martha Lagace
  • 06 Mar 2012
  • First Look

First Look: March 6

through a combination of collaborative network building and customized advisory services. CGTI's hybrid business model and dual mission of profit and social value creation complicated the founders' decisions as they considered different... View Details
Keywords: Sean Silverthorne

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