Filter Results:
(7,952)
Show Results For
- All HBS Web
(7,952)
- People (39)
- News (1,856)
- Research (4,844)
- Events (48)
- Multimedia (64)
- Faculty Publications (3,122)
Show Results For
- All HBS Web
(7,952)
- People (39)
- News (1,856)
- Research (4,844)
- Events (48)
- Multimedia (64)
- Faculty Publications (3,122)
- 26 Feb 2014
- Research & Ideas
How Grocery Bags Manipulate Your Mind
out that an everyday item has the power to act as both angel and devil every time we go to the grocery store. It lurks in car trunks and pantries all over the world, waiting to guide us simultaneously down... View Details
- 24 Jan 2017
- First Look
First Look at New Research: January 24, 2017
to Federal Censuses between 1880 and 1940. We identify a causal relationship between patented inventions and long-run economic growth and outline a basic framework for... View Details
Keywords: Sean Silverthorne
- 20 Mar 2019
- Research & Ideas
Gender-Diverse Companies Thrive Only Where Diversity is Embraced
question to Harvard Business School Assistant Professor Letian Zhang, who studies organizational theory and strategy with a focus on social inequalities and status hierarchies.... View Details
Keywords: by Sean Silverthorne
- 12 Aug 2002
- Research & Ideas
‘Let the Buyer Beware’ Doesn’t Protect Investors
sells used furniture. The bank, like the auction house, prepares sales documents which are intended to do two things: first, to persuade the potential buyer to buy by putting forward positive information while suppressing negative data;... View Details
Keywords: by D. Quinn Mills
- Career Coach
Kesha Kanakiya
Kesha is excited to help other students – particularly those looking to work in the fields she has experience in (consulting, PE Ops, Big Tech) as well as those trying to explore as much as possible while at HBS. She is uniquely View Details
- 01 Feb 2008
- What Do You Think?
How Sustainable Is Sustainability in a For-Profit Organization?
Summing Up How will sustainability be achieved? To sum up responses to this month's column, the question is not whether global sustainability will be achieved but how. One school of thought could perhaps be characterized as enlightened self-interest, a realization on... View Details
Keywords: by Jim Heskett
- 28 Nov 2007
- Research & Ideas
B2B Branding: Does it Work?
end consumers—with their aspirations and needs. That is a source of competitive advantage in driving their innovation agendas. Accenture sells nothing to consumers. But its "Performance Delivered" campaign, backed by the... View Details
- October 2010 (Revised November 2010)
- Background Note
Plavix: Drugs in the Age of Personalized Medicine
By: Richard G. Hamermesh, Mara G. Aspinall and Rachel Gordon
PIavix, one of the world's best selling drugs in 2010, appears to have a limited future. Its patent was due to expire soon, and recently new data had been discovered that indicated that a small subset of the population would be at risk for stroke, heart attack, or even... View Details
Keywords: Health Care and Treatment; Product Positioning; Business and Government Relations; Genetics; Competitive Strategy; Pharmaceutical Industry
Hamermesh, Richard G., Mara G. Aspinall, and Rachel Gordon. "Plavix: Drugs in the Age of Personalized Medicine." Harvard Business School Background Note 811-001, October 2010. (Revised November 2010.)
- 08 Jul 2014
- First Look
First Look: July 8
outsider's view to challenge the status quo. Given the string of ethical failures of corporations around the world in recent years-from BP to GM to JPMorgan Chase-it's clear that leaders not only need to act more responsibly themselves,... View Details
Keywords: Carmen Nobel
- April 2006 (Revised May 2007)
- Case
Apple Computer, 2006
By: David B. Yoffie and Michael Slind
Apple has reaped the benefits of its innovative music player, the iPod. However, its PC and server business continue to hold small market share relative to the worldwide computer over the past few years. Will the iPod lure new users to the Mac? Will Apple be able to... View Details
Keywords: Technological Innovation; Product Positioning; Performance Evaluation; Information Infrastructure; Music Entertainment; Time Management; Information Technology Industry
Yoffie, David B., and Michael Slind. "Apple Computer, 2006." Harvard Business School Case 706-496, April 2006. (Revised May 2007.)
- June 1994 (Revised August 1994)
- Case
Cunard Line Ltd.: Managing Integrated Marketing Communications
Cunard, the world's oldest luxury line company, is confronted with several key issues involving its marketing and marketing communications strategy. One concerns the balance between image/positioning advertising and short-term-oriented promotional... View Details
Keywords: Advertising Campaigns; Marketing Communications; Marketing Strategy; Product Positioning; Consumer Behavior; Organizational Structure; Identity; Balance and Stability; Shipping Industry
Greyser, Stephen A. "Cunard Line Ltd.: Managing Integrated Marketing Communications." Harvard Business School Case 594-046, June 1994. (Revised August 1994.)
- 26 Apr 2010
- Research & Ideas
When Other Companies Compete Like Crazy, Dare to Be Different
How did they differentiate themselves to remain competitive? A: Against this backdrop of overwhelming conformity, it is harder than ever for a business to be a positive deviant. And so, in a nutshell, the... View Details
Keywords: by Sarah Jane Gilbert
- 17 Jun 2014
- First Look
First Look: June 17
lasting changes in the lives of people and their societies. Rather, some organizations would be better off measuring shorter-term outputs or individual outcomes. Funders such as foundations and impact... View Details
Keywords: Sean Silverthorne
- August 2006 (Revised May 2007)
- Supplement
Management Levels at Staples (D): Regional Vice President
By: David A. Garvin and Lynne Levesque
Garvin, David A., and Lynne Levesque. "Management Levels at Staples (D): Regional Vice President." Harvard Business School Supplement 307-040, August 2006. (Revised May 2007.)
- August 2006 (Revised June 2007)
- Supplement
Management Levels at Staples (C): District Manager
By: David A. Garvin and Lynne Levesque
Garvin, David A., and Lynne Levesque. "Management Levels at Staples (C): District Manager." Harvard Business School Supplement 307-039, August 2006. (Revised June 2007.)
- 23 Nov 2010
- First Look
First Look: November 23
and the reforms recommended by the Commission. It summarizes recent trends in taxation by U.S. states and OECD nations, relating the empirical trends to tax theory. Finally, it engages the issue of... View Details
Keywords: Sean Silverthorne
- March 2004
- Background Note
Recent Facts About MBA Job Searches
Presents data on Harvard Business School MBA job searches from 1997 to 2002. Includes color exhibits. View Details
Keywords: Job Search
Higgins, Monica C., and Christine Teebagy. "Recent Facts About MBA Job Searches." Harvard Business School Background Note 404-013, March 2004.
- July – August 2005
- Article
Designing High-Performance Jobs
By: Robert Simons
Simons, Robert. "Designing High-Performance Jobs." Harvard Business Review 83, nos. 7/8 (July–August 2005).
- 13 Jun 2012
- HBS Case
HBS Cases: A Startup Takes On the Credit Ratings Giants
For most of the 20th century, three bond ratings agencies—Moody's, Fitch, and Standard & Poor's—dominated the credit ratings industry, recently controlling 97 percent of the market. But the status quo... View Details
- 18 Oct 2006
- Research & Ideas
New at the Helm: A Talk with HBS Dean Light
across from the HBS campus, and several of the Harvard professional schools are scheduled to move next to us within several years. This will eventually position us at the heart of the University's growing... View Details