digital media - Publications - Faculty & Research

09 Apr 2016
Blog Post

Meet The HBS Sound Society

students’ experience at HBS through music eventually morphed into exposing students to many more facets of the music “industry.” With media and entertainment becoming more and more important for companies of all kinds to leverage to... View Details

Keywords: Entertainment / Media / Sports

01 Jun 2017
News

In My Humble Opinion: Jen Wong (MBA 2004)

When Jen Wong (MBA 2004) joined Time Inc. as president of digital operations in 2016, the internet cheered. With stints at AOL and PopSugar, Wong was a respected veteran of the young digital View Details

Keywords: April White

27 Jul 2019
Op-Ed

Does Facebook's Business Model Threaten Our Elections?

technology-driven efforts to sway their votes, and from as far away as Russia, according to US government claims. Social media in general and Facebook specifically were the primary weapons of choice. It worked so well that spending by US... View Details

Keywords: by George Riedel

February 2019
Case

Halliday's OASIS

By: Scott Duke Kominers and Nicole Tempest Keller

Wade Watts has won control of the OASIS – a futuristic, immersive virtual reality game world. He must decide on rules, rights, and marketplace design, balancing the founding principles of the OASIS with the platform’s potentially negative externalities. View Details

Keywords: Managing Markets; Corporate Responsibility; Virtual Reality; Digital Platforms; Management; Corporate Social Responsibility and Impact; Social Media; United States

Citation

Educators

Purchase

22 Jul 2024
News

Viral Marketing’s Early Muse

sneezing pandas and ‘I Can Has Cheezburger?’ cats,” says Kornfeld, a consultant and digital media researcher. “We got in early on Carroll’s story because Leora is also Canadian—so she saw the chatter on... View Details

George W. Lucas

Lucas has produced and directed some of the most successful films in history including the Star Wars Trilogy and the Indiana Jones series. Through his Industrial Light and Magic subsidiary, he has pioneered some of the most dramatic View Details

Keywords: Entertainment & Broadcast Media

Web

Commercial Videotaping & Photography | About

rpassias@hbs.edu , Director of Digital Media & Marketing Projects. Harvard Business School reserves the right to refuse to grant permission for any reason, including the potential disruption of academic,... View Details

18 Jan 2018
News

Making a Mark in Multicultural Marketing

Sheila Marmon (MBA 1999) has built her career by breaking down barriers. The founder and CEO of Mirror Digital, a technology-enabled media and advertising company, Marmon has executed more than 350 interactive campaigns, connecting... View Details

04 Sep 2019
News

A Wide Screen Approach

Immersive Media “The single largest revenue stream for sports in North America is media rights. The sports industry is slowly adapting to new formats and platforms, which is having an immediate impact on the... View Details

01 Jun 2022
News

3-Minute Briefing: Earl “Butch” Graves Jr. (MBA 1988)

platforms reach about 9.5 million unique visitors each month. We are now the number-one Black digital media brand. Ten years ago, when we started our directory of African Americans sitting on Fortune 500... View Details

Keywords: Julia Hanna

Web

Isaac Robinson | MBA

Social Choice Functions/Voting Rules, Multi-agent systems, Fairness and Privacy in AI, Digital Governance, Media and Technology Formative experience at the intersection of technology and business: My first... View Details

01 Dec 2020
News

Bounce Back from a Blunder

Edited by Julia Hanna and Jen McFarland Flint; illustrations by Rose Wong If mistakes are bound to happen—like death and perhaps taxes—then leaders need to let them be seen, says Victoria Montgomery Brown (MBA 2003), CEO and cofounder of the View Details

02 Sep 2016
Op-Ed

The Twitter Election

7,772, and he widens his lead on retweets. Trump has been tweeting more energetically, but Clinton is way more efficient in number of tweeters per tweet.As she did in 2008, Clinton is relying more heavily on traditional media with over... View Details

Keywords: by John Quelch and Thales Teixeira

Web

Verification | HBS Online

Congratulations on earning your Certificate of Completion or Credential of Readiness from Harvard Business School Online! Your successful course completion can be verified directly from your digital resume or LinkedIn profile by adding... View Details

27 Jan 2023
News

Turning Up the Volume

small and lacks fully dedicated resources. Goldman realized that if LEDA could not count on effective media placement, social media strategy, and student outreach, funding could dwindle (or worse), and... View Details

Keywords: Maureen Harmon

01 Sep 2015
News

Feedback

digital version of the Bulletin. I live in India, and it was so exciting to be able to read the latest June Bulletin while the news is still topical. It’s quick to download and easy to navigate, and the content, as always, is engaging and... View Details

16 Jun 2014
Blog Post

Recruiting Millennials in a Global Market

to revolution and de ne social media in a few years. As digital migrants, Generation X immigrated to a working world that required the use of technology to survive and to get ahead and we were the... View Details

28 May 2019
News

Case Study: Building the Base

Illustration by Edmon de Haro Illustration by Edmon de Haro The idea for the Portland, Oregon–based digital media startup News Bling was born out of the late-night hours of November 8, 2016, when Nupur Patel... View Details

Keywords: Jen McFarland Flint; News, Library, Internet, and Other Services; Information

Fast Answer

India - Industry specific research

product/component. MediaNama: News & Analysis of Digital Media in... View Details

25 Jun 2024
News

On the Move: Alexis DePree (MBA 2007)

When Nordstrom announced the promotion of Alexis DePree (MBA 2007) to COO in early June, media outlets noted DePree’s expanded, end-to-end role in managing operations and customer experience in an increasingly complex retail environment.... View Details

Keywords: retail; customer service; supply chain management; career experience; Retail Trade

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