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      • February 2007 (Revised March 2012)
      • Compilation

      John D. Rockefeller and the Creation of Standard Oil

      By: Nancy F. Koehn and Katherine Miller
      Reconstructs the entrepreneurial journey of John D. Rockefeller, founder of Standard Oil and one of the most famous business figures in history. Traces his early career as a retailer in Cleveland through his decision to enter the oil industry in the early 1860s to his... View Details
      Keywords: Entrepreneurship; Ethics; Business History; Innovation and Invention; Growth and Development Strategy; Personal Development and Career; Competitive Strategy; Energy Industry
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      Koehn, Nancy F., and Katherine Miller. "John D. Rockefeller and the Creation of Standard Oil." Harvard Business School Compilation 807-110, February 2007. (Revised March 2012.)
      • 2007
      • Working Paper

      Is Yours a Learning Organization?

      By: Amy Edmondson, David A. Garvin and Francesca Gino
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      Edmondson, Amy, David A. Garvin, and Francesca Gino. "Is Yours a Learning Organization?" Harvard Business School Working Paper, No. 07-055, February 2007.
      • February 2007
      • Tutorial

      Measuring Marketing Performance

      By: John A. Quelch
      In many organizations, marketing exists far from the executive suite and the boardroom. This tutorial instructs students how to improve the link between high level corporate strategy and the marketing function. First, students are exposed to three companies in which... View Details
      Keywords: Marketing Strategy; Corporate Strategy; Performance Evaluation
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      "Measuring Marketing Performance." Harvard Business School Tutorial 507-701, February 2007.
      • January 2007
      • Case

      AMD: A Customer-Centric Approach to Innovation

      By: Elie Ofek and Lauren Barley
      AMD's launch of the Opteron microprocessor in 2003 has allowed the company to make inroads into the lucrative server segment. A long-time follower to Intel, AMD management felt it was in a position to lead the microprocessor industry in new directions. However, in 2006... View Details
      Keywords: Customer Focus and Relationships; Price; Leadership; Brands and Branding; Product Launch; Product Development; Competitive Strategy; Customization and Personalization; Semiconductor Industry
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      Ofek, Elie, and Lauren Barley. "AMD: A Customer-Centric Approach to Innovation." Harvard Business School Case 507-037, January 2007.
      • January 2007 (Revised October 2011)
      • Case

      Roppongi Hills: City Within a City

      By: Anita Elberse, Andrei Hagiu and Masako Egawa
      Minoru Mori is the CEO of Mori Building, which has built Roppongi Hills, an ambitious large-scale, mixed-use development in Tokyo, Japan that includes high-end retail, restaurants, hotel, office, library, and art museum. A destination site for tourists and local... View Details
      Keywords: Buildings and Facilities; Development Economics; Brands and Branding; Urban Development; Competition; Real Estate Industry; Tokyo
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      Elberse, Anita, Andrei Hagiu, and Masako Egawa. "Roppongi Hills: City Within a City." Harvard Business School Case 707-431, January 2007. (Revised October 2011.)
      • January 2007
      • Case

      Robert E. Rubin (A)

      By: Nitin Nohria, Robert Steven Kaplan and Nicole Davison
      Bob Rubin was a businessman given the task of setting up and running the National Economic Council for the Clinton Administration. Unfamiliar with management in a political climate, Rubin worked hard to design, staff, and position the Council to make better economic... View Details
      Keywords: Personal Development and Career; Government and Politics; Managerial Roles; Macroeconomics; Organizational Design; Economy
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      Nohria, Nitin, Robert Steven Kaplan, and Nicole Davison. "Robert E. Rubin (A)." Harvard Business School Case 407-064, January 2007.
      • January 2007 (Revised January 2008)
      • Case

      Amanco: Developing the Sustainability Scorecard

      By: Robert S. Kaplan and Ricardo Reisen de Pinho
      Describes the challenges of using the Balanced Scorecard to implement a triple-bottom-line strategy for delivering excellent economic, environmental, and social performance. The owners and senior executive team of Amanco, a producer of plastic pipe and complete water... View Details
      Keywords: Balanced Scorecard; Measurement and Metrics; Corporate Social Responsibility and Impact; Environmental Sustainability; Social Issues; Strategy; Construction Industry; Industrial Products Industry; Latin America; Brazil
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      Kaplan, Robert S., and Ricardo Reisen de Pinho. "Amanco: Developing the Sustainability Scorecard." Harvard Business School Case 107-038, January 2007. (Revised January 2008.)
      • January 2007 (Revised January 2007)
      • Background Note

