Publications

June 1996 (Revised March 1998)
Case

Skandia AFS: Developing Intellectual Capital Globally

By: Christopher A. Bartlett and Takia Mahmood

Focuses on the measurement and management of organizational knowledge as a strategic asset, and on the deployment of information technology, organizational structure, and processes in leveraging that asset. View Details

Keywords: Global Strategy; Knowledge Sharing; Growth and Development Strategy; Organizational Design; Organizational Structure; Alliances; Competitive Advantage; Information Technology

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06 Aug 2008
Research & Ideas

Are the Olympics a Catalyst for China Reforms?

the Americas, etcetera. The litany is very impressive. Most of all, he seemed to serve as a human bridge. Q: If reformers wanted to take the Yung Wing example and work for change inside China, what potential routes or alliances are open... View Details

Keywords: by Sean Silverthorne

01 Dec 2003
News

Roger Ullman: Going Green with E2

organizing events, prospecting for new members, and traveling to Albany and Washington to meet with lawmakers, also volunteers his time and expertise to the Rainforest Alliance — an international conser-vation organization — while... View Details

Keywords: Julia Hanna; Management, Scientific, and Technical Consulting Services; Professional Services

01 Dec 2002
News

Teaching Teachers

economies, but also among and between visiting faculty and deans. Such alliances are an asset that is priceless,” Herrero states. “It's social capital that no amount of money could buy.” View Details

01 Oct 1998
News

A Community Investment

socially responsible mission. There is tremendous inefficiency in the environmental community, and one of our goals is to facilitate the formation of strategic alliances between and amongst environmentalists and other sectors of society... View Details

July 2000 (Revised May 2001)
Case

WebMD (A)

Discusses the emerging role of the Internet in the health care industry and describes the strategy of WebMD in this new "ehealth" space. Issues include technology strategy, industry transformation, competition in turbulent environments, and strategic alliances. View Details

Keywords: Internet and the Web; Alliances; Competitive Advantage; Industry Structures; Health Care and Treatment; Health Industry

April 2003 (Revised November 2003)
Case

Creation of the European Union, The

By: J. Gunnar Trumbull

Describes the emergence of the European Union (EU). Focuses on a critical stage in European integration--the period in the early 1990s when member states negotiated the terms of the Maastricht Treaty. This agreement set in motion the project that would eventually lead... View Details

Keywords: International Relations; Alliances; System; Negotiation Participants; Government and Politics; Agreements and Arrangements; Money; Cooperation; European Union

March 1993
Case

Liz Claiborne, Inc. and Ruentex Industries, Ltd. (Abridged)

By: Roy D. Shapiro and Marie-Therese M. Flaherty

Details the evolution of a value-creating supplier-buyer partnership. Describes the buyer's (Liz Claiborne) manufacturing and marketing strategy, and details the workings of the firm's relationship with an important Taiwanese supplier of piece goods (Ruentex Industries... View Details

Keywords: Marketing Strategy; Order Taking and Fulfillment; Production; Supply Chain Management; Alliances; Value Creation; Manufacturing Industry

November 1991
Case

Magic Johnson: Endorsements ""After""...?

By: Stephen A. Greyser

On Thursday, November 7, 1991, Los Angeles Lakers star Earvin "Magic" Johnson announced his retirement from basketball in the wake of having tested positive for HIV, the virus that causes AIDS. Magic Johnson was one of the most popular figures in sports, both... View Details

Keywords: Marketing Strategy; Value; Sports; Advertising; Alliances; Problems and Challenges; Decision Choices and Conditions; Brands and Branding; Consumer Products Industry; Sports Industry; Entertainment and Recreation Industry

November 2007
Case

Center for Integration of Medicine and Innovative Technology (CIMIT)

By: H. Kent Bowen and Courtney Purrington

Translating innovative ideas form the clinician to the patient remains a major problem in the field of medicine. Dr. John Parrish and colleagues created an organization (CIMIT) that brings the technical, financial, and administrative resources to these innovative... View Details

