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  • All HBS Web  (3,756)
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← Page 25 of 3,756 Results →
  • May 2013
  • Teaching Note

Launching Krispy Natural: Cracking the Product Management Code (Brief Case)

By: Frank V. Cespedes and Heather Beckham
This case study concerns a review and interpretation of test market results for a new packaged good product. The purpose of the case is to provide students with practice and guidelines in the analysis of quantitative test market data while illustrating the roles of... View Details
Keywords: Analytics and Data Science; Analysis; Product Marketing
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Cespedes, Frank V., and Heather Beckham. "Launching Krispy Natural: Cracking the Product Management Code (Brief Case)." Harvard Business School Teaching Note 913-575, May 2013.
  • 25 Mar 2022
  • News

Assistant Professors Natalia Rigol and Ben Roth: Empower

    Julian De Freitas

    Julian De Freitas is an Assistant Professor of Business Administration in the Marketing Unit, and Director of the Ethical Intelligence Lab, at Harvard Business School. He earned his PhD in psychology from Harvard, masters from Oxford, and BA from Yale. He teaches... View Details

    Keywords: advertising; automotive; consumer products; e-commerce industry; insurance industry; marketing industry; nonprofit industry; software; transportation; video games
    • 22 Oct 2020
    • Working Paper Summaries

    Estimating Causal Effects in the Presence of Partial Interference Using Multivariate Bayesian Structural Time Series Models

    Keywords: by Fiammetta Menchetti and Iavor Bojinov
    • November 1996 (Revised June 1999)
    • Case

    Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft

    By: Marco Iansiti and Alan D. MacCormack
    Describes how four companies in the Internet software market approach product development. Drawing upon short case studies of three recent projects, students are invited to synthesize the common attributes of development practice in turbulent environments. View Details
    Keywords: Product Development; Internet and the Web; Applications and Software; Situation or Environment; Volatility; Risk and Uncertainty; Research and Development; Information Technology Industry; United States
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    Iansiti, Marco, and Alan D. MacCormack. "Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft." Harvard Business School Case 697-052, November 1996. (Revised June 1999.)
    • 08 May 2018
    • First Look

    First Look at New Research and Ideas, May 8, 2018

    response to the WWII experience. We show that internment aggravated existing staffing challenges, impacted the perception of racial lines of distinctions, and recast the category “European business.” While internment was perceived and managed as a political risk, the... View Details
    Keywords: Sean Silverthorne
    • 15 Aug 2006
    • First Look

    First Look: August 15, 2006

    reserve accumulation may reduce sustainable debt levels. In addition, assuming constant debt levels does not allow addressing one of the puzzles behind using reserves as a means to avoid the negative effects of crisis: why do sovereign countries not reduce their... View Details
    Keywords: Sean Silverthorne

      Matthew C. Weinzierl

      Matt Weinzierl is Senior Associate Dean and Chair of the MBA Program at Harvard Business School, where he is the Joseph and Jacqueline Elbling Professor of Business Administration in the Business, Government, and the International Economy Unit, and a Research... View Details

      Keywords: aerospace
      • Research Summary

      Performance Management Systems in Healthcare

      By: Susanna Gallani
      Performance management in healthcare provider organizations presents particular challehges, motivate by historical industry practices, market structures and dynamics, and cultural peculiarities. Through her research studies and case studies, Prof. Gallani explores... View Details
      Keywords: Performance Management; Compensation; Incentive Systems; Burnout; Health Industry
      • 28 Apr 2020
      • Cold Call Podcast

      Is the Healthiest Building in the World Worth the Rent?

      Keywords: Re: John D. Macomber; Real Estate
      • 27 Mar 2019
      • News

      Will Startup Fishbowl Become the Social Media App for Your Industry?

      • 23 Mar 2017
      • News

      Cost-cutting Leads to Turbulence in the Airline Industry

      • 06 Feb 2020
      • Research & Ideas

      What We Learned from Reading Jeff Bezos’ Patents

      emphasized his business acumen and entrepreneurial qualities. For example, one analyst argued, “He is the Warren Buffett of our generation, period.” Another noted, “I think there is a reasonable case to be made that Jeff Bezos is the... View Details
      Keywords: by Tricia Gregg and Boris Groysberg; Retail
      • 27 Apr 2023
      • Cold Call Podcast

      Equity Bank CEO James Mwangi: Transforming Lives with Access to Credit

      Keywords: Re: Caroline M. Elkins; Banking; Financial Services
      • 07 Sep 2020
      • News

      Kominers’s Conundrums: A Puzzle That Spins Until It Sparks

      • 09 Feb 2017

      All Hail Partisan Politics

      • 28 Jun 2016
      • First Look

      June 28, 2016

      businesses. The strategy literature uses real option theory to explain the transition to scale, but does not consider the complex relationships between corporate ventures and their parent organizations. By comparing six longitudinal cases... View Details
      Keywords: Sean Silverthorne
      • September 2016 (Revised February 2017)
      • Technical Note

      Real Estate in China: A Technical Note for SOHO China

      By: Charles F. Wu
      A technical note on the state of Chinese commercial real estate and the effects of China's slowing growth. This note was written in conjunction with the case study "SOHO China: Transformation in Progress." View Details
      Keywords: China; Real Estate; Commercial Real Estate; Beijing; Shanghai; REIT; Gdp; Economic Growth; Real Estate Industry; Shanghai; Beijing
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      Wu, Charles F. "Real Estate in China: A Technical Note for SOHO China." Harvard Business School Technical Note 217-029, September 2016. (Revised February 2017.)
      • 16 Jun 2015
      • First Look

      First Look: June 16, 2015

        Publications June 2015 Review of Accounting Studies Speaking of the Short-Term: Disclosure Horizon and Managerial Myopia By: Brochet, Francois, Maria Loumioti, and George Serafeim Abstract—We study... View Details
      Keywords: Sean Silverthorne
      • 24 Apr 2007
      • First Look

      First Look: April 24, 2007

      United Kingdom are used as instruments. We find evidence to support each mechanism. Our results suggest that input-output dependencies are the most important factor, followed by labor pooling. Download working paper: http://www.hbs.edu/research/pdf/07-064.pdf   View Details
      Keywords: Sean Silverthorne
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