Publications

19 Feb 2008
Research & Ideas

Radical Design, Radical Results

design, little theory exists on how companies might go about creating a successful design strategy. In a recent article, "Strategies of Innovation and Imitation of Product... View Details

Keywords: by Julia Hanna; Consumer Products

October 2023 (Revised April 2024)
Case

FARM Rio: Bringing a Brazilian Fashion Brand to the World

By: Isamar Troncoso and Jill Avery

FARM Rio, a twenty-six year old Brazilian fashion brand, had recently put down roots in the U.S. The brand, known for its bold, colorful, nature-inspired tropical prints, was testing the waters in Europe to assess if and how the brand should further expand globally.... View Details

Keywords: Global Marketing; Go-to-market Strategy; Global Branding; Brand Positioning; Marketing; Brands and Branding; Marketing Strategy; Growth and Development Strategy; Product Positioning; Market Entry and Exit; Distribution Channels; Expansion; Fashion Industry; Brazil; United States; Europe

April 2002 (Revised May 2005)
Case

GE's Digital Revolution: Redefining the E in GE

By: Christopher A. Bartlett and Meg Glinska

This case details the implementation of the e-business initiative--the last of Jack Welch's four company-wide strategic thrusts. First, it summarizes the 20-year change process that Welch led, detailing the initiatives he put in place. It then traces how Gerry Podesta,... View Details

Keywords: Change Management; Transformation; Decision Choices and Conditions; Leadership Style; Business or Company Management; Organizational Culture; Organizational Structure; Performance Effectiveness; Corporate Strategy; Internet and the Web

March 2024
Article

When Are Social Protests Effective?

By: Eric Shuman, Amit Goldenberg, Tamar Saguy, Eran Halperin and Martijn van Zomeren

Around the world, people engage in social protests aimed at addressing major societal problems. Certain protests have led to significant progress, yet other protests have resulted in little demonstrable change. We introduce a framework for evaluating the effectiveness... View Details

Keywords: Protests; Social Issues; Outcome or Result; Measurement and Metrics; Power and Influence; Motivation and Incentives

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November 2017 (Revised December 2019)
Case

Redfin: Redefine Real Estate

By: Hong Luo and Huafeng Yu

Founded in 2004, Redfin envisioned a light-touch model in which clients self-served using the digital platform in exchange for a significantly lower fee than traditional agents. Realizing the narrow appeal of its initial model, Redfin had made significant changes to... View Details

Keywords: Adaptation; Growth and Development Strategy; Decision Choices and Conditions; Real Estate Industry; North America

11 Mar 2001
Research & Ideas

Evolving for Success [Part Two]

Companies and people need to embrace change in order to succeed in the future, according to HBS professor Rosabeth Moss Kanter. In this, the second of a two-part interview for HBS Working Knowledge, she... View Details

Keywords: by Staff

01 Jul 2011
News

Whether to Shutter a Struggling Family Business

Gerald Zaltman

*Joined Harvard Faculty: 1991
Prior Faculty Appointments: Northwestern University, 1968-75;
University of Pittsburgh, 1975-91

*Doctoral Degree in Sociology Received from: The John Hopkins University;
MBA Degree Received from: The University of... View Details

Keywords: advertising; apparel; automotive; beverage; biotechnology; consumer products; entertainment; financial services; food; health care; marketing industry; pharmaceuticals; retailing; sports; telecommunications

January 1996 (Revised December 2005)
Case

First Community Bank (A)

By: Rosabeth M. Kanter

First Community Bank, a bank-within-a-bank at Bank of Boston, was established in 1990 as a unique venture to serve urban communities. By 1995 it has achieved profitability but must manage relationships with the mainstream at Bank of Boston, serve as a change agent and... View Details

Keywords: Banks and Banking; Business Ventures; Business and Community Relations; Agency Theory; Change Management; Leadership; Balanced Scorecard; Mission and Purpose; Organizational Structure; Problems and Challenges; Banking Industry; Boston

11 Apr 2023
Op-Ed

The First 90 Hours: What New CEOs Should—and Shouldn't—Do to Set the Right Tone

additional changes three months in. Don’t let perfection be the enemy of progress. Signal your values. You might see mountains of food go to waste at your welcome receptions... View Details

Keywords: by John Quelch

01 Aug 2005
What Do You Think?

Is There an “Efficient Market” in CEO Compensation?

efficient markets might argue that these are merely a reflection of the scarcity of supply among those thought to be able to lead large organizations. And yet there is evidence View Details

Keywords: by James Heskett

August 2017 (Revised November 2017)
Case

VTS

By: Mark Roberge and Michael Roberts

The case raises issues around sales force deployment and management issues in the SaaS industry. Specifically, VTS sells a software product to the real estate industry and has designed a Go-to-Market strategy for what the founders perceive to be the unique... View Details

Keywords: Salesforce Management; Compensation and Benefits; Managerial Roles; New York (city, NY)

2013
Article

The Strategic Fitness Process: A Collaborative Action Research Method for Developing Organizational Prototypes and Dynamic Capabilities

By: Michael Beer

Organizations underperform and sometimes fail because their leaders are unable to learn the unvarnished truth from relevant stakeholders about how the design and behavior of the organization is misaligned with its goals and strategy. The Strategic Fitness Process (SFP)... View Details

Keywords: Organization Alignment; Dynamic Capabilities; Organization Design; Organizational Prototyping; Organizational Silence; Organizational Learning; Organizational Change and Adaptation; Strategic Planning; Organizational Design

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22 Oct 2012
Research & Ideas

Not Your Father’s State-Run Capitalism

enterprises” Never mind whether this was ever truly so black and white—Western countries certainly had their share of state-owned businesses back in the 1970s—but what is clear is that times have changed. Liberalization View Details

Keywords: by Michael Blanding

15 Apr 2016
News

How America Grew

02 Nov 2006
Working Paper Summaries

Organizational Response to Environmental Demands: Opening the Black Box

Keywords: by Magali A. Delmas & Michael W. Toffel

Article

Strategies and Tactics in NGO-Government Relations: Insights from Slum Housing in Mumbai

By: Ramya Ramanath and Alnoor Ebrahim

Relationships between nongovernmental organizations (NGOs) and government agencies have been variously described in the nonprofit literature as cooperative, complementary, adversarial, confrontational, or even co-optive. But how do NGO-government relationships emerge... View Details

Keywords: Cooperative Ownership; Housing; Corporate Strategy; Business and Government Relations; Organizational Change and Adaptation; Nonprofit Organizations; Change Management; Business Strategy; Growth and Development; Non-Governmental Organizations; Accommodations Industry; Mumbai

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2018
Chapter

How Geography Shapes—and Is Shaped by—the Internet

By: Shane Greenstein, Avi Goldfarb and Chris Forman

Book Abstract: The first 15 years of the 21st century have thrown into sharp relief the challenges of growth, equity, stability, and sustainability facing the world economy. In addition, they have exposed the inadequacies of mainstream economics in providing answers to... View Details

Keywords: Economics; Geographic Location; Internet

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