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Show Results For
-
All HBS Web
(8,857)
- People (21)
- News (1,708)
- Research (5,511)
- Events (57)
- Multimedia (75)
- Faculty Publications (3,842)
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- 12 Nov 2001
- Research & Ideas
Facing the New World Order
seems mostly to be a cyclical process, not a structural process. It's a process that our survey data suggests and our short-term flash survey data suggests is not likely to be [a] deep and stunning change,...
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by Staff
- 08 Apr 2015
- What Do You Think?
Are Technology Companies Ripe for Disruption?
close proximity to one another, frequenting the same restaurants, and speaking a language of their own? They represent a classic "cluster" from the world of competitive strategy. But are they denied exposure to View Details
- August 1995
- Teaching Note
Polaroid Corporation: European Distribution System TN
By: Janice H. Hammond and Afroze A Mohammed
Teaching Note for (9-695-038).
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- Research Summary
Overview
Allie's research focuses on diversity, gender, and knowledge within organizations.
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- 05 May 2009
- First Look
First Look: May 5, 2009
inductively generate a consumer (patient)-centric marketing model. The focal organizations are unique in that they all identify patient needs first, then work backwards to develop economically viable solutions. These solutions are not...
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Martha Lagace
- 30 Apr 2012
- Research & Ideas
India’s Ambitious National Identification Program
In a hugely ambitious project, the Unique Identification Authority of India has been charged with implementing a nationwide program to register and assign a one-of-a-kind ID number to every Indian resident—some 1.2 billion people—by 2020...
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by Dina Gerdeman
- November 1983 (Revised May 1990)
- Case
Procter & Gamble Co. (A)
By: John A. Quelch
An associate advertising manager at Procter & Gamble is considering several options to strengthen the company's position in the light duty liquid detergent market. One option is to introduce a fourth Procter & Gamble brand in the category. Provides substantial...
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Keywords:
Product Positioning;
Advertising;
Product Launch;
Brands and Branding;
Consumer Products Industry;
United States
Quelch, John A. "Procter & Gamble Co. (A)." Harvard Business School Case 584-047, November 1983. (Revised May 1990.)
- 09 Jul 2024
- Research & Ideas
Chance Encounters: What's at Stake in Return-to-Office Decisions
Late one day in the fall of 2021, as she was packing up to head home, Assistant Professor Maria Roche bumped into Andy Wu, a colleague in the Strategy Unit whose office is next to hers. Roche asked how his research was going, and in the...
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- 10 Jul 2000
- Research & Ideas
Cable TV: From Community Antennas to Wired Cities
demands of city officials, cable operators encountered higher than expected construction costs as they entered urban markets. It proved difficult to lay cable under busy city streets while avoiding disruption to existing power, phone,...
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- June 1998 (Revised July 2001)
- Case
Haier Group (C), The
By: Lynn S. Paine
Presents the outcome of the (B) case and relates development in the company up to 1997.
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Paine, Lynn S. "Haier Group (C), The." Harvard Business School Case 398-162, June 1998. (Revised July 2001.)
- February 1994 (Revised May 1995)
- Case
Eastman Kodak Co.: Funtime Film
By: Robert J. Dolan
Eastman Kodak has suffered significant declines in film market share at the hands of lower priced branded producers and private label products. The case presents Kodak's proposal to launch a new economy brand of film to combat these rivals.
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Keywords:
Product Positioning;
Competition;
Price;
Product Launch;
Brands and Branding;
Consumer Products Industry
Dolan, Robert J. "Eastman Kodak Co.: Funtime Film." Harvard Business School Case 594-111, February 1994. (Revised May 1995.)
- 07 Oct 2008
- First Look
First Look: October 7, 2008
included Gap, Apple, Motorola, Armani, and American Express. The business model was structured to benefit partner companies by increasing consumer purchases—of (RED)-branded products such as red iPods View Details
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Martha Lagace
- 08 Dec 2009
- First Look
First Look: Dec. 8
Economics 1, no. 1 (December 2009) Abstract Much of empirical corporate finance focuses on sources of the demand for various forms of capital, not the supply. Recently, this has changed. Supply effects of equity View Details
Keywords:
Martha Lagace
- 02 Apr 2015
- Research & Ideas
Digital Initiative Summit: The Business of Crowdsourcing
client to draft a challenge focused on getting consumers excited about the product. Community Members Are Eager To Participate Tongal, whose client list includes Lego and Colgate-Palmolive, said "the client...
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by Dina Gerdeman
- autumn 2000
- Article
eBay, Inc.
By: Stephen P. Bradley and Kelley Porter
Bradley, Stephen P., and Kelley Porter. "eBay, Inc." Journal of Interactive Marketing 14, no. 4 (autumn 2000). (Reprint of Harvard Business Case No. 700-007.)
- 03 Jul 2018
- What Do You Think?
Should CEO Satya Nadella Cancel Microsoft’s Contract with ICE?
Madrolly When Should a Board Encourage a Triple Bottom Line Philosophy? Respondents to this month’s column provided a resounding “no” to the question of whether CEO Satya Nadella should accede to the wishes of a vocal minority of employees View Details
- December 2021
- Case
Zoetis
By: David E. Bell, Damien McLoughlin and Natalie Kindred
- 29 Oct 2000
- Research & Ideas
The Entrepreneurial Venture: A Conversation
Today's frenzied world of dot-com mania might have been hard to predict 25 years ago, but the Class of 1975 has always had an eye for opportunity. For its time, the class had a sizable number of military officers familiar with strategic tactics View Details
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by Susan Young
- 05 Jul 2006
- Research & Ideas
Reinventing the Dowdy Savings Bond
large number of individuals." We don't need any budget appropriations or new social programs. In discussions with the Treasury, Tufano says he encountered healthy skepticism to the idea that such changes would create real demand for...
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- 25 Feb 2014
- First Look
First Look: February 25
When, and How Much to Entertain Consumers in Advertisements? A Web-based Facial Tracking Field Study By: Teixeira, Thales, Rosalind Picard, and Rana el Kaliouby Abstract—The...
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Sean Silverthorne