Keywords: Financing and Loans; Innovation and Invention; Technological Innovation; Resource Allocation; Alliances; Research and Development; Health Industry; Service Industry

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9 May 2013
Conference Presentation

Weaving Sustainability into the Organization’s Fabric: A Framework for Organizational Renewal

By: Luciana Silvestri and Ranjay Gulati

Keywords: Sustainability; Sustainability Management; Organizational Identity; Organizational Change and Adaptation; Mission and Purpose; Management; Strategy; Organizational Design; Alliances; Environmental Sustainability

August 2003 (Revised December 2004)
Case

Peninsula Community Foundation

By: James E. Austin, Jane Wei-Skillern and Alison Berkley Wagonfeld

After leading the Peninsula Community Foundation (PCF) through a period of tremendous growth, its president, Sterling Speirn, is facing the prospect of a decline in the foundation's asset base for the first time in the foundation's history. In addition, the fact that... View Details

Keywords: Philanthropy and Charitable Giving; Product Positioning; Planning; Alliances; Opportunities; Nonprofit Organizations; Valuation; Financial Services Industry

January 2010
Teaching Note

The Joslin Diabetes Center (TN)

By: Michael E. Porter, Elizabeth O. Teisberg and Scott Wallace

Teaching Note for [710424]. View Details

Keywords: Health Care and Treatment; Groups and Teams; Medical Specialties; Programs; Opportunities; Service Delivery; Alliances; Value Creation; Health Industry; Boston

2009
Book

Merchants to Multinationals

By: G. Jones

Merchants to Multinationals examines the evolution of multinational trading companies from the eighteenth century to the present day. During the Industrial Revolution, British merchants established overseas branches which became major trade intermediaries and... View Details

Keywords: Trade; Foreign Direct Investment; Multinational Firms and Management; Business History; Alliances; Groups and Teams; Distribution Industry; Africa; Asia; Great Britain; Latin America

January 2001
Case

Merck Global Health Initiatives (A)

By: James E. Austin, Diana Barrett and James Weber

The case series focuses on Merck's drug donation program and then raises new issues facing management about what to do about HIV/AIDS in Africa given the company's development of a new therapy. Describes collaboration among many parties including the Gates Foundation,... View Details

Keywords: Programs; Philanthropy and Charitable Giving; Health Disorders; Health Care and Treatment; Private Sector; Public Sector; Alliances; Problems and Challenges; Pharmaceutical Industry; Botswana

January 2001
Case

Merck Global Health Initiatives (B): Botswana

By: James E. Austin, Diana Barrett and James Weber

The case series focuses on Merck's drug donation program and then raises new issues facing management about what to do about HIV/AIDS in Africa given the company's development of a new therapy. Describes collaboration among many parties including the Gates Foundation,... View Details

Keywords: Health Disorders; Health Care and Treatment; Private Sector; Public Sector; Alliances; Problems and Challenges; Africa; Botswana

01 Dec 2002
News

Building a Network for Social Enterprise in Latin America

Angela Serino, manager of corporate responsibility for Natura, a Brazilian cosmetics company, and Maria de Graça Fernandes Branco, principal of Matilde Elementary and High School. The pair are subjects of a case produced by the SEKN that examines how their View Details

December 2013
Supplement

Bruce Allyn: Negotiating with the KGB (B)

By: James K. Sebenius

This case picks up (from the end of the "A" case) the detailed story of the KGB's high-pressure negotiations with Harvard doctoral student Bruce Allyn to recruit him as a secret asset for the Soviet spy agency. The "A" case describes how, at the tense height of the... View Details

Keywords: Negotiation; Bargaining; Hard Bargaining; KGB; Espionage; Spying; War; National Security; Alliances; Ethics; Negotiation Tactics; Decision Choices and Conditions; Negotiation Participants; Negotiation Offer; Cambridge; Moscow; Soviet Union