Publications
Publications
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(12,514)
- Faculty Publications (5,096)
- February 1988
- Case
IBM Marketing Organization (A): Changes in Structure
- February 1988
- Case
IBM Marketing Organization (B): Process
- February 1988 (Revised August 2000)
- Background Note
Note on the U.S. Freight Transportation Industry
By: Janice H. Hammond and John E. P. Morrison
Describes the major modes of domestic freight transportation (motor carrier, rail, air, water, and pipelines). Examines the characteristics of the transportation service that each mode provides and discusses changes in the industry that have resulted from recent... View Details
- December 1987 (Revised January 1988)
- Background Note
Managing Information Technology: Telecommunications and Computer Networks
- December 1987 (Revised March 1990)
- Case
Manufacturers Hanover Corp.: The New Information Technology Organization (A)
By: Lynda M. Applegate and Donna B. Stoddard
- December 1987 (Revised March 1990)
- Case
Manufacturers Hanover Corp.: The New Information Technology Organization (B)
By: Lynda M. Applegate and Donna B. Stoddard
- September 1987
- Background Note
What Do Venture Capitalists Do?
Presents the results derived from 49 responses to a questionnaire mailed to 100 venture capitalists in late 1984. The purpose of the survey was to shed light on the relationship between venture capitalists and their portfolio companies. The survey revealed that the... View Details
- July 1987
- Case
Frito-Lay, Inc.: The New Data Center
- July 1987 (Revised November 1989)
- Teaching Note
Lotus Development Corp. Channel Choice: Direct vs. Distribution, Teaching Note
Teaching Note for (9-587-078). View Details
- July 1987 (Revised October 1995)
- Case
Phillips 66: Controlling a Company Through Crisis
The downstream operations subsidiary of a major U.S. petroleum company is faced with major restructuring decisions and responds by developing an Executive Information System (EIS) which allows for increased responsiveness, wider span of control, and higher levels of... View Details
- June 1987 (Revised September 1997)
- Case
Mebel, Doran & Co.
Puts the student in the position of a senior official of a major New York investment bank who discovers that information has leaked to the market on a confidential takeover plan that was being developed by a corporate client. The official has to decide how to deal with... View Details
- April 1987 (Revised July 1989)
- Case
Lockheed-Georgia Co.: Executive Information Systems
- April 1987 (Revised January 1988)
- Background Note