Filter Results:
(497)
Show Results For
- All HBS Web
(864)
- News (224)
- Research (497)
- Multimedia (6)
- Faculty Publications (253)
Show Results For
- All HBS Web
(864)
- News (224)
- Research (497)
- Multimedia (6)
- Faculty Publications (253)
Sort by
- 12 Mar 2013
- First Look
First Look: March 12
A. Arnaout Publication:Nature Biotechnology Abstract Advances in biotechnology have fueled the generation of unprecedented quantities of data across the life sciences. However, finding analysts who can address such "big data"... View Details
Keywords: Sean Silverthorne
- October 2009 (Revised March 2012)
- Case
Nettwerk: Digital Marketing in the Music Industry
By: John A. Deighton and Leora Kornfeld
How is music marketed in the digital era? Nettwerk Music Group built on its foundation as a social, grassroots marketer of music and artists and emerged as a leader in the Internet-enabled social media environment. For most of the past decade Nettwerk CEO Terry McBride... View Details
Keywords: Music Entertainment; Product Marketing; Network Effects; Sales; Social and Collaborative Networks; Online Technology; Media and Broadcasting Industry; Music Industry
Deighton, John A., and Leora Kornfeld. "Nettwerk: Digital Marketing in the Music Industry." Harvard Business School Case 510-055, October 2009. (Revised March 2012.) (request a courtesy copy.)
- March 2004
- Teaching Note
Siebel Systems: Anatomy of a Sale, Parts 1, 2, and 3 (TN)
By: John A. Deighton and Das Narayandas
Teaching Note to (9-503-021), (9-503-022), and (9-503-023). View Details
Keywords: Technology Industry
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (C)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement/ego-expressive product or service in depth about his/her buying decision. The exercise provides students with first-hand understanding of important concepts in consumer choice domain (e.g.,... View Details
Keywords: Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (C)." Harvard Business School Exercise 596-041, August 1995. (Revised January 1997.)
- June 1999
- Supplement
Adesemi Communications International: African Communications Group
By: John A. Deighton and Anita M. McGahan
Presents a May 1999 interview with CEO Monique Maddy and CFO Lome Lague that updates the case and describes plans for the future. View Details
Deighton, John A., and Anita M. McGahan. "Adesemi Communications International: African Communications Group." Harvard Business School Video Supplement 799-504, June 1999.
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (B)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a high-involvement/utilitarian product or service in depth about his/her buying decision. The exercise provides students with first-hand understanding of important concepts in consumer choice domain (e.g.,... View Details
Keywords: Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (B)." Harvard Business School Exercise 596-040, August 1995. (Revised January 1997.)
- 15 Jan 2008
- First Look
First Look: January 15, 2008
MNEs Author:Christian H.M. Ketels Periodical:In Foreign Direct Investments, Location and Competitiveness. Vol. 2, edited by John Dunning and Philippe Gugler. Progress in International Business Research.... View Details
Keywords: Martha Lagace
- August 1995 (Revised January 1997)
- Exercise
Consumer Behavior Exercise (A)
By: John A. Deighton and Susan M. Fournier
Students are instructed to interview a recent purchaser of a low-involvement product or service in depth about his/her buying decision. The exercise provides students with first-hand understanding of important concepts in consumer choice domain (e.g., stages in the... View Details
Keywords: Consumer Behavior
Deighton, John A., and Susan M. Fournier. "Consumer Behavior Exercise (A)." Harvard Business School Exercise 596-039, August 1995. (Revised January 1997.)
- 27 Mar 2012
- First Look
First Look: March 27
inception of a promising venture lay the foundations for its eventual ruin. The Founder's Dilemmas is the first book to examine the early decisions by entrepreneurs that can make or break a startup and its team. Drawing on a decade of... View Details
Keywords: Carmen Nobel
- 29 Apr 2014
- First Look
First Look: April 29
Publications August 2013 Journal of Financial Economics X-CAPM: An Extrapolative Capital Asset Pricing Model By: Barberis, Nicholas, Robin Greenwood, Lawrence Jin, and Andrei Shleifer Abstract—Survey evidence suggests that many investors form beliefs about future... View Details
Keywords: Sean Silverthorne
- 22 Dec 2009
- First Look
First Look: Dec. 22
we find the share of vertical FDI (subsidiaries that provide inputs to their parent firms) to be larger than commonly thought, even within developed countries. Most subsidiaries are not readily explained by the comparative advantage... View Details
Keywords: Martha Lagace
- 15 Jun 2010
- First Look
First Look: June 15
tranches. Overall, a one standard deviation reduction in average time on the market decreases the interest rate for institutional loans by over 30 basis points per annum. While this effect is significantly larger for loan tranches bought... View Details
Keywords: Martha Lagace
- 06 Dec 2010
- Sharpening Your Skills
Sharpening Your Skills: Doing Business in Emerging Markets
for Internet freedom or cover for a failed business strategy, depending on with whom you talk. Professor John A. Quelch looks behind the headlines in a new case. Key concepts include: China has become more... View Details
- 24 Nov 2009
- First Look
First Look: Nov. 24
these effects are particularly strong in stable environments, and we identify empirical strategies that can tease out the true performance impact of high-level choices. Cases & Course MaterialsAdult Life Stages John View Details
Keywords: Martha Lagace
- 13 Feb 2007
- First Look
First Look: February 13, 2007
divides and unite citizens in a sense of common purpose. The book offers examples of solutions to address each opportunity and concludes with a call to action. Exploring the Tail of Creativity: An Evolutionary Model of Breakthrough Invention, edited View Details
Keywords: Martha Lagace
- 14 Apr 2009
- First Look
First Look: April 14, 2009
Publications The Role of Execution in Managing Product Availability Authors: Nicole DeHoratius and Zeynep Ton Publication: Chap. 4 in Retail Supply Chain Management, edited by Narendra Agarwal and Stephen A.... View Details
Keywords: Martha Lagace
- 26 Sep 2006
- First Look
First Look: September 26, 2006
AIDS, Fighting Poverty: Customer Centric Marketing in the Generic Antiretroviral Business Authors:Rohit Deshpandé and Zoe Chance Publication:In Business Solutions for the Global Poor: Creating Social and Economic Value, edited by Kash... View Details
Keywords: Sean Silverthorne
- 29 Dec 2014
- Research & Ideas
Most Popular Articles and Research Papers of 2014
emotions can play in negotiations. Managing the Family Business: Leadership Roles Poorly designed leadership roles set up a family business for failure. John A. Davis offers a system that produces the... View Details
- 20 Jan 2015
- First Look
First Look: January 20
to have higher academic achievement and experience greater acceptance by their peers in adolescence. Despite this positive influence on educational outcomes, it is still unclear why some children are more prosocial than others in school.... View Details
Keywords: Sean Silverthorne
- 30 Aug 2011
- First Look
First Look: August 30
video ads. In a controlled experiment, joy and surprise were assessed through automated facial expression detection for a sample of ads. Concentration of attention was assessed through eye tracking and retention of viewers by recording... View Details
Keywords: Sean Silverthorne