Publications

October 2022
Article

When Does Moral Engagement Risk Triggering a Hypocrite Penalty?

By: Jillian J. Jordan and Roseanna Sommers

Society suffers when people stay silent on moral issues. Yet people who engage morally may appear hypocritical if they behave imperfectly themselves. Research reveals that hypocrites can—but do not always—trigger a “hypocrisy penalty,” whereby they are evaluated... View Details

Keywords: Hypocrite; Dishonesty; Social Issues; Moral Sensibility; Public Opinion; Perception

Read Now

December 2, 2021
Article

Former Best Buy CEO Hubert Joly: Empowering Workers to Create ‘Magic’

By: Hubert Joly and Adi Ignatius

Hubert Joly was behind an amazing turnaround at Best Buy. While everybody was saying he should lay people off to solve the company’s problems, Joly instead listened to the people working for him and found solutions that didn’t involve people losing their jobs.... View Details

Keywords: Purpose; Meaningful Work; Employee Empowerment; Mission and Purpose; Employees; Organizational Culture; Leadership

Read Now

May 2019 (Revised May 2020)
Case

fidentiaX: The Tradable Insurance Marketplace on Blockchain

By: Alexander Braun, Lauren H. Cohen and Jiahua Xu

Three years ago, Alvin Ang and his partner founded fidentiaX in Singapore, with the ambition to create the world’s first marketplace for tradable insurance policies on blockchain. With a 26-page white paper, the start-up closed a successful fundraising round through an... View Details

Keywords: Blockchain; Insurance; Corporate Entrepreneurship; Technology Adoption; Business Strategy; Insurance Industry; Technology Industry; Singapore

September 2016 (Revised September 2016)
Case

Spectio: A Digital Lighting Company

By: Rajiv Lal and Sarah McAra

Spectio Tech, founded in 2005, developed and implemented intelligent LED lighting solutions for the industrial market. Sensors and wireless connectivity embedded in its LED fixtures not only significantly reduced lighting-related energy use—by up to 90% in some... View Details

Keywords: Internet Of Things; IoT; LED Lighting; Start-up; Energy Efficiency; Information Technology; Technology Adoption; Technological Innovation; Business Startups; Internet and the Web

2009
Chapter

Small and Medium Firm Lending in Mexico: Lessons and Current Issues

By: Rodrigo Canales and Ramana Nanda

Mexico is often cited as one of the world's most entrepreneurial countries in terms of the percentage of its population that has started or is in the process of starting a business venture. Yet Mexico does not seem to be very friendly to entrepreneurs, as confirmed by... View Details

Keywords: Business Startups; Entrepreneurship; Policy; Competition; Mexico

Read Now

May 1990 (Revised April 1995)
Teaching Note

Karen Green, Teaching Note

By: Linda A. Hill

The video depicts Karen Green, a manager in her early thirties, on a company retreat. She is being considered for a project manager position, a promotion she does not receive. During the retreat, the circumstances that influenced the decision become evident. The... View Details

Keywords: Work-Life Balance; Personal Development and Career; Gender; Power and Influence

15 Apr 2020
News

Bringing Manufacturing Back to the U.S. Is Easier Said Than Done

30 Mar 2020
News

Amy Edmondson on the power of psychological safety in distributed work

March–April 2023
Article

Market Segmentation Trees

By: Ali Aouad, Adam Elmachtoub, Kris J. Ferreira and Ryan McNellis

Problem definition: We seek to provide an interpretable framework for segmenting users in a population for personalized decision making. Methodology/results: We propose a general methodology, market segmentation trees (MSTs), for learning market... View Details

Keywords: Decision Trees; Computational Advertising; Market Segmentation; Analytics and Data Science; E-commerce; Consumer Behavior; Marketplace Matching; Marketing Channels; Digital Marketing

May 2017
Case

Four Products: Predicting Diffusion (2017)

By: John Gourville

One job of product managers, marketers, strategic planners, and other corporate executives is to predict what the demand will be for a new product. This task is easier for certain classes of new products than for others. For new consumer package goods, for instance,... View Details

Keywords: Diffusion Processes; Product Adoption; Forecasting and Prediction; Product; Product Launch; Marketing

21 Feb 2012
First Look

First Look: Feb. 21

Innovation. Cambridge: MIT Press, forthcoming A rich and distinguished body of research has documented the importance of user innovations. For the most part, this literature has found that users innovate but do View Details

Keywords: Sean Silverthorne

23 Jun 2008
Working Paper Summaries

Using Financial Innovation to Support Savers: From Coercion to Excitement

Keywords: by Peter Tufano & Daniel Schneider; Financial Services

March 2008
Case

Novartis AG: Science-Based Business

By: H. Kent Bowen and Courtney Purrington

Novartis is a science-based drug company, which has important implications for its business strategy. It is one of the largest pharmaceutical companies in the world with over $38B in sales in 2007. Pharmaceuticals account for slightly over $24B of that total. In 2007,... View Details

Keywords: Innovation and Invention; Resource Allocation; Product Development; Partners and Partnerships; Research and Development; Science-Based Business; Pharmaceutical Industry

27 Jun 2011
Research & Ideas

Recovering from the Need to Achieve

actor William H. Macy, knows he is not alone. He estimates about 80 to 85 percent of Morgan Stanley and Goldman Sachs bankers, for example, would self-identify themselves as HNAPs. "When I talk about it... View Details

Keywords: by Kim Girard

Research Summary

Hybrid organizing

By: Julie Battilana

While historically the commercial and social sectors have evolved on fairly separate tracks, over the last 30 years we have witnessed a blurring of the boundaries between these two sectors. In an effort to account for this transition, Professor Battilana’s second... View Details

05 Jun 2020
Research & Ideas

How Anchor Investors Help Impact Funds Succeed

last close. Given the average fund size of $69 million at last close, this would represent a meaningful difference. A second interesting fact is that the size of the initial investment seems less important than its presence: larger anchor investments did View Details

Keywords: by Sean Silverthorne; Financial Services

March–April 2020
Article

Pricing Policies that Protect your Brand

By: Ayelet Israeli and Eugene F. Zelek Jr.

When customers seek out online deals, it seems like a win for everybody: Brands, retailers, dealers, and distributors sell more goods, and buyers get a bargain. What's not to like? Here's the problem: Lured by rock-bottom online prices, customers often end up dealing... View Details

Keywords: Price; Policy; Brands and Branding; E-commerce

June 2019
Article

Fraud Allegations and Government Contracting

By: Jonas Heese and Gerardo Pérez Cavazos

This paper examines whether fraud allegations affect firms’ contracting with the government. Using a dataset of whistleblower allegations brought under the False Claims Act against firms accused of defrauding the government, we find that federal agencies do not reduce... View Details

Keywords: Whistleblower; Fraud Allegations; False Claims Act; Government Contracting; Risk Allocation; Government and Politics; Contracts; Crime and Corruption; Risk and Uncertainty; Business and Government Relations

SSRN

spring 1994
Article

Unilateral Commitments and the Importance of Process in Alliances

By: Ranjay Gulati, Tarun Khanna and Nitin Nohria

How the partners in an alliance view their joint venture can have much to do with its success or failure. Each partner fears that the other will get the larger payoff by acting opportunistically while it cooperates in good faith. The result is that both partners choose... View Details

Keywords: Management Style; Partners and Partnerships; Joint Ventures; Management Practices and Processes; Alliances; Trust; Game Theory