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Publications

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  • All HBS Web  (913)
    • People  (1)
    • News  (251)
    • Research  (577)
    • Events  (3)
    • Multimedia  (17)
  • Faculty Publications  (338)

Show Results For

  • All HBS Web  (913)
    • People  (1)
    • News  (251)
    • Research  (577)
    • Events  (3)
    • Multimedia  (17)
  • Faculty Publications  (338)
← Page 24 of 913 Results →
  • 01 Dec 2023
  • News

Case Study: Staking a Claim

Surround’s niche but results can be a little all over the place, Terry acknowledges, and the organic content is probably better for top-of-the-funnel awareness. As a small startup with no brand awareness, Surround needs more activity at the bottom of the funnel, Terry... View Details
Keywords: Jen McFarland Flint; Insurance Carriers and Related Activities; Finance
  • 27 Apr 2021
  • Research & Ideas

IPO or M&A? How Venture Capital Shapes a Startup's Future

Ford v Ferrari. Only judges from the sound editing branch of the Academy of Motion Picture Arts and Sciences vote in the category. Interest is confined to a small group of experts, much like a group of VCs used to talking to each other.... View Details
Keywords: by Rachel Layne
  • Web

Case Studies - Social Impact Collaboratory

Key Themes: The financial cost (Sharpe ratio) of small screens is negligible. Proxy voting enables retail level engagement with companies and studies demonstrate proxy voting can influence corporate... View Details
  • Web

Marketing Awards & Honors - Faculty & Research

industry," voted on by female sports and entertainment industry professionals, in 2018. Sunil Gupta : Finalist for the 2018 Paul E. Green Award from the Journal of Marketing Research for "Does 'Liking' Lead to Loving? The Impact of... View Details
  • 01 Mar 2024
  • News

Alumni and Faculty Books and Podcasts

Edited by Margie Kelley Alumni Books You Got This! A Straightforward, No-Nonsense Playbook for Crushing 130+ Workplace Challenges By Heidi Abelli (MBA 1993) Palmetto Publishing Stepping into the corporate world can feel like navigating a labyrinth, especially when... View Details
Keywords: Publishing Industries (except Internet); Information
  • Research Summary

The Value of Family Ownership, Control, and Management

In collaboration with Professor Raphael Amit of Wharton, Belén Villalonga is investigating how family ownership, control, and management affect firm value. Their forthcoming Journal of Financial... View Details

  • Web

50 Years of Women in MBA

Harvard Business School 50 Years of Women in the MBA Program 50 Years of Women in the MBA program Accelerating the advancement of women leaders who make a difference in the world. In December 1962, the Harvard Business School faculty View Details
  • 25 Aug 2014
  • News

Ashraf M. Dahod, MBA 1981

could continue our success as part of Cisco, but it meant I had to build Altiostar from scratch,” he says. By all accounts, Dahod has met the challenge. Altiostar is still in stealth mode, but the press recently reported that it had received a $50 million View Details
Keywords: Susan Young
  • 23 Mar 2023
  • News

Winners Crowned in 2023 Alumni New Venture Competition

brief pitch to the judges and audience, with the more than 400 audience members then invited to vote for a Crowd Favorite winner. Grand Prize winner M7 Health is “making nursing jobs work for nurses.” Cofounders Ilana Springer Borkenstein... View Details
  • 02 Mar 2016
  • News

David Moss is Rewriting History

classroom to vote on issues or work in small groups? Moss isn’t talking about the essence of the case method as he explains the importance of teaching civics as a dynamic and engaging topic, but he could be: “The three branches of... View Details
Keywords: April White
  • 21 Feb 2019
  • Research & Ideas

Voter ID Laws Don't Work (But They Don't Hurt Anything, Either)

ballot fraud have erupted and intense focus invested in possible measures to ensure election integrity. States have increasingly enacted voter ID laws as one such deterrent. But we also know that laws aimed at securing the voting process,... View Details
Keywords: by Sean Silverthorne
  • 01 Jun 2023
  • News

From Big Pharma to Startup

extracurricular learning opportunity while he pursued his MBA studies until the team entered the HBS New Venture Competition in 2021. They won the Tough Technology Prize, an award that came with $10,000 and, more importantly for Goble, a stamp of approval on the... View Details
Keywords: April White
  • 25 Jan 2017
  • HBS Case

How Should Advertisers Respond to Consumer Demand for Whiter Skin?

had worked an average of 12 to 15 years in a variety of industries. “Consumers vote with their pocketbooks, and they’re saying they want this product. It makes the consumer feel beautiful. Who is the government or an activist organization... View Details
Keywords: by Dina Gerdeman; Beauty & Cosmetics
  • 18 Sep 2017
  • Research & Ideas

'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

empowered by giving them opportunities to share ideas, as Lay’s has done by asking its customers to vote on the chip flavor the brand should create next. “This is a new trend, and it provides great information, allowing companies to... View Details
Keywords: by Dina Gerdeman; Advertising; Technology
  • 21 Sep 2016
  • HBS Seminar

Catherine Tucker, MIT Sloan School of Management

  • 11 May 2009
  • Research & Ideas

The IT Leader’s Hero Quest

calling to tell me?" Ruben's area had no operational responsibilities, thus would be involved in an outage only peripherally. Barton imagined his team voting on who the bearer of bad news would be. "Because everybody else is... View Details
Keywords: by Martha Lagace
  • 06 Oct 2010
  • Research & Ideas

John Kotter: Four Ways to Kill a Good Idea

that a reasonable person simply gives up and walks away. A confused person might still vote yes, but only to stop the conversation and with no commitment toward making the idea become a reality. A complex topic is not needed for a... View Details
Keywords: by John Kotter & Lorne A. Whitehead
  • 20 Sep 2022
  • Research & Ideas

How Partisan Politics Play Out in American Boardrooms

the researchers found a 7.7 percent increase in the average partisanship of executive teams in that 12-year period, with particularly high year-over-year increases in 2010, 2012, and 2016. Overall, executives who vote similarly are 34... View Details
Keywords: by Pamela Reynolds
  • 23 Apr 2018
  • Research & Ideas

Sponsorship Programs Could Actually Widen the Gender Gap

that being personally chosen by a sponsor as a protégé could serve as an important vote of confidence; and two, the idea that sponsors’ compensation being linked to protégé outcomes might serve as further motivation for the protégé. They... View Details
Keywords: by Carmen Nobel
  • 15 Oct 2001
  • Research & Ideas

What You Don’t Know About Making Decisions

with implementation since some members of the group are already showing their displeasure by voting with their feet. In fact, keeping people involved in the process is, in the end, perhaps the most crucial factor in making a decision—and... View Details
Keywords: by David A. Garvin & Michael A. Roberto
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