      Note on the U.S. Food and Drug Administration

      By: Robert F. Higgins, Richard G. Hamermesh and Virginia Fuller
      Describes the U.S. FDA with particular emphasis on its role in the development of new drugs, biologic products, and medical devices today. Provides context for the drug approval process by describing the FDA's history and organizational structure. View Details
      Keywords: Health; Governance Compliance; Policy; Product Development; Government and Politics; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; United States
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      Higgins, Robert F., Richard G. Hamermesh, and Virginia Fuller. "Note on the U.S. Food and Drug Administration." Harvard Business School Background Note 807-050, January 2007. (Revised January 2007.)
      • January 2007 (Revised November 2007)
      • Case

      Organic Growth at Wal-Mart

      By: Jan W. Rivkin and Troy Smith
      In 2005, an executive vice president at Wal-Mart must decide whether to expand the retailer's selection of organic food. The decision is made in the context of wider attempts to move the giant retailer slightly upscale and to focus on environmental sustainability. View Details
      Keywords: Food; Growth and Development Strategy; Product; Business Processes; Environmental Sustainability; Expansion; Retail Industry; United States
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      Rivkin, Jan W., and Troy Smith. "Organic Growth at Wal-Mart." Harvard Business School Case 707-498, January 2007. (Revised November 2007.)
      • January 2007 (Revised December 2008)
      • Case

      Mercy Corps: Positioning the Organization to Reach New Heights

      By: Allen S. Grossman and Caroline Joan King
      Mercy Corps, the world's 5th largest international relief and development agency, is at a turning point. The nonprofit's opportunities to grow and serve a larger number of beneficiaries are unprecedented. By looking at the unique relationship between headquarters and... View Details
      Keywords: Business Offices; Business Headquarters; Globalized Firms and Management; Growth and Development Strategy; Organizational Structure; Nonprofit Organizations
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      Grossman, Allen S., and Caroline Joan King. "Mercy Corps: Positioning the Organization to Reach New Heights." Harvard Business School Case 307-096, January 2007. (Revised December 2008.)
      • January 2007 (Revised May 2008)
      • Case

      National Logistics Management: Founder Decisions

      By: Lynda M. Applegate and Elizabeth Collins
      Scott Taylor, CEO & founder of NLM, is a serial entrepreneur faced with an important decision. As his industry consolidates, he knows that his company must grow quickly, yet he believes he has reached the limit of what organic growth can achieve. Should he accept the... View Details
      Keywords: Mergers and Acquisitions; Business Startups; Decision Choices and Conditions; Entrepreneurship; Growth and Development Strategy; Supply and Industry; Supply Chain
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      Applegate, Lynda M., and Elizabeth Collins. "National Logistics Management: Founder Decisions." Harvard Business School Case 807-125, January 2007. (Revised May 2008.)
      • January 2007
      • Background Note

      Note on Biotech Business Development

      By: Richard G. Hamermesh and Robert F. Higgins
      Describes the business development process in biotechnology companies. Topics covered include: participants in the licensing process and their interests, the major steps in the licensing process, the terms that are part of most agreements, and the most contentious... View Details
      Keywords: Agreements and Arrangements; Entrepreneurship; Intellectual Property; Biotechnology Industry
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      Hamermesh, Richard G., and Robert F. Higgins. "Note on Biotech Business Development." Harvard Business School Background Note 807-032, January 2007.
      • January 2007 (Revised August 2007)
      • Case

      Fulton County School System: Implementing the Balanced Scorecard

      By: Robert S. Kaplan and Monica Nah Lee
      Illustrates the adaptation and implementation of a private sector management tool, the Balanced Scorecard, to a public school district. As part of a continuous improvement initiative, the Director of Planning and Policy facilitates the development of a strategy map and... View Details
      Keywords: Education; Governance; Leadership; Balanced Scorecard; Performance Improvement; Strategy; Education Industry
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      Kaplan, Robert S., and Monica Nah Lee. "Fulton County School System: Implementing the Balanced Scorecard." Harvard Business School Case 107-029, January 2007. (Revised August 2007.)
      • January 2007 (Revised December 2007)
      • Case

      Digital China Holdings Limited: Managing the Transition from a Product-oriented to a Service-oriented Company

