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  • January 11, 2024
  • Article

Understanding the Tradeoffs of the Amazon Antitrust Case

By: Chiara Farronato, Andrey Fradkin, Andrei Hagiu and Dionne Lomax
Regulators in the United States and Europe have been taking on Big Tech, challenging what they say are the companies’ anti-competitive and predatory strategies that harm consumers and third-party users of their platforms. This article examines the FTC’s case against... View Details
Keywords: Monopoly; Governing Rules, Regulations, and Reforms; Market Design; Lawsuits and Litigation
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  • 4 Dec 2002
  • Other Presentation

Can Japan Compete? New Findings from the Global Competitiveness Report 2002

By: Michael E. Porter
This presentation draws on ideas from Professor Porter's articles and books, in particular, The Competitive Advantage of Nations (The Free Press, 1990), "Building the Microeconomic Foundations of Competitiveness," in The Global Competitiveness Report... View Details
Keywords: Economics; Japan
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  • July–August 2024
  • Article

Navigating the Future of Online Advertising with WEB3

By: Frank V. Cespedes and Ben Plomion
or years, digital ad spend was a steadily growing portion of marketing budgets. But online advertising faces challenges that mean a transformative shift in digital marketing. Meanwhile, so-called “Web3” has emerged as a medium that can change ad spend and how personal... View Details
Keywords: Internet and the Web; Advertising; Digital Marketing
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  • August 2021
  • Article

Improving Sales Hiring

By: Frank V. Cespedes
Sales hiring presents inherent challenges not found to the same extent in talent management in other functional areas. Moreover, common hiring practices make a tough job needlessly harder. This article suggests practical ways to improve sales hiring: Hire for the Task,... View Details
Keywords: Sales; Selection and Staffing
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  • Article

How B2B Companies Can Win Back Customers They've Lost

By: Frank V. Cespedes and León Poblete
Most research and training in sales focus on acquiring new customers. But winning back previous customers is increasingly important: mergers, choice in supply chains, and uncertainty about trade wars mean that B2B customers are constantly re-evaluating relationships... View Details
Keywords: B2B; Customer Reacquisition; Customer Relationship Management
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  • Article

Sales Managers Must Manage

By: Frank V. Cespedes
A common complaint from C-level executives about their sales colleagues concerns the latter’s ability to manage, not sell. Nearly every firm has examples of successful salespeople who are poor managers because they persist in their behaviors as reps rather than... View Details
Keywords: Sales; Management Skills
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  • Article

Howard Raiffa: The Art, Science, and Humanity of a Legendary Negotiation Analyst

By: James K. Sebenius
Rightly known as the “father of negotiation analysis,” Howard Raiffa was my thesis advisor, colleague, and friend for over 30 years. The bulk of this article develops an account of his intellectual trajectory from game theory to statistical decision theory to decision... View Details
Keywords: Negotiation Analysis; Bargaining; Howard Raiffa; Negotiation; Personal Development and Career
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  • October 2010
  • Article

Unleashing the Power of Marketing

By: Beth Comstock, Ranjay Gulati and Stephen A Liguori
The article examines marketing management at General Electric Co. (GE). The transformation of the company's marketing department into an integral part of product development, product management, and strategic planning after years of relative neglect is considered.... View Details
Keywords: Product Development; Product Marketing; Strategic Planning; Human Resources; Marketing Strategy; Customer Relationship Management; Marketing; Advertising Industry; Technology Industry
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  • Article

How to Bounce Back from Adversity

By: Joshua D. Margolis and Paul G. Stoltz
The article focuses on how companies can be managed to overcome adversity with resilience. The characteristics of resilient managers who provide leadership for their teams and can build resilience in their employees are discussed. The manager's ability to shift... View Details
Keywords: Competency and Skills; Leadership; Crisis Management; Managerial Roles; Behavior; Cognition and Thinking
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  • Article

Embeddedness and New Idea Discussion in Professional Networks: The Mediating Role of Affect-Based Trust

By: Roy Y.J. Chua, M.W. Morris and P. Ingram
This article examines how managers' tendency to discuss new ideas with others in their professional networks depends on the density of shared ties surrounding a given relationship. Consistent with prior research which found that embeddedness enhances information flow,... View Details
Keywords: Information; Networks; Trust
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  • June 2007
  • Article

Which Levers Boost ROI?

By: Margeaux Cvar and John A. Quelch
The article refers to ROI, or return on investment, and focuses on a rational strategy for financial markets that uses outside industry comparisons. The first step is to identify parallel businesses that have similar characteristics such as growth, capital, and market... View Details
Keywords: Mathematical Methods; Financial Markets; Investment Return
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  • Article

How Real Sales Learning Happens: In the Flow of Work

By: Yuchun Lee, Mark Magnacca and Frank V. Cespedes
Most learning in sales is through peer learning in task-specific contexts, and the effects are cumulative because modeling behavior is a big driver of how salespeople develop. This is very different from the experience in most training seminars, especially if the... View Details
Keywords: Sales; Learning; Training; Performance
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  • 2010
  • Chapter

The Euro as a Reserve Currency for Global Investors

By: Luis M. Viceira and Ricardo Gimeno
This article explores the demand for the euro for risk management purposes and the evidence of stock market integration in the euro area. We define a reserve currency as one that investors demand either because it helps them hedge real interest risk and inflation risk,... View Details
Keywords: Volatility; Inflation and Deflation; Capital Markets; Currency; Stocks; Financial Markets; Financing and Loans; Investment Return; Investment Portfolio; Risk Management
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  • 07 Aug 2007
  • First Look

First Look: August 7, 2007

  Working PapersThe New Market for Federal Judicial Law Clerks Authors:Christopher Avery, Christine Jolls, Richard Posner, and Alvin E. Roth Abstract In the past, judges have often hired applicants for judicial clerkships as early as the beginning of the second year of... View Details
Keywords: Martha Lagace
  • Research Summary

Financial Incentives

My research examines how the performance effects of internal governance and the design of compensation vary by managerial position. For example, I document links between innovation and stock options for corporate R&D heads;... View Details

  • June 2024
  • Article

Oral History and Business History in Emerging Markets

By: Geoffrey Jones
This article describes the motivation, structure and use of the Creating Emerging Markets (CEM) oral history-based project at the Harvard Business School. The project consists of lengthy interviews with business leaders from emerging markets. By June 2024 183... View Details
Keywords: Emerging Economies; Oral History; Emerging Markets; Business History; Research
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  • April 1999
  • Article

Diversification Strategies of British Trading Companies: Harrisons & Crosfield c1900-c1980

By: G. Jones and Judith Wale
This article examines the diversification strategies and organisational competencies of Harrisons & Crosfield, a British-based multinational, between 1900 and 1980. There is an accumulating body of case study evidence on the historical evolution of British... View Details
Keywords: Organizational Change and Adaptation; Diversification; Knowledge Use and Leverage; Competency and Skills; Great Britain
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  • July 2006 (Revised March 2008)
  • Case

Changan Automobile Co., Ltd.

By: Dennis Campbell and Donglin Xia
Chairman Yin Jiaxu must communicate that the company's extraordinary reported performance in 2002 reflects Changan's unique strategy within the competitive dynamics of China's automobile industry. Changan's 2002 annual report demonstrated an extraordinary level of... View Details
Keywords: Financial Reporting; Ethics; Corporate Disclosure; Media; Business and Shareholder Relations; Auto Industry; China
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  • Article

Values, Purpose, Meaning, and Expectations: Why Culture and Context Matter

By: Rosabeth M. Kanter
The "rational person" standard, based on assumptions of economic self-interest, has long prevailed in legal reasoning. But understanding of decision making, behavioral choices, and possibilities for action must be enlarged to include a variety of factors that give... View Details
Keywords: Standards; Interests; Decision Making; Behavior; Value; Groups and Teams; Performance Expectations; Organizational Culture; Leadership; Business Cycles; Forecasting and Prediction; Motivation and Incentives
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  • Research Summary

Globalization and the Family Business

As business becomes more global and competitive, many family companies are extending their operations through various means to remain competitive in their industries. Professor Davis is teaming with Professor Jon Martinez of Universidad de los Andes and Florence Tsai... View Details

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