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Publications

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  • All HBS Web  (640)
    • People  (1)
    • News  (241)
    • Research  (324)
    • Multimedia  (12)
  • Faculty Publications  (190)

Show Results For

  • All HBS Web  (640)
    • People  (1)
    • News  (241)
    • Research  (324)
    • Multimedia  (12)
  • Faculty Publications  (190)
← Page 24 of 640 Results →
  • 01 Sep 2016
  • News

The Taxi Wars of Jakarta

expatriate employees ride them. By comparison, through the Go-Jek app a user could now summon a ride in seconds just as a New Yorker could summon an Uber. Routes were traceable, fares were calculated transparently, and passengers could... View Details
Keywords: Jeffrey Hutton; Illustrations by Josh Cochran
  • 15 Jan 2020
  • News

The Business of Access

services. “We’re working to introduce these technologies to clients in their 60s and 70s. These are people who don’t go to bed with their phones beside them.” Such technology, she says, includes screen readers for smart phones, for example, or the ability to use the... View Details
Keywords: Maureen Harmon
  • 21 Nov 2024
  • News

Mother Nurture

Julia Cole, Tina Keshani, and Sophia Richter (Illustration by Gisela Goppel) When Tina Keshani (MBA 2020), Julia Cole (MBA 2020), and Sophia Richter (MBA 2020) met at Startup Boot Camp in their first year at HBS, they quickly discovered they shared a vision to create a... View Details
Keywords: Margie Kelley
  • Web

From Brainstorm to Breakthrough: HBS IT Hackathon Inspires AI Innovations | Information Technology

Quality Assurance Testing Corbett Weinberg, Principal QA, SDET Abbas Aliyev, Principal QA, SDET What did you learn during the Hackathon? When Quality Assurance (QA) teams test an app or service, determining what to test can feel like... View Details
  • 21 Nov 2013
  • News

Case Study: BlackBerry and Thorsten Heins

architecture. They were locked into their old architecture as competitors like Apple built a device plus a third party app model that brought a much broader and appealing range of capabilities to users. By the time BlackBerry started... View Details
Keywords: Telecommunications; Information; Management of Companies and Enterprises; Management
  • Fast Answer

Challenges and Opportunities in the Restaurant Industry

taverns,buffets & cafeterias -social media marketing and restaurant apps -brand management     Mintel - consumer market studies and primary and secondary data analysis (primarily for European and US countries) for... View Details
  • 01 Sep 2020
  • News

Action Plan: Finding Fluency

also lets me daydream about the trip to Paris I’m going to get back on the calendar someday.” Dunaway, the chief marketing officer for Duolingo, is not alone in her desire to use her time in quarantine for self-improvement. Interest in the nine-year-old... View Details
Keywords: April White; foreign language; education and technology; digital marketing; change management; COVID-19; Educational Services
  • 23 Oct 2019
  • News

Future Tech Leaders Dive into New Program

a team project in the new MS/MBA: Engineering Sciences Program, offered jointly by HBS and the Harvard John A. Paulson School of Engineering and Applied Sciences (SEAS). With just three days to complete a prototype, Batt’s team created a connected device and mobile... View Details
Keywords: University Collaborations; MS/MBA
  • 25 Aug 2022
  • News

Action Plan: Fired Up

and Traeger on.’ #TraegerOn immediately took off, and we grew in tandem with our online community.” Prioritize product experience. Traeger’s convection-based smart grills use an app and sensors to monitor the right combination of heat and... View Details
Keywords: Deborah Blagg; company culture; barbecue; entertaining; food; marketing; brand
  • Profile

Marques Torbert

Marques, who is considering his own entrepreneurial venture as a career possibility, especially enjoys his FIELD 3 team project, a mobile app that facilitates spontaneous, inexpensive, and casual gift-giving. “It’s great,” Marques says.... View Details
  • 04 Nov 2014
  • News

Fundación México en Harvard Celebrates 25 Years

Santiago Ocejo (MPH 2010/MBA 2014) wants to improve health care in Mexico. He always thought he would do that, one patient at a time, as a surgeon. But, today, the medical school graduate is a social entrepreneur, working with the Mexican government to create an View Details
Keywords: April White
  • Profile

Patrick Akl

entrepreneurial process, one involving a different kind of consumer product: “We’re developing a smart phone app that gives women hands-free guidance on their exercise activities.” Overall, Patrick says, the biggest insight he has gained... View Details
  • 01 Jun 2017
  • News

In My Humble Opinion: Jen Wong (MBA 2004)

folks who have worked at pure-play digital companies. Both love the brand equally, but they have different ideas about what is possible for the brand.” The bleeding edge: “Is a place every company should want to be. Selectively. For example, Time Inc. launched a... View Details
Keywords: April White
  • 01 Dec 2010
  • News

Making a Difference

codes readable by smartphone cameras. The information encoded in the graphic will take your smartphone browser to a designated Web address. To access the bar-code information, first download free QR scanner software from your smartphone provider’s View Details
Keywords: Roger Thompson; meta
  • 03 Jun 2022
  • Blog Post

HiHome Sweet HiHome

with licensed agents. “Right now, we’re using the same approach used in dating apps and personalized entertainment to deliver on this personalized home-matching experience,” Parker said. “In the beginning we manually collected their home... View Details
  • 01 Dec 2020
  • News

Digital Health Care: Empowering Consumers

COVID-19, there has been such a need—who wants to go to the hospital for a sore throat in a pandemic? In addition, what hospital wants to see them? The acceptance of telemedicine has also led to a boom in wearable sensors. Apple came out with an View Details
Keywords: April White
  • 04 Jun 2014
  • What Do You Think?

Does Internet Technology Threaten Brand Loyalty?

loyal customer is a big deal for others as well. It's important for those among us who believe that employee and customer loyalty are important determinants of businesses' growth and profitability. It may mean a lot for us as consumers as well, because the... View Details
Keywords: by James Heskett; Advertising; Consumer Products; Technology
  • 01 Dec 2022
  • News

The State of Play

sculptural art, responsive technology, audio, video, and performance—all of which makes more sense when you see it. Meow Wolf is releasing an app next year that will add to the functionality of the in-person experience, with inspiration... View Details
Keywords: Jen McFarland Flint; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 16 Feb 2016
  • First Look

February 16, 2016

process within apps with a single touch and without needing to repeatedly enter credit card information, the billing address, or shipping address. On October 20, 2014, U.S. consumers could start using Apple Pay in stores with their iPhone... View Details
Keywords: Sean Silverthorne
  • Profile

Tiffany Pham

responsive on mobile and will soon launch a mobile app on iPhone. Noting the passionate following of our original video series, “How She Did It,” as well as the user engagement on our curated videos, we will also be further focusing on... View Details
Keywords: Entrepreneurship; Entertainment / Media; Technology
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