      By: F. Warren McFarlan, Guoqing Chen, Kai Reimers and Xunhua Guo
      Digital China is the largest Chinese independent systems integrator (IBM and HP are larger). Describes their history and their current strategy and invites the student to advise them as to how they should continue to grow in the future. This is the closest China... View Details
      Keywords: History; Information Technology; Service Operations; Growth and Development Strategy; Technology Industry; China
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      McFarlan, F. Warren, Guoqing Chen, Kai Reimers, and Xunhua Guo. "Digital China Holdings Limited: Managing the Transition from a Product-oriented to a Service-oriented Company." Harvard Business School Case 307-093, January 2007. (Revised December 2007.)
      • January 2007
      • Case

      Lou Pritchett: Negotiating the P&G Relationship with Wal-Mart

      By: James K. Sebenius and Ellen Knebel
      Describes several internal and external negotiations in the 1980s that led to a significant and growing partnership between Procter & Gamble (P&G) and Wal-Mart. From the perspective of Lou Pritchett, P&G's Vice President of Sales and Customer Development, the unfolding... View Details
      Keywords: Marketing; Negotiation; Distribution Channels; Partners and Partnerships; Sales
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      Sebenius, James K., and Ellen Knebel. "Lou Pritchett: Negotiating the P&G Relationship with Wal-Mart." Harvard Business School Case 907-011, January 2007.
      • January 2007
      • Supplement

      Chad-Cameroon Petroleum Development and Pipeline Project (D)

      By: Benjamin C. Esty and Aldo Sesia
      Keywords: Energy; Projects; Growth and Development; Energy Industry
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      Esty, Benjamin C., and Aldo Sesia. "Chad-Cameroon Petroleum Development and Pipeline Project (D)." Harvard Business School Supplement 207-087, January 2007.
      • January 2007
      • Teaching Note

      Leadership in Crisis: Ernest Shackleton and the Epic Voyage of the Endurance (TN)

      By: Nancy F. Koehn
      Teaching Note to 803127. View Details
      Keywords: Leadership Style; Entrepreneurship; Personal Development and Career; Moral Sensibility; Groups and Teams; Managerial Roles; Crisis Management; Goals and Objectives; Antarctica
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      Koehn, Nancy F. "Leadership in Crisis: Ernest Shackleton and the Epic Voyage of the Endurance (TN)." Harvard Business School Teaching Note 807-014, January 2007.
      • January 2007 (Revised February 2010)
      • Case

      Afghanistan 2006: Building a Brand New State

      By: Noel Maurer, Debora L. Spar and J. Gunnar Trumbull
      In 2006, Afghanistan remains a country in turmoil. It has a newly elected democratic government, a rebounding economy, and considerable economic potential. But the country is still torn by rival factions and dominated by the opium trade. Explores how Afghanistan has... View Details
      Keywords: Developing Countries and Economies; Economic Growth; Policy; Government and Politics; Political Elections; Organizations; Outcome or Result; Afghanistan
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      Maurer, Noel, Debora L. Spar, and J. Gunnar Trumbull. "Afghanistan 2006: Building a Brand New State." Harvard Business School Case 707-033, January 2007. (Revised February 2010.)
      • January 2007 (Revised May 2009)
      • Case

      Kibera and the Kenya Slum Upgrading Project (A)

      By: Nicolas P. Retsinas, Arthur I Segel, Marc Diaz and John Dean Shepherd
      Kenya's Minister of Housing faces tremendous pressures in dealing with the pervasive housing troubles in his country. Kibera is the largest slum in Africa and home to more than 800,000 residents, yet only measures two square kilometers, roughly half the size of... View Details
      Keywords: Construction; Housing; Urban Development; Poverty; Kenya
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      Retsinas, Nicolas P., Arthur I Segel, Marc Diaz, and John Dean Shepherd. "Kibera and the Kenya Slum Upgrading Project (A)." Harvard Business School Case 207-017, January 2007. (Revised May 2009.)
      • January 2007 (Revised December 2008)
      • Case

      The Challenges of Launching a Start-Up in China: Dorm99.com

      By: William C. Kirby, F. Warren McFarlan and Tracy Manty
      After graduating from Harvard Business School in June 2006, Ken Pao and Bill Li were ready to fully commit to the Internet start-up they had been working on since they first stepped foot on the business school campus. They moved to Beijing, rounded out their management... View Details
      Keywords: Business Startups; Joint Ventures; Entrepreneurship; Product Launch; Business and Government Relations; Internet; China
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      Kirby, William C., F. Warren McFarlan, and Tracy Manty. "The Challenges of Launching a Start-Up in China: Dorm99.com." Harvard Business School Case 307-075, January 2007. (Revised December 2008.